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Author: Frédéric Wauters
Publisher:
ISBN: 9782807337725
Category :
Languages : fr
Pages : 0
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Book Description
La 4è de couv. indique : "Comptes rendus de réunions, communications commerciales, e-mails, animation de réseaux sociaux ou de sites web... Bien rédiger est une compétence essentielle pour tout professionnel. Ce guide vous accompagne depuis l'idée initiale jusqu'au texte final et vous livre les techniques pour : identifier votre public cible et vos objectifs de communication ; trouver le ton juste, adapté au destinataire et au support ; récolter et structurer l'information ; vous organiser pour écrire mieux et plus vite ; produire un texte clair et agréable à lire ; faire vivre vos écrits en ligne et améliorer leur référencement (SEO). Avec : un rappel des fondamentaux de la communication écrite ; des cas vécus et des astuces ; des contenus supplémentaires en ligne"
Author: Frédéric Wauters
Publisher:
ISBN: 9782807337725
Category :
Languages : fr
Pages : 0
Get Book Here
Book Description
La 4è de couv. indique : "Comptes rendus de réunions, communications commerciales, e-mails, animation de réseaux sociaux ou de sites web... Bien rédiger est une compétence essentielle pour tout professionnel. Ce guide vous accompagne depuis l'idée initiale jusqu'au texte final et vous livre les techniques pour : identifier votre public cible et vos objectifs de communication ; trouver le ton juste, adapté au destinataire et au support ; récolter et structurer l'information ; vous organiser pour écrire mieux et plus vite ; produire un texte clair et agréable à lire ; faire vivre vos écrits en ligne et améliorer leur référencement (SEO). Avec : un rappel des fondamentaux de la communication écrite ; des cas vécus et des astuces ; des contenus supplémentaires en ligne"
Author: Frédéric Wauters
Publisher: De Boeck Supérieur
ISBN: 2807340660
Category : Language Arts & Disciplines
Languages : fr
Pages : 143
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Book Description
L'écrit occupe une place prépondérante dans la vie professionnelle, qu'il s'agisse d'envoyer des mails ou des documents (rapports, comptes rendus de réunions, business plans...), de communiquer avec clients et prospects ou d'animer un site Internet (blog, site commercial...). Mais comment « toucher sa cible » à tous les coups et de la faire réagir dans le sens voulu ? Fort de son expérience de formateur et de copywriter, l'auteur nous livre une série de conseils pratiques et faciles à appliquer pour : • identifier son public cible et ses objectifs de communication • structurer sa communication • rédiger un texte clair et agréable à lire • trouver le ton juste, adapté au destinataire et au support. Avec • des exemples pratiques • un rappel des principes de base en écriture • un focus sur le référencement naturel des textes destinés à être mis en ligne (SEO). Inclus : accès à des mises à jour via le site de l'auteur : https://www.ex-abrupto.be/
Author: A. Babs Fafunwa
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 178
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Book Description
Author: EDOUARD. GLISSANT
Publisher:
ISBN: 9781937658953
Category :
Languages : en
Pages : 112
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Book Description
Author:
Publisher: Glissant Translation Proje
ISBN: 178962097X
Category : Literary Collections
Languages : en
Pages : 152
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Book Description
This book consists of four lectures and six interviews; it covers a wide range of topics central to Glissant's thought - such as creolization, langage, culture and identity, 'atavistic' versus 'composite cultures' - presented in a particularly accessible form because here Glissant interacts with the views of other people.
