Reinventing Retail PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Reinventing Retail PDF full book. Access full book title Reinventing Retail by Ian Shepherd. Download full books in PDF and EPUB format.

Reinventing Retail

Reinventing Retail PDF Author: Ian Shepherd
Publisher: Pearson UK
ISBN: 1292270799
Category : Business & Economics
Languages : en
Pages : 253

Get Book Here

Book Description
Ian Shepherd is a CEO and CMO who has held senior roles in a range of world-class consumer brands over the last 25 years including BskyB, Vodafone, Game and Odeon. He has seen businesses driven to the brink of extinction by changing consumer needs but also seen businesses respond to those changes, transform themselves and thrive. Ian has launched loyalty programmes, built new digital revenue streams for traditional retailers and turned declining market share into stellar growth - all based on a keen practical understanding of the consumer. Now consulting and mentoring businesses on commercial and digital topics, Ian lives in Oxford with his family.