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Author: Isaac Mashman
Publisher: Mashman Ventures LLC
ISBN: 0578320959
Category : Business & Economics
Languages : en
Pages : 55
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Book Description
It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, by the time you are done reading you will come to understand the power your personal brand has and why you should be building it.
Author: Isaac Mashman
Publisher: Mashman Ventures LLC
ISBN: 0578320959
Category : Business & Economics
Languages : en
Pages : 55
Get Book
Book Description
It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, by the time you are done reading you will come to understand the power your personal brand has and why you should be building it.
Author: Carlos Salum
Publisher:
ISBN:
Category :
Languages : en
Pages : 372
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Book Description
The Glass is Full and a Half - a memoir of Transformation by Carlos SalumForeword by Richard Saul Wurman, founder of the TED ConferencesThis is a memoir about how I transformed my life and how you can tooThe transformation process requires an understanding of BreakthroughYou can design a Breakthrough Blueprint that allows you to achieve and leadYou can replicate the process your entire life and build your inspiring LegacyYou can find answers to essential questions, such as: How far can I go? What's my full potential and how can I reach it?How can I achieve my goals and be happy at the same time?How can I become a leader that creates significant achievements?What will be the resonance of my memorable legacy? The fundamental idea in "The Glass is Full and a Half" is that you can design a life of meaningful achievements and lead others by creating a Breakthrough Blueprint that aligns four key factors: Imagine, Improve, Inspire and Ignite.The four key factors are four lenses to see the glass full and a half and live in Possibility as a full human being. Four capital "Is" - each one representing a development stage, a transformation through Breakthrough.Four aligned and intertwined steps to achieve your leadership Breakthrough and go beyond it. A system, a platform to create enduring success through process and outcome goals. A path for you to lead and to develop future leaders as well. Your personal evolution from Desire to Breakthrough to Achievement and, ultimately, Transcendence through a powerful Legacy. To experience true achievement and wholeness we must passionately engage in the design of our future so we can own it. In doing so, our personal energy powerfully ripples outwards to influence others and create waves of positive change
Author: James Ellis
Publisher:
ISBN:
Category :
Languages : en
Pages : 328
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Book Description
If you want your business to grow, you need to be able to rely on your ability to hire talent reliably and consistently. No talent pipeline? No growth, and no business. But your recruiting team is drowning (I asked them). They need help. Now, if you ask recruiters, they will ask for headcount. Or more technology. But more bodies and more tools won't solve the issue (though it will eat up your budget). What you need a is a better strategy. And that strategy is called employer branding.Employer branding is about understanding, distilling and communicating what your company is all about in order to attract all the talent you need. That will differentiate your company as a place where people will want to work, rather than a place they land because they didn't know better.If you've heard about employer branding in business magazines, it might seem like something only "big companies" can do. Something that requires a dedicated team, expensive platforms, or a bunch of consultants. That isn't true. If you understand where your brand comes from, and how to apply it, any company (especially yours) can hire better with it.And this book will teach you how to do all of that, and then some.In this book, you'll learn what employer branding really is, how to make a compelling argument internally to leadership that creates commitment, how to work with other teams and be creative in finding solutions. As a special bonus, we are including a handbook on how to work with recruiting teams. This hands-on workbook is chock full of examples, checklists, step-by-step instructions and even emails you can copy and paste to make things happen immediately.
Author: Chris Guillebeau
Publisher: Penguin
ISBN: 1101443081
Category : Self-Help
Languages : en
Pages : 257
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Book Description
If you've ever thought, "There must be more to life than this," The Art of Non-Conformity is for you. Based on Chris Guillebeau's popular online manifesto "A Brief Guide to World Domination," The Art of Non-Conformity defies common assumptions about life and work while arming you with the tools to live differently. You'll discover how to live on your own terms by exploring creative self-employment, radical goal-setting, contrarian travel, and embracing life as a constant adventure. Inspired and guided by Chris's own story and those of others who have pursued unconventional lives, you can devise your own plan for world domination-and make the world a better place at the same time.
