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Author: Arno J. Rethans
Publisher:
ISBN:
Category : Consumer protection
Languages : en
Pages : 12
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Book Description
Author: Arno J. Rethans
Publisher:
ISBN:
Category : Consumer protection
Languages : en
Pages : 12
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Book Description
Author: Gerard Emilien
Publisher: Springer
ISBN: 3319505300
Category : Business & Economics
Languages : en
Pages : 600
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Book Description
This book reflects the current thinking and research on how consumers’ perception of product risks and benefits affects their behavior. It provides the scientific, regulatory and industrial research community with a conceptual and methodological reference point for studies on consumer behavior and marketing. The contributions address various aspects of consumer psychology and behavior, risk perception and communication, marketing research strategies, as well as consumer product regulation. The book is divided into 4 parts: Product risks; Perception of product risks and benefits; Consumer behavior; Regulation and responsibility.
Author: Michael S. Wogalter
Publisher: CRC Press
ISBN: 1482289687
Category : Technology & Engineering
Languages : en
Pages : 872
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Book Description
A technical discussion that includes theory, research, and application, this book describes warning design standards and guidelines; aspects of law relevant to warnings such as government regulations, case/trial litigation, and the role of expert testimony in these cases; and international, health/medical, and marketing issues. Broken into thirteen
Author: United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee
Publisher:
ISBN:
Category :
Languages : en
Pages : 460
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Book Description
Author: Arno J. Rethans
Publisher:
ISBN:
Category : Consumer protection
Languages : en
Pages : 16
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Book Description
Author: James Price Dillard
Publisher: SAGE Publications
ISBN: 1452261598
Category : Language Arts & Disciplines
Languages : en
Pages : 897
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Book Description
The Persuasion Handbook provides readers with cogent, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues of interest to interpersonal and mass communication researchers as well as psychologists and public health practitioners. Persuasion is presented in this volume on a micro to macro continuum, moving from chapters on cognitive processes, the individual, and theories of persuasion to chapters highlighting broader social factors and phenomena related to persuasion, such as social context and larger scale persuasive campaigns. Each chapter identifies key challenges to the area and lays out research strategies for addressing those challenges.
Author: United States. Congress. Senate. Committee on Commerce
Publisher:
ISBN:
Category :
Languages : en
Pages : 472
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Book Description
Author: Carlos Dora
Publisher: World Health Organization
ISBN: 9289010703
Category : Medical
Languages : en
Pages : 286
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Book Description
This publication is based on research into the strategies used to communicate information to the public about the risks of BSE (bovine spongiform encephalopathy) and CJD (Creutzfeldt Jakob disease) in four European countries (the UK, Germany, Italy and Finland) between 1985 and 2000, through political means and health information systems as well as through mass media reporting of the issue. It considers the lessons to be learned from the BSE/CJD crisis, given the need for timely and effective communication on real and perceived risks in such situations, both to prevent and to respond to food and environmental health scares. The book approaches the debate about effective risk communication as an evolving and interactive process between decision makers and their publics, and emphasises the importance of creating mechanisms for interaction at all stages of policy-making. Using a range of qualitative and quantitative methods, the research also looks at the way people construct their perceptions about risk and how they make decisions on risk avoidance.
Author: Malcom Rowat
Publisher: World Bank Publications
ISBN: 9780821332061
Category : Law
Languages : en
Pages : 254
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Book Description
"Proceedings of a World Bank conference."--T.p.
Author: V Ravishankar Rai
Publisher: CRC Press
ISBN: 1351628933
Category : Technology & Engineering
Languages : en
Pages : 316
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Book Description
Trends in Food Safety and Protection explores the recent developments and ongoing research in the field of food safety and protection. The book covers improvements in the existing techniques and implementation of novel analytical methods for detecting and characterizing foodborne pathogens.
