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Author: Phil Jarratt
Publisher: Hardie Grant Publishing
ISBN: 1742734405
Category : Sports & Recreation
Languages : en
Pages : 277
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Book Description
Salts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry, surviving wipe-outs, drug busts, rip-offs, recessions and the constant pressure to act and dress like grown-ups. Still the darlings of Wall Street despite recent downturns, surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool ... and that's a hell of a balancing act. Drawing on more than 200 interviews with industry figures and the idiosyncratic founders of the leading brands, Phil.
Author: Phil Jarratt
Publisher: Hardie Grant Publishing
ISBN: 1742734405
Category : Sports & Recreation
Languages : en
Pages : 277
Get Book Here
Book Description
Salts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry, surviving wipe-outs, drug busts, rip-offs, recessions and the constant pressure to act and dress like grown-ups. Still the darlings of Wall Street despite recent downturns, surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool ... and that's a hell of a balancing act. Drawing on more than 200 interviews with industry figures and the idiosyncratic founders of the leading brands, Phil.
Author: Peter Westwick
Publisher: Crown
ISBN: 0307719502
Category : Sports & Recreation
Languages : en
Pages : 418
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Book Description
A definitive and highly readable history of surfing and the cultural, political, economic, and environmental consequences of its evolution from a sport of Hawaiian kings and queens to a billion-dollar worldwide industry Despite its rebellious, outlaw reputation, or perhaps because of it, surfing occupies a central place in the American – and global – imagination, embodying the tension between romantic counterculture ideals and middle-class values, between an individualistic communion with nature and a growing commitment to commerce and technology. In examining the enduring widespread appeal of surfing in both myth and reality, The World in the Curl offers a fresh angle on the remarkable rise of the sport and its influence on modern life. Drawing on Peter Westwick and Peter Neushul’s expertise as historians of science and technology, the environment, and the Cold War, as well as decades of experience as surfers themselves, The World in the Curl brings alive the colorful history of surfing by drawing readers into the forces that fueled the sport's expansion: colonialism, the military-industrial complex, globalization, capitalism, environmental engineering, and race and gender roles. In an engaging and provocative narrative history – from the spread of surfing to the United States, to the development of surf culture, to the reintroduction of women into the sport, to big wave frontiers – the authors draw an indelible portrait of surfing and surfers as actors on the global stage.
Author: United States. Bureau of the Census
Publisher:
ISBN:
Category : Commercial products
Languages : en
Pages : 444
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Book Description
Includes changes entitled Public bulletin.
Author: Phil Jarratt
Publisher: Hardie Grant Publishing
ISBN: 1743585187
Category : Biography & Autobiography
Languages : en
Pages : 371
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Book Description
“In the not-so-small world of surfing, Phil Jarratt has seen it all. Luckily for us, he’s a fearless, funny storyteller, with a reporter’s unsentimental eye and an endearing modesty. But his memoir is, above all, a haunting self-portrait: the boy practising drop-knee cutbacks in his mother’s full-length mirror in mid-century Wollongong becomes a man.” William Finnegan, Pulitzer Prize–winning author of Barbarian Days Life of Brine is the memoir of Phil Jarratt, one of the world’s best-known chroniclers of surfing culture whose lifelong pursuit of the perfect wave has placed him in the midst of some of the most exciting moments in surfing’s modern history. Jarratt, who has courted controversy in his long career as a journalist, editor and documentarian, pulls no punches as he rides an exhilarating wave of nostalgia from the sixties up until now, through the heady days of drugs, alcohol and excess in Bali and Biarritz and other exotic locations in between. Filled with debauchery, reflection and insight, this is a book that will be devoured by surfers young and old.
