Postmodern Advertising in Japan

Postmodern Advertising in Japan PDF Author: Ory Bartal
Publisher: Dartmouth
ISBN: 9781611686531
Category : Advertising
Languages : en
Pages : 0

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Book Description
A major study of postmodern developments in Japanese advertising and art

Postmodern Advertising in Japan

Postmodern Advertising in Japan PDF Author: Ory Bartal
Publisher: Dartmouth
ISBN: 9781611686531
Category : Advertising
Languages : en
Pages : 0

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Book Description
A major study of postmodern developments in Japanese advertising and art

Postmodernism and Japan

Postmodernism and Japan PDF Author: マサオ・ミヨシ
Publisher: Duke University Press
ISBN: 9780822308966
Category : History
Languages : en
Pages : 336

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Book Description
Postmodernism and Japan is a coherent yet diverse study of the dynamics of postmodernism, as described by Lyotard, Baudrillard, Deleuze, and Guatarri, from the often startling perspective of a society bent on transforming itself into the image of Western “enlightenment” wealth and power. This work provides a unique view of a society in transition and confronting, like its models in the West, the problems induced by the introduction of new forms of knowledge, modes of production, and social relationships.

Postmodern Advertising in Japan

Postmodern Advertising in Japan PDF Author: Ory Bartal
Publisher: Dartmouth College Press
ISBN: 1611686555
Category : Art
Languages : en
Pages : 440

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Book Description
In a study driven by stunning images of Japanese advertisements and the artworks they quote from, Ory Bartal offers a first-of-its-kind interpretation of the "postmodern" genre of advertising in Japan, which both shaped and reflected the new consumer-driven culture that arose during the bubble era of the 1980s and 1990s. Through a fascinating tale of art directors and their works and influences, Bartal shows how this postmodern visual language, like postmodernism in other streams, is distinguished by its mŽlange of styles, blurring of boundaries between art and design, and reliance on visual and textual quotations from sources past and present, domestic and foreign. Although this advertising culture partakes of global trends, Bartal draws attention to the varied local artistic sensibilities, structures of thought, and underlying practices, challenging the often-simplistic characterization of "Japaneseness" as being rooted in a Zen tradition of aesthetic indirectness and ambiguity. Combining multilingual scholarship with a wealth of information gleaned through years of personal interviews with the principals involved, this is a truly original contribution to the discussion of Japanese art and advertising as well as an insightful reading of more general issues in the study of visual culture and media.

Keiretsu Economy - New Economy?

Keiretsu Economy - New Economy? PDF Author: R. Kensy
Publisher: Springer
ISBN: 0333985680
Category : Business & Economics
Languages : en
Pages : 422

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Book Description
This book combines a theoretical study of Japan's economic structures and multinational enterprises with a post-modern analysis of the contemporary multinational enterprise. The author considers the appropriateness of the post-modern approach for discussing economic activities, in particular the New Economy, and also Japanese society and culture. Kensy analyses Japan's economic structure, interpreting its methods, strategies and results in a post-modern context and presents a survey of socio-economic development in Japan since the beginning of westernization. He goes on to discuss Japanese models for the transformation of society in the future, with particular reference to the Keiretzu. Finding Japan to be a truly postmodern society, Kensy shows that Japan is prepared to be a leader in the New Economy. Kensy takes an innovative and stimulating approach that will be of interest to those seeking to better understand the development and future of the economic structures of Japan.

Critical Design in Japan

Critical Design in Japan PDF Author: Ory Bartal
Publisher:
ISBN: 9781526139979
Category :
Languages : en
Pages : 256

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Book Description
This book tells the story of critical avant-garde design in Japan, which emerged during the 1960s and continues to inspire designers today. The practice communicates a form of visual and material protest drawing on the ideologies and critical theories of the 1960s and 1970s, notably feminism, body politics, the politics of identity, and ecological, anti-consumerist and anti-institutional critiques, as well as the concept of otherness. It also presents an encounter between two seemingly contradictory concepts: luxury and the avant-garde. The book challenges the definition of design as the production of unnecessary decorative and conceptual objects, and the characterisation of Japanese design in particular as beautiful, sublime or a product of 'Japanese culture'. In doing so it reveals the ways in which material and visual culture serve to voice protest and formulate a social critique.

