Rural Marketing - Environment, Problems

Rural Marketing - Environment, Problems PDF Author: T.P. Gopalaswamy
Publisher: Vikas Publishing House
ISBN: 9788125930976
Category : Marketing
Languages : en
Pages : 266

Get Book Here

Book Description
Rural Marketing-Environment, Problems And Strategies, Attempts To Rectify The Lacunae Of A Near Total Absence Of Any Comprehensive Text On Rural Marketing. This Is Despite The Fact That Almost Three-Fourths Of India S Population Is Rural And One-Third Of Its National Income Is Generated By The Rural Areas. In The Present Context Of The Downturn In The Economy, Many Companies Producing Consumables And Durables Are Being Sustained By Rural Demand Which Has Brought A Sharp Focus On Rural Markets. This Third Edition Has Been Thoroughly Revised In View Of The Above. Rural Marketing Provides An In-Depth Analysis Of The Environment, The Problems Associated With Rural Marketing And Also The Strategies That Can Be Successfully Adopted. This Book Offers An Interesting Reading For Academicians, Students And A New Class Of Forced Entrepreneurs Which Is Emerging As A Consequence Of The Present Economic Upheaval. It Also Offers An Interesting Reading For General Readers Who Are Curious To Know About The Vibrant Dynamics Of Rural India.

Rural Marketing - Environment, Problems

Rural Marketing - Environment, Problems PDF Author: T.P. Gopalaswamy
Publisher: Vikas Publishing House
ISBN: 9788125930976
Category : Marketing
Languages : en
Pages : 266

Get Book Here

Book Description
Rural Marketing-Environment, Problems And Strategies, Attempts To Rectify The Lacunae Of A Near Total Absence Of Any Comprehensive Text On Rural Marketing. This Is Despite The Fact That Almost Three-Fourths Of India S Population Is Rural And One-Third Of Its National Income Is Generated By The Rural Areas. In The Present Context Of The Downturn In The Economy, Many Companies Producing Consumables And Durables Are Being Sustained By Rural Demand Which Has Brought A Sharp Focus On Rural Markets. This Third Edition Has Been Thoroughly Revised In View Of The Above. Rural Marketing Provides An In-Depth Analysis Of The Environment, The Problems Associated With Rural Marketing And Also The Strategies That Can Be Successfully Adopted. This Book Offers An Interesting Reading For Academicians, Students And A New Class Of Forced Entrepreneurs Which Is Emerging As A Consequence Of The Present Economic Upheaval. It Also Offers An Interesting Reading For General Readers Who Are Curious To Know About The Vibrant Dynamics Of Rural India.

Rural Marketing, Environment, Problems and Strategies

Rural Marketing, Environment, Problems and Strategies PDF Author: T. P. Gopalaswamy
Publisher:
ISBN:
Category : Rural marketing
Languages : en
Pages : 13

Get Book Here

Book Description


Rural Marketing : Focus On Agricultural

Rural Marketing : Focus On Agricultural PDF Author: Sukhpal Singh
Publisher: Vikas Publishing House
ISBN: 8125914420
Category : Marketing
Languages : en
Pages : 138

Get Book Here

Book Description
The book provides an in-depth understanding of the market for agricultural input and suggests specific solutions for their better marketing.

Consumer Cooperatives and Rural Marketing

Consumer Cooperatives and Rural Marketing PDF Author: Nripendra N Sarma
Publisher: Mittal Publications
ISBN: 9788170998761
Category : Consumer cooperatives
Languages : en
Pages : 292

Get Book Here

Book Description


A Study of Rural Marketing mix with Respect to Essential Commodities in Ahmednagar District

A Study of Rural Marketing mix with Respect to Essential Commodities in Ahmednagar District PDF Author: Nitin Raghunath Zaware
Publisher: Archers & Elevators Publishing House
ISBN: 938324173X
Category : Antiques & Collectibles
Languages : en
Pages :

Get Book Here

Book Description


Rural Tourism and Enterprise

Rural Tourism and Enterprise PDF Author: Ade Oriade
Publisher: CABI
ISBN: 1780647492
Category : Business & Economics
Languages : en
Pages : 285

Get Book Here

Book Description
Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business opportunities, ranging from traditional agriculture, to tourism enterprise and even high-tech business. Including pedagogical features and full colour throughout, this new textbook provides an engaging and thought-provoking resource for students and practitioners of tourism, rural business and related industries.

" Brand Perception among Rural and Urban Consumers"

Author: Dr. Pramod H. Patil
Publisher: Ashok Yakkaldevi
ISBN: 1387676164
Category : Art
Languages : en
Pages : 285

Get Book Here

Book Description
The Fast Moving Consumer Goods (FMCG) sector is a cornerstone of the Indian economy and it touches every aspect of human life. It is the fourth largest sector and an important contributor to the Indian economy. This industry is volume-driven and characterized by low margins; it mainly deals with the production, distribution, and marketing of consumer packaged goods and is therefore alternatively called the CPG (Consumer Packaged Goods) industry. The industry is also engaged in the operations, supply chain, and general management of these goods. The FMCG industry provides a wide range of consumables and, therefore, the amount of money circulated against FMCG products is also very high.

Applied Markets

Applied Markets PDF Author:
Publisher: Excel Books India
ISBN: 9350620162
Category :
Languages : en
Pages : 258

Get Book Here

Book Description


Rural Management

Rural Management PDF Author: K. B. Gupta, Faizia Siddiqui, Iftikhar Alam
Publisher: Sanbun Publishers
ISBN: 9789380257112
Category :
Languages : en
Pages : 336

Get Book Here

Book Description


Strategies for Management in Modern Era

Strategies for Management in Modern Era PDF Author: Dr. G. Vani Dr. M. Ganesh Babu Dr. N. Panchanatham Dr. P. Nagarjuna
Publisher: Archers & Elevators Publishing House
ISBN: 9385640046
Category : Antiques & Collectibles
Languages : en
Pages :

Get Book Here

Book Description