Author: United States. Bureau of the Census
Publisher:
ISBN:
Category : Commercial products
Languages : en
Pages : 770
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Book Description
Author: Dexter Zavalza Hough-Snee
Publisher: Duke University Press
ISBN: 0822372827
Category : Sports & Recreation
Languages : en
Pages : 490
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Book Description
The evolution of surfing—from the first forms of wave-riding in Oceania, Africa, and the Americas to the inauguration of surfing as a competitive sport at the 2020 Tokyo Olympics—traverses the age of empire, the rise of globalization, and the onset of the digital age, taking on new meanings at each juncture. As corporations have sought to promote surfing as a lifestyle and leisure enterprise, the sport has also narrated its own epic myths that place North America at the center of surf culture and relegate Hawai‘i and other indigenous surfing cultures to the margins. The Critical Surf Studies Reader brings together eighteen interdisciplinary essays that explore surfing's history and development as a practice embedded in complex and sometimes oppositional social, political, economic, and cultural relations. Refocusing the history and culture of surfing, this volume pays particular attention to reclaiming the roles that women, indigenous peoples, and people of color have played in surfing. Contributors. Douglas Booth, Peter Brosius, Robin Canniford, Krista Comer, Kevin Dawson, Clifton Evers, Chris Gibson, Dina Gilio-Whitaker, Dexter Zavalza Hough-Snee, Scott Laderman, Kristin Lawler, lisahunter, Colleen McGloin, Patrick Moser, Tara Ruttenberg, Cori Schumacher, Alexander Sotelo Eastman, Glen Thompson, Isaiah Helekunihi Walker, Andrew Warren, Belinda Wheaton
Author: Andrew Warren
Publisher: University of Hawaii Press
ISBN: 0824838297
Category : Social Science
Languages : en
Pages : 290
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Book Description
Over the last forty years, surfing has emerged from its Pacific islands origins to become a global industry. Since its beginnings more than a thousand years ago, surfing’s icon has been the surfboard—its essential instrument, the point of physical connection between human and nature, body and wave. To a surfer, a board is more than a piece of equipment; it is a symbol, a physical emblem of cultural, social, and emotional meanings. Based on research in three important surfing locations—Hawai‘i, southern California, and southeastern Australia—this is the first book to trace the surfboard from regional craft tradition to its key role in the billion-dollar surfing business. The surfboard workshops of Hawai‘i, California, and Australia are much more than sites of surfboard manufacturing. They are hives of creativity where legacies of rich cultural heritage and the local environment combine to produce unique, bold board designs customized to suit prevailing waves. The globalization and corporatization of surfing have presented small, independent board makers with many challenges stemming from the wide availability of cheap, mass-produced boards and the influx of new surfers. The authors follow the story of board makers who have survived these challenges and stayed true to their calling by keeping the mythology and creativity of board making alive. In addition, they explore the heritage of the craft, the secrets of custom board production, the role of local geography in shaping board styles, and the survival of hand-crafting skills. From the olo boards of ancient Hawaiian kahuna to the high-tech designs that represent the current state of the industry, Surfing Places, Surfboard Makers offers an entrée into the world of surfboard making that will find an eager audience among researchers and students of Pacific culture, history, geography, and economics, as well as surfing enthusiasts.
Author: United States. Bureau of the Budget
Publisher:
ISBN:
Category : Budget
Languages : en
Pages : 1796
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Book Description
Author: Michael Moss
Publisher: Signal
ISBN: 0771057091
Category : Business & Economics
Languages : en
Pages : 461
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Book Description
From a Pulitzer Prize-winning investigative reporter at The New York Times comes the troubling story of the rise of the processed food industry -- and how it used salt, sugar, and fat to addict us. Salt Sugar Fat is a journey into the highly secretive world of the processed food giants, and the story of how they have deployed these three essential ingredients, over the past five decades, to dominate the North American diet. This is an eye-opening book that demonstrates how the makers of these foods have chosen, time and again, to double down on their efforts to increase consumption and profits, gambling that consumers and regulators would never figure them out. With meticulous original reporting, access to confidential files and memos, and numerous sources from deep inside the industry, it shows how these companies have pushed ahead, despite their own misgivings (never aired publicly). Salt Sugar Fat is the story of how we got here, and it will hold the food giants accountable for the social costs that keep climbing even as some of the industry's own say, "Enough already."
Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 1138
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Book Description