Advertising and Reality

Advertising and Reality PDF Author: Amir Hetsroni
Publisher: Bloomsbury Publishing USA
ISBN: 144111503X
Category : Social Science
Languages : en
Pages : 180

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Book Description
Advertising and Reality: A Global Study of Representation and Content offers, for the first time, an extensive study of the way our life is represented in advertising. Leading scholars from different countries, who specialize in marketing communication and media studies, review and analyze different advertising contents and give us a truly cross-cultural view of the matter. Among the contents that are thoroughly discussed throughout the book one finds sexuality, violence, family activities, gender roles, vocations, minorities roles, periodical reconstruction and more. This book provides an up-to-date picture of the way modern life is portrayed in the most popular format of marketing communication worldwide.

Critical design in Japan

Critical design in Japan PDF Author: Ory Bartal
Publisher: Manchester University Press
ISBN: 1526140012
Category : Design
Languages : en
Pages : 392

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Book Description
This book tells the story of critical avant-garde design in Japan, which emerged during the 1960s and continues to inspire designers today. The practice communicates a form of visual and material protest drawing on the ideologies and critical theories of the 1960s and 1970s, notably feminism, body politics, the politics of identity, and ecological, anti-consumerist and anti-institutional critiques, as well as the concept of otherness. It also presents an encounter between two seemingly contradictory concepts: luxury and the avant-garde. The book challenges the definition of design as the production of unnecessary decorative and conceptual objects, and the characterisation of Japanese design in particular as beautiful, sublime or a product of ‘Japanese culture’. In doing so it reveals the ways in which material and visual culture serve to voice protest and formulate a social critique.

Postmodern, Feminist and Postcolonial Currents in Contemporary Japanese Culture

Postmodern, Feminist and Postcolonial Currents in Contemporary Japanese Culture PDF Author: Fuminobu Murakami
Publisher: Routledge
ISBN: 1134246226
Category : History
Languages : en
Pages : 251

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Book Description
Using the Euro-American theoretical framework of postmodernism, feminism and post-colonialism, this book analyses the fictional and critical work of four contemporary Japanese writers; Murakami Haruki, Yoshimoto Banana, Yoshimoto Takaaki and Karatani Kojin. In addition the author reconsiders this Euro-American theory by looking back on it from the perspective of Japanese literary work. Presenting outstanding analysis of Japanese intellectuals and writers who have received little attention in the West, the book also includes an extensive and comprehensive bibliography making it essential reading for those studying Japanese literature, Japanese studies and Japanese thinkers.

Media Theory in Japan

Media Theory in Japan PDF Author: Marc Steinberg
Publisher: Duke University Press
ISBN: 0822373297
Category : Social Science
Languages : en
Pages : 436

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Book Description
Providing an overview of Japanese media theory from the 1910s to the present, this volume introduces English-language readers to Japan's rich body of theoretical and conceptual work on media for the first time. The essays address a wide range of topics, including the work of foundational Japanese thinkers; Japanese theories of mediation and the philosophy of media; the connections between early Japanese television and consumer culture; and architecture's intersection with communications theory. Tracing the theoretical frameworks and paradigms that stem from Japan's media ecology, the contributors decenter Eurocentric media theory and demonstrate the value of the Japanese context to reassessing the parameters and definition of media theory itself. Taken together, these interdisciplinary essays expand media theory to encompass philosophy, feminist critique, literary theory, marketing discourse, and art; provide a counterbalance to the persisting universalist impulse of media studies; and emphasize the need to consider media theory situationally. Contributors. Yuriko Furuhata, Aaron Gerow, Mark Hansen, Marilyn Ivy, Takeshi Kadobayashi, Keisuke Kitano, Akihiro Kitada, Thomas Looser, Anne McKnight, Ryoko Misono, Akira Mizuta Lippit, Miryam Sas, Fabian Schäfer, Marc Steinberg, Tomiko Yoda, Alexander Zahlten

Designing Modern Japan

Designing Modern Japan PDF Author: Sarah Teasley
Publisher: Reaktion Books
ISBN: 1780232306
Category : Design
Languages : en
Pages : 425

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Book Description
A revealing look at Japanese design weaving together the stories of people who shaped Japan’s design industries with social history, economic conditions, and geopolitics. From cars to cameras, design from Japan is ubiquitous. So are perceptions of Japanese design, from calming, carefully crafted minimalism to avant-garde catwalk fashion, or the cute, Kawaii aesthetic populating Tokyo streets. But these portrayals overlook the creativity, generosity, and sheer hard work that has gone into creating and maintaining design industries in Japan. In Designing Modern Japan, Sarah Teasley deftly weaves together the personal stories of people who shaped and shape Japan’s design industries with social history, economic conditions, and geopolitics.. Key to her account is how design has been a strategy to help communities thrive during turbulent times, and for making life better along the way. Deeply researched and superbly illustrated, Designing Modern Japan appeals to a wide audience for Japanese design, history, and culture.