Author: Ehsan Zarei
Publisher: DMA4U
ISBN:
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Are you looking for a complete guide to Restaurant marketing? Your search ends here with this comprehensive book! This book offers 18 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your Restaurant marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your Restaurant marketing to the next level.
Author: Patti J. Shock
Publisher: Wiley Global Education
ISBN: 1118395085
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
The complete guide to marketing for restaurant managers How do I market my restaurant to prospective customers? Do loyalty programs really work? How do I communicate with my local newspaper to get the biggest "bang" for my marketing buck? By providing specific tools and methods tying marketing theory to practice, this concise, easy-to-use book provides restaurant and foodservice managers with answers to these marketing questions and many more. Part of the Restaurant Basics Series, this hands-on resource offers a variety of material that is applicable to the day-to-day operation of a foodservice business, including strategies linking the location and design of a restaurant with its menu and pricing, as well as guidance on how to imple-ment a marketing plan and budget.
Author: Amy S. Jorgensen
Publisher: Atlantic Publishing Company
ISBN: 9780910627139
Category : Business & Economics
Languages : en
Pages : 148
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Book Description
This series of fifteen books - The Food Service Professional Guide TO Series from the editors of the Food Service Professional magazine are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast-to-read, easy to understand and will take the mystery out of the subject. The information is boiled down to the essence. They are filled to the brim with up to date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you will not find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the theory. Every paragraph in each of the books are comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. You will be using your highlighter a lot! The best part aside from the content is they are very moderately priced. The whole series may also be purchased the ISBN number for the series is 0910627266. You are bound to get a great new idea to try on every page if not out of every paragraph. Do not be put off by the low price, these books really do deliver the critical information and eye opening ideas you need to succeed without the fluff so commonly found in more expensive books on the subject. Highly recommended! Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Author: Jack Bernstein
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 168
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Book Description
Describes practical methods of marketing small restaurants, including ways to get "free advertising" and a "fill in the blanks" marketing plan.
Author: Effortless Digital Services
Publisher: Effortless Digital Services
ISBN:
Category : Business & Economics
Languages : en
Pages : 36
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Book Description
If you have ever been worried about slow sales at your restaurant and you blame that on the time of the year, then you need to pay close attention to what this book has to offer. It's time to elevate your restaurant's success with our groundbreaking guide, "The 6-Click Restaurant Advertising Strategy: The Ultimate Restaurant Marketing Guide To Unleash Unlimited Customers." Uncover a hidden Facebook feature and master the 6-click strategy designed exclusively for restaurant owners to get customers to start flooding your restaurant without having to worry about what time of the year it is. Say goodbye to inconsistent sales and outdated advertising methods. Whether you're struggling to compete on delivery platforms or tired of ineffective and high-cost PPC ads, this step-by-step guide is your key to a steady stream of customers. Learn the rationale behind this innovative approach, understand why it works, and avoid common pitfalls. Bonus material includes a video demonstration, professionally crafted ad copies and Email/SMS sequences. This eBook is your comprehensive resource for revitalizing your restaurant's marketing strategy. Say goodbye to inconsistent sales and outdated methods – embrace a new era of prosperity. Unlock the secrets to restaurant success with "The 6-Click Restaurant Advertising Strategy: The Ultimate Restaurant Marketing Guide To Unleash Unlimited Customers" This book is your roadmap to conquering the restaurant marketing landscape. Dive into a unique 6-click strategy tailored for restaurateurs, revolutionizing how you attract customers. Download "The 6-Click Restaurant Advertising Strategy: The Ultimate Restaurant Marketing Guide To Unleash Unlimited Customers" now and take control of your restaurant's destiny. Stop trying to throw everything at the wall to see what sticks. Instead, transform your marketing efforts with a strategy that's easy, effective, and tailored specifically for your restaurants.