Author: Bruno Latour
Publisher:
ISBN: 9780979405778
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
How can economics become genuinely quantitative? This is the question that French sociologist Gabriel Tarde tackled at the end of his career, and in this pamphlet, Bruno Latour and Vincent Antonin Lépinay offer a lively introduction to the work of the forgotten genius of nineteenth-century social thought. Tarde's solution was in total contradiction to the dominant views of his time: to quantify the connections between people and goods, you need to grasp "passionate interests." In Tarde's view, capitalism is not a system of cold calculations--rather it is a constant amplification in the intensity and reach of passions. In a stunning anticipation of contemporary economic anthropology, Tarde's work defines an alternative path beyond the two illusions responsible for so much modern misery: the adepts of the Invisible Hand and the devotees of the Visible Hand will learn how to escape the sterility of their fight and recognize the originality of a thinker for whom everything is intersubjective, hence quantifiable. At a time when the regulation of financial markets is the subject of heated debate, Latour and Lépinay provide a valuable historical perspective on the fundamental nature of capitalism.
Author: John Law
Publisher: Duke University Press
ISBN: 0822383551
Category : Philosophy
Languages : en
Pages : 303
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Book Description
Although much recent social science and humanities work has been a revolt against simplification, this volume explores the contrast between simplicity and complexity to reveal that this dichotomy, itself, is too simplistic. John Law and Annemarie Mol have gathered a distinguished panel of contributors to offer—particularly within the field of science studies—approaches to a theory of complexity, and at the same time a theoretical introduction to the topic. Indeed, they examine not only ways of relating to complexity but complexity in practice. Individual essays study complexity from a variety of perspectives, addressing market behavior, medical interventions, aeronautical design, the governing of supranational states, ecology, roadbuilding, meteorology, the science of complexity itself, and the psychology of childhood trauma. Other topics include complex wholes (holism) in the sciences, moral complexity in seemingly amoral endeavors, and issues relating to the protection of African elephants. With a focus on such concepts as multiplicity, partial connections, and ebbs and flows, the collection includes narratives from Kenya, Great Britain, Papua New Guinea, the Netherlands, France, and the meetings of the European Commission, written by anthropologists, economists, philosophers, psychologists, sociologists, and scholars of science, technology, and society. Contributors. Andrew Barry, Steven D. Brown, Michel Callon, Chunglin Kwa, John Law, Nick Lee, Annemarie Mol, Marilyn Strathern, Laurent Thévenot, Charis Thompson
Author: Linda L. Putnam
Publisher: Routledge
ISBN: 1135619808
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
This volume explores the concept of communication as it applies to organizational theory. Bringing together multiple voices, it focuses on communication’s role in the constitution of organization. Editors Linda L. Putnam and Anne Maydan Nicotera have assembled an all-star cast of contributors, each providing a distinctive voice and perspective. The contents of this volume compare and contrast approaches to the notion that communication constitutes organization. Chapters also examine the ways that those processes produce patterns that endure over time and that constitute the organization as a whole. This collection bridges different disciplines and serves a vital role in developing dimensions, characteristics, and relationships among concepts that address how communication constitutes organization. It will appeal to scholars and researchers working in organizational communication, organizational studies, management, sociology, social collectives, and organizational psychology and behavior.
Author:
Publisher: M.E. Sharpe
ISBN: 9780765641397
Category : Knowledge management
Languages : en
Pages : 284
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Book Description
Exploring the relationship among knowing, learning and practice in the development of organizational knowledge, this book focuses on organizational learning as a collective, social and not entirely cognitive activity.
Author: James R. Taylor
Publisher: Routledge
ISBN: 1136945741
Category : Business & Economics
Languages : en
Pages : 284
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Book Description
The Situated Organization explores recent research in organizational communication, emphasizing the organization as constructed in and emerging out of communication practices. Working from the tradition of the Montreal School in its approach, it focuses not only on how an organization’s members understand the purposes of the organization through communication, but also on how they realize and recognize the organization itself as they work within it. The text breaks through with an alternative viewpoint to the currently popular idea of 'organization-as-network,' viewing organization instead as a configuration of agencies, and their fields of practice. It serves as an original, comprehensive, and well-written text, elaborated by case studies that make the theory come to life. The substantial ideas and insights are presented in a deep and meaningful way while remaining comprehensible for student readers. This text has been developed for students at all levels of study in organizational communication, who need a systematic introduction to conducting empirical field research. It will serve as an invaluable sourcebook in planning and conducting research.
