Performance Marketing Association, Inc. V. Hamer

Performance Marketing Association, Inc. V. Hamer PDF Author:
Publisher:
ISBN:
Category : Legal briefs
Languages : en
Pages : 76

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Performance Marketing Association, Inc. V. Hamer

Performance Marketing Association, Inc. V. Hamer PDF Author:
Publisher:
ISBN:
Category : Legal briefs
Languages : en
Pages : 76

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Book Description


Performance Marketing Association, Inc. V. Hamer

Performance Marketing Association, Inc. V. Hamer PDF Author:
Publisher:
ISBN:
Category : Legal briefs
Languages : en
Pages : 50

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Cyberlaw

Cyberlaw PDF Author: Margo E. K. Reder
Publisher: Aspen Publishing
ISBN: 1454870818
Category : Law
Languages : en
Pages : 1006

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Book Description
This text offers comprehensive coverage of cyberlaw and related topics using an accessible writing style, up-to-date coverage, and an entrepreneurial-process orientation and will fulfill the needs of future professional business managers for whom start-ups, the Internet, and innovation have continuing and increasing importance. Widely expected to become a foundational text for experiential business law courses, Cyberlaw will help prepare students for the fundamental legal challenges of startups as well as of small- and medium-sized enterprises. By following the progression of a business from idea to formation and financing to operations (including asset development and acquisition) to hiring and, finally, to the exit phase, future managers will gain insights into the kinds of decisions managers must make at every step. Students will become engaged in the topic through case analyses, examples, ethical and international perspectives, carefully constructed pedagogy, and other features, such as practice pointers, Twitter thread stories, and more. Features: The text organization observes the chronological pattern followed by a startup/entrepreneur, providing a cohesive guide to the build-out of a business. Traditional cyberlaw topics are given comprehensive coverage but always in a business context. Cutting-edge and seminal cyberlaw cases are carefully selected and edited for readability and clarity. Important topic content includes chapters on IP; social media; data privacy; and government regulation. Other up-to-date coverage includes promoting inventiveness and innovation; data security; new venture planning, fiduciary duties, and crowdfunding ; and malware, data breaches, and criminal procedure. Each chapter contains a feature focused on cyberlaw issues and dilemmas, using Twitter as a case study. Wherever appropriate and relevant, international perspectives and ethical organizational behavior are integrated into the discussion. Pedagogical features, placed strategically throughout the text, include concept summaries, case questions, exhibits and tables, hypothetical ventures to illustrate points, and dynamic end-of-chapter features such as chapter summaries, manager s checklists, key terms, short case problems or questions, and web resources. Learning objectives align with AACSB standards and Bloom s Taxonomy for assessment purposes. Cutting-edge cyberlaw cases discussed include People v. Marquan M (cyber-bullying, 2014) and Riley v. California (cell phone searches, 2014).

Corporate Legal Compliance Handbook, 3rd Edition

Corporate Legal Compliance Handbook, 3rd Edition PDF Author: Banks and Banks
Publisher: Wolters Kluwer
ISBN: 1543823718
Category : Law
Languages : en
Pages : 1976

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Book Description
Corporate Legal Compliance Handbook, Third Edition, provides the knowledge necessary to implement or enhance a compliance program in a specific company, or in a client's company. The book focuses not only on doing what is legal or what is right--the two are both important but not always the same--but also on how to make a compliance program actually work. The book is organized in a sequence that follows how to approach a compliance program. It gives the compliance officer, consultant, or attorney a good grounding in the basics of compliance law. This includes such things as the rules about corporate and individual liability, an understanding of the basics of the key laws that impact companies, and the workings of the U.S. Sentencing Guidelines. Successful programs also require an understanding of educational techniques, good communication skills, and the use of computer tools. The effective compliance program also takes into account how to deliver messages using a variety of media to reach employees in different locations, of different ages or education, who speak different languages. Note: Online subscriptions are for three-month periods.

Quirk's Marketing Research Review

Quirk's Marketing Research Review PDF Author:
Publisher:
ISBN:
Category : Marketing research
Languages : en
Pages : 1456

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Business Law

Business Law PDF Author: Henry R. Cheeseman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1208

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Book Description
For one/two-semester courses in Business Law. Exceptionally comprehensive and praised for its writing style and accessibility this texts offers longer edited cases, with more of the actual language of the court renderings. It includes numerous business-oriented features that make the course relevant to future managers and integrates throughout ethics and social responsibility, international, contemporary business issues, and e-commerce in every morsel of the text.

Business Law Today

Business Law Today PDF Author: Roger LeRoy Miller
Publisher:
ISBN: 9780324317268
Category :
Languages : en
Pages : 1392

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The Face-to-Face Book

The Face-to-Face Book PDF Author: Edward B. Keller
Publisher: Simon and Schuster
ISBN: 1451640064
Category : Business & Economics
Languages : en
Pages : 306

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Book Description
The world's preeminent word-of-mouth marketing experts demonstrate how in-person social networking, not online marketing, is the secret to soaring revenues.

Machine Design

Machine Design PDF Author:
Publisher:
ISBN:
Category : Engineering
Languages : en
Pages : 1656

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The ... American Marketing Association International Member & Marketing Services