Author: Charlie Hopper
Publisher:
ISBN: 9780989861908
Category : Fast food restaurants
Languages : en
Pages : 272
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Book Description
Selling Eating is filled with ideas and advice about restaurant marketing--and how to communicate motivating, compelling, sales-building "deliciousness" without merely repeating the word "delicious." Branding. Advertising. TV ads. Food photography. Content marketing. Social media. Kid's programs, packaging opportunities, dealing with online reviews: it's all here, along with advice about answering bigger questions of positioning and brand personality. Selling Eating also contains extensive examples of the power of language in restaurant marketing, including ways to avoid the cliché terminology common to ads in the restaurant category. Hopper introduces you to restaurant marketers, ranging from celebrated food photographer Michael Somoroff to renowned researcher Bob Drane. He holds up campaigns from Domino's, Jack in the Box, Outback, Panera, Burger King, Applebee's, Wendy's, Ruby Tuesday, Taco Bell, Texas Roadhouse, Subway and many more--pointing out strengths and weaknesses. With a forward by Russ Klein, former CMO of Arby's and Burger King, the book has received praise from prominent restaurant industry figures. "This is a great read for those in the business who need a refresher, or people who are just starting out," says Kim Bartley, Marketing Vice President, White Castle. "Sometimes those of us who do this every day get set in our ways--Selling Eating helps us see our competitor's advertising through a fresh lens.... I'm giving copies to everyone on my team." And Paul Barron, CEO of Foodable and author of The Chipotle Effect, says, "I regularly see restaurants struggle with the exact issues this book covers... Fun to read, and instructive." Charlie Hopper is a principal at Young & Laramore advertising, and has been marketing restaurants for over 20 years. He teaches advertising and writing at Butler University, blogs at SellingEating.com, and has spoken at the National Restaurant Association's annual trade show about effective restaurant communications. He's a contributor to Food & Drink International and Adweek, and his work for restaurants--especially his long tenure as creative director and writer for Steak 'n Shake restaurants--has been featured in The New York Times, Communication Arts, and Nation's Restaurant News.
Author: Matt Plapp
Publisher:
ISBN: 9781970063813
Category :
Languages : en
Pages : 86
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Book Description
Author: Ehsan Zarei
Publisher: Lulu.com
ISBN: 1291726152
Category : Business & Economics
Languages : en
Pages : 176
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Book Description
Did You Waste A Lot Of Time & Money On Nonsense Marketing ? Are You Looking For An Easy To Follow And Understand Marketing Book For Restaurants Do You Want To Learn 50 Explosive Marketing Secrets, Ideas, Tips & Tricks To Blow Your Sales Up ? Look Inside This Book Read The Free Preview To Find Out What These 50 Marketing Secrets, Ideas, Tips & Tricks Are And How They Can Help You Find More Customers If You Love Your Business Spend A Few Hours Only Read This Book, And See How It Will Take Your Entire Business To A New Level. THIS BOOK COMES WITH MONEY A BACK GUARANTEE, That's How Confident We Are About It, So What Are You Waiting For Give It Try There Is Nothing To Lose. This Book Is Publish By DMA4U, Publisher Of More Than 75 Marketing Related Books Visit www.dma4u.co.uk/marketing-books For More Info
Author:
Publisher: iUniverse
ISBN: 0595223184
Category :
Languages : en
Pages : 128
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Book Description
Author: Donovan Garett
Publisher: Donovan Garett Media Co.
ISBN:
Category : Cooking
Languages : en
Pages : 228
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Book Description
Here's Your Guide to Thriving in the Post-Pandemic Economy! Today, small local independent restaurants are in crisis. They are completely assaulted on all sides by higher food costs, higher labor costs, an inflationary environment, lower attendance rates and a looming recession. The COVID-19 pandemic and the resulting work-from-home movement has had a major impact on consumer preferences, demands, and expectations of restaurants. As a result, small restaurant owners must implement a solid marketing strategy and adapt it to reach remote workers and satisfy the needs, expectations and pain points of today's diners. To put it simply, yesterday's tactics don't work anymore. The days of simply hanging an "Open" sign outside your door are gone. The Ultimate Guide to Restaurant Marketing in a Post-Covid, Work-From-Home World is not another watered-down operations manual. It will teach you exactly how to find and reach customers, communicate what makes your restaurant unique and make serious money even in recessions. You'll learn: - Why recessions can be extremely profitable for restaurant owners - Why our society needs restaurants now more than ever - How to reach remote workers and get them into your restaurant - Why convenience is the focal point of diner preferences - How the government failed small restaurant owners during COVID-19 - How to beat Ghost Kitchens, Meal Prep Services and other competitors - How to find the perfect diners and attract them to your restaurant - Why you should focus on value, not price - Why word-of-mouth advertising doesn't attract remote workers - How to formulate a marketing strategy for the work-from-home crowd - How to skyrocket your profits by making money both on and off the menu . . . and much, much, more. The Ultimate Guide to Restaurant Marketing in a Post-Covid Work-from-Home World is your ultimate companion in the new age of marketing for small restaurants. With expert guidance and practical advice tailored specifically for your industry, you'll learn how to attract and retain customers, optimize your online presence, and ultimately drive the success of your small restaurant. Don't let your small restaurant go unnoticed – grab your copy of "The Ultimate Guide to Restaurant Marketing in a Post-Covid Work-from-Home World" today and revolutionize your marketing strategies! Unlock the true potential of your small restaurant and position yourself for unparalleled success in today's highly competitive market!