Retail Management- Concepts and Theory PDF Download
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Author: Dr. Ritika Singh
Publisher: Academic Guru Publishing House
ISBN: 8197304858
Category : Study Aids
Languages : en
Pages : 240
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Book Description
"Retail Management: Concepts & Theory" is an all-encompassing manual that deconstructs the complex complexities of the retail sector by providing an exhaustive examination of fundamental principles and theoretical structures. Crafted with accuracy and pertinence, this book functions as an essential reference for individuals in academia, business, and academia who are enthusiastic about exploring the ever-evolving realm of retail. The book commences by establishing a strong substructure, acquainting readers with essential retail principles that serve as the precursor to a more profound comprehension of the topic. The text proceeds in a cohesive manner to examine the theoretical foundations that regulate retail operations, providing insights into strategic management, consumer behaviour, and the complex network of supply chain dynamics. The book is distinguished by its combination of sound academic reasoning and pragmatic perspectives. Amidst a period characterised by digital upheaval and evolving consumer inclinations, "Retail Management: Concepts & Theory" functions as a pertinent guidebook, providing readers with a forward-looking outlook and lucidity as they navigate the intricacies of retail management. This book serves as a road map to excellence in the art and science of retail, and is not merely a manual.
Author: Dr. Ritika Singh
Publisher: Academic Guru Publishing House
ISBN: 8197304858
Category : Study Aids
Languages : en
Pages : 240
Get Book Here
Book Description
"Retail Management: Concepts & Theory" is an all-encompassing manual that deconstructs the complex complexities of the retail sector by providing an exhaustive examination of fundamental principles and theoretical structures. Crafted with accuracy and pertinence, this book functions as an essential reference for individuals in academia, business, and academia who are enthusiastic about exploring the ever-evolving realm of retail. The book commences by establishing a strong substructure, acquainting readers with essential retail principles that serve as the precursor to a more profound comprehension of the topic. The text proceeds in a cohesive manner to examine the theoretical foundations that regulate retail operations, providing insights into strategic management, consumer behaviour, and the complex network of supply chain dynamics. The book is distinguished by its combination of sound academic reasoning and pragmatic perspectives. Amidst a period characterised by digital upheaval and evolving consumer inclinations, "Retail Management: Concepts & Theory" functions as a pertinent guidebook, providing readers with a forward-looking outlook and lucidity as they navigate the intricacies of retail management. This book serves as a road map to excellence in the art and science of retail, and is not merely a manual.
Author: Dr. R. S. Tiwari
Publisher:
ISBN:
Category :
Languages : en
Pages : 220
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Book Description
1. RETAIL2. RETAILING-INDIAN AND GLOBAL ENVIRONMENT3. TYPES OF RETAILING, RETAIL MODELS AND THEORIES 4. RETAIL -ORGANISATION DESIGN AND STRUCTURE IN RETAIL5. STORE LOCATION, LAYOUT AND DESIGNING.
Author: Helen Goworek
Publisher: Pearson Higher Ed
ISBN: 0273758780
Category : Business & Economics
Languages : en
Pages : 369
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Book Description
The unique approach of Retail Marketing combines theory with current retail concepts and international examples. It starts by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding, the application of IT and ethics. The author takes an integrated approach to explaining the process of internationalisation which is reinforced by a wealth of international examples. The book is ideal for undergraduate and postgraduate students taking courses in retail marketing as well as those studying for marketing and business degrees where retail marketing is a core module. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Author: R. S. Tiwari
Publisher:
ISBN: 9781441678461
Category : Retail trade
Languages : en
Pages : 207
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Book Description
1. RETAIL 2. RETAILING-INDIAN AND GLOBAL ENVIRONMENT 3. TYPES OF RETAILING, RETAIL MODELS AND THEORIES 4. RETAIL -ORGANISATION DESIGN AND STRUCTURE IN RETAIL 5. STORE LOCATION, LAYOUT AND DESIGNING.
Author: Madhukant Jha
Publisher: Gyan Publishing House
ISBN: 9789380222141
Category : Marketing
Languages : en
Pages : 336
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Book Description
Author: Dr.Dipa Mitra
Publisher: Archers & Elevators Publishing House
ISBN: 9390996481
Category : Antiques & Collectibles
Languages : en
Pages :
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Book Description
Author: Helen Goworek
Publisher: Financial Times/Prentice Hall
ISBN: 9780273758747
Category : Marketing
Languages : en
Pages : 0
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Book Description
The unique approach of Retail Marketing combines theory with current retail concepts and international examples. It starts by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding, the application of IT and ethics. The author takes an integrated approach to explaining the process of internationalisation which is reinforced by a wealth of international examples. The book is ideal for undergraduate and postgraduate students taking courses in retail marketing as well as those studying for marketing and business degrees where retail marketing is a core module -Pearson-
Author: John Fernie
Publisher: Routledge
ISBN: 1317648285
Category : Business & Economics
Languages : en
Pages : 487
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Book Description
Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students. The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain. This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.
Author: Joachim Zentes
Publisher: Springer Science & Business Media
ISBN: 3834992720
Category : Business & Economics
Languages : en
Pages : 358
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Book Description
The authors demonstrate the broad and complex topics of retail management in 15 lessons. Each lesson includes a thematic overview of key issues and a comprehensive case study. International best practice companies are used to highlight managerial implications and the key discussion points.
Author: Barry Berman
Publisher:
ISBN: 9780131009448
Category : Retail trade
Languages : en
Pages : 0
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Book Description
This best seller provides a balance between theory and practice, useful career information, and a comprehensive package of ancillaries. It takes a strategic approach to decision making. The volume provides an overview of strategic retail management, and provides a careful examination of situation analysis, targeting customers and gathering information, choosing a store location, managing a retail business, merchandise management and pricing, communicating with the customer and integrating and controlling the retail strategy. For retail training directors.