Author: Alice E. Marwick
Publisher: Yale University Press
ISBN: 0300176724
Category : Social Science
Languages : en
Pages : 369
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Book Description
Presents an analysis of social media, discussing how a technology which was once heralded as democratic, has evolved into one which promotes elitism and inequality and provides companies with the means of invading privacy in search of profits.
Author: Peter Montoya
Publisher: McGraw Hill Professional
ISBN: 9780071641777
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business. “Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire
Author: Jeetendr Sehdev
Publisher: St. Martin's Press
ISBN: 1250107539
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
In the instant New York Times, Wall Street Journal and Washington Post bestseller, Jeetendr Sehdev inspires people everywhere to learn from the way celebrities engage their fan bases. In the space of five years, Jeetendr Sehdev has shaken up the world of entertainment by revealing how social media stars generate more obsession than the Hollywood A-list. What can he teach us about making our own ideas, products, and services break through? Sehdev shows why successful images today–the most famous being Kim Kardashian–are not photoshopped to perfection, but flawed, vulnerable, and in your face. This total transparency generates a level of authenticity that traditional marketing tactics just can’t touch. From YouTube sensations like Jenna Marbles to billionaire tech mogul Elon Musk, The Kim Kardashian Principle reveals the people, products, and brands that do it best. After all, in a world where a big booty can break the Internet and the president is a reality TV star, self-obsession is a must-have. No posturing, no apologies, and no shying away from the spotlight. The Kim Kardashian Principle is a fresh, provocative, and eye-opening guide to understanding why only the boldest and baddest ideas will survive–and how to make sure yours is one of them.
Author: Margo Maine
Publisher: Gurze Books
ISBN: 0936077344
Category : Health & Fitness
Languages : en
Pages : 322
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Book Description
Written for activists and educators, this cultural critique of female body image discusses the topic as it relates to sports, fashion, advertising, and propaganda, and offers practical strategies for those willing to fight unhealthy or unrealistic female images in society. Original. Tour.
Author: Seth Godin
Publisher: Penguin
ISBN: 9781591842330
Category : Business & Economics
Languages : en
Pages : 164
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Book Description
The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader. Since it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process. It's human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so. With his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead. If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle. Tribes will make you think—really think—about the opportunities to mobilize an audience that are already at your fingertips. It's not easy, but it's easier than you think.
Author: Brendon Burchard
Publisher: Hay House, Inc
ISBN: 1401948073
Category : Self-Help
Languages : en
Pages : 257
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Book Description
The Motivation Manifesto is a poetic and powerful call to reclaim your life and find your own personal freedom from Brendon Burchard – the world’s #1 high performance coach and #1 New York Times bestselling author of High Performance Habits. “It’s a triumphant work that transcends the title, lifting the reader from mere motivation into a soaringly purposeful and meaningful life. I love this book." —Paulo Coelho The Motivation Manifesto is a call to claim our personal power. World-renowned high performance trainer Brendon Burchard reveals that the main motive of humankind is the pursuit of greater Personal Freedom. We desire the grand liberties of choice—time freedom, emotional freedom, social freedom, financial freedom, spiritual freedom. Only two enemies stand in our way: an external enemy, defined as the social oppression of who we are by the mediocre masses, and an internal enemy, a sort of self-oppression caused by our own doubt and fear. The march to Personal Freedom, Brendon says, can be won only by declaring our intent and independence, stepping into our personal power, and battling through self-doubt and the distractions of the day until full victory is won. Recalling the revolutionist voices of the past that chose freedom over tyranny, Brendon motivates us to free ourselves from fear and take back our lives once and for all. In this life-changing personal growth book, Brendon presents his nine declarations for personal power and motivation, drawing on insights from his own personal journey and from the lives of some of history's greatest leaders and thinkers. Each chapter focuses on one of the nine declarations, offering practical strategies and exercises to help you apply these principles to your life. Whether you're seeking to overcome self-doubt, boost your confidence, or achieve your goals, The Motivation Manifesto is an invaluable guide to unlocking your full potential. With its inspiring message and actionable advice, this bestselling book is a must-read for anyone who wants to unleash their inner greatness with the power of determination, resilience, and an empowering mindset.
