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Author: Lionel Danforth Edie
Publisher: Forgotten Books
ISBN: 9780331832099
Category : Social Science
Languages : en
Pages : 422
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Book Description
Excerpt from Practical Psychology for Business Executives This collection of material has been made with the purpose of bringing together in readable form some of the important and useful writings on the application of psychology to industry. The last decade has seen the growth of a body of psychological ideas of great importance in economic life. Many authorities have contributed the benefits of their experiments and discoveries to a wide and scattered literature in the field, and it is hoped that this symposium may aid in making business men acquainted with the more practical parts of this literature. A bibliography has been prepared, its divisions corresponding with the chapters of the book. For the most part, the publi cations which have been the sources of the quoted extracts used in this volume, have not been relisted in the bibliography. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Lionel Danforth Edie
Publisher: Forgotten Books
ISBN: 9780331832099
Category : Social Science
Languages : en
Pages : 422
Get Book Here
Book Description
Excerpt from Practical Psychology for Business Executives This collection of material has been made with the purpose of bringing together in readable form some of the important and useful writings on the application of psychology to industry. The last decade has seen the growth of a body of psychological ideas of great importance in economic life. Many authorities have contributed the benefits of their experiments and discoveries to a wide and scattered literature in the field, and it is hoped that this symposium may aid in making business men acquainted with the more practical parts of this literature. A bibliography has been prepared, its divisions corresponding with the chapters of the book. For the most part, the publi cations which have been the sources of the quoted extracts used in this volume, have not been relisted in the bibliography. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Lionel Danforth Edie
Publisher: Forgotten Books
ISBN: 9781440059025
Category : Social Science
Languages : en
Pages : 422
Get Book Here
Book Description
Excerpt from Practical Psychology for Business Executives This collection of material has been made with the purpose of bringing together in readable form some of the important and useful writings on the application of psychology to industry. The last decade has seen the growth of a body of psychological ideas of great importance in economic life. Many authorities have contributed the benefits of their experiments and discoveries to a wide and scattered literature in the field, and it is hoped that this symposium may aid in making business men acquainted with the more practical parts of this literature. A bibliography has been prepared, its divisions corresponding with the chapters of the book. For the most part, the publications which have been the sources of the quoted extracts used in this volume, have not been relisted in the bibliography. I have been greatly aided by Mr. Jesse C. Neff in the collection of material, the selection of titles, and the entire workmanship of the book. His judgment and discrimination have played a most helpful part in every phase of the undertaking. Mrs. Neff's cooperation in the preparation of the manuscript has been highly gratifying, and it is desired to extend here a full appreciation of her interest and assistance. The sources and authorship of material are recognized by footnotes accompanying each individual article. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author:
Publisher:
ISBN:
Category : Industrial efficiency
Languages : en
Pages : 432
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Book Description
Author: Hugo Munsterberg
Publisher: Forgotten Books
ISBN: 9781528083058
Category : Psychology
Languages : en
Pages : 326
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Book Description
Excerpt from Business Psychology To reach such an understanding it is not necessary that the business man enter into the depths of all those dark questions over which the scientific psychologists are wrangling. The scholarly volumes on psychology written for specialists certainly contain much which would be of no importance for the practical man. It is the aim of this volume on business psychology to bring together those results of modern psychological thinking which are sig nificant for the work of the business man. Yet business psychology too is, after all, psychology, that is, a science which needs serious and penetrating study. N 0 one ought to believe that a science can be mastered in any other way than by serious study. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Bruce Peltier
Publisher: Taylor & Francis
ISBN: 113584982X
Category : Psychology
Languages : en
Pages : 480
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Book Description
With the first edition of this text, Peltier drew on his extensive experience in both the clinical and business worlds to create a comprehensive resource that brought psychological and coaching concepts together. It quickly became a practical and invaluable guide for both mental health practitioners looking to expand their practice into coaching and business professionals interested in improving their own coaching skills. In this updated edition, topics reflect the latest developments in the field of executive coaching. Peltier describes several important psychological theories and how to effectively translate them into coaching strategies; essential business lessons in leadership, marketing, and the corporate viewpoint along with vocabulary for the therapist; the challenges women face as managers and executives and effective coaching methods for working with them; and lessons from successful athletic coaches that can be integrated into consulting skills. This edition includes four new chapters, one describing psychopathology likely to be encountered by coaches. Another describes and evaluates emotional intelligence, a third summarizes adult developmental theory for coaches, and a fourth sorts out the popular and scientific literature on leadership and leader development.
Author: Geo R. Eastman
Publisher: Forgotten Books
ISBN: 9780332389394
Category : Psychology
Languages : en
Pages : 274
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Book Description
Excerpt from Psychology for Business Efficiency Business is concerned largely with the properties of material things, with mechanical, industrial, and financial problems. This book has nothing to do with these mat ters, except insofar as they are involved in correlations with mental processes. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Harry W. Karn
Publisher: Forgotten Books
ISBN: 9781390903812
Category : Business & Economics
Languages : en
Pages : 528
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Book Description
Excerpt from Readings in Industrial and Business Psychology The up-to-date character of the book is reflected in the fact that 50 of the 58 articles in the total compilation were published during 1955 or later and that none goes back prior to 1951. The restricted time span does not mean that important writings did not appear earlier. But this material has been presented in the first edition of Readings in Industrial and Business Psychology. A collection of readings can be issued only if authors and publishers are willing to collaborate. The editors gratefully acknowledge the cour tesy of the large number of publishers and authors who have permitted their material to be reprinted in this volume. Specific acknowledgments will be found in connection with the individual selections. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Paul Strong Achilles
Publisher:
ISBN:
Category : Business
Languages : en
Pages : 64
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Book Description
Author: Daryl Weber
Publisher: Red Wheel/Weiser
ISBN: 1632659859
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
"Powerful, profound, and beautifully written, Brand Seduction raises the bar for every marketer to do work that truly matters." —Seth Godin, author of All Marketers Are Liars "Clever, creative, and jam-packed with useful insights, Brand Seduction shows how our brain secretly shapes our choices in ways we may never have realized." —Jonah Berger, Wharton Professor and bestselling author of Contagious and Invisible Influence For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections. Welcome to the new world of neuromarketing. Through simple language, engaging stories, and real-world examples, Brand Seduction shows you how to decode, build, and use these hidden brand fantasies to grow your brand and business. You'll learn: • The surprising unconscious side of brands. • The biggest myths about consumer psychology. • The real role of emotions in building brands. • Practical tools to use neuroscience to inspire better marketing. Everyone seems to have a different idea of what brands are, how they work, and how they are built. Brand Seduction digs deeper into the nature of brands, how they exist and behave in the mind, and how marketers and business leaders can use this understanding to "seduce" customers and grow their businesses.
Author: Roger Marion Bellows
Publisher: Forgotten Books
ISBN: 9780332031385
Category : Business & Economics
Languages : en
Pages : 488
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Book Description
Excerpt from Psychology of Personnel in Business and Industry 18 Supplemental Selection Techniques Psychological Testing Economy in Training Readability of Training Media Criteria of Performance. Employee Evaluation Program Evaluating the Job. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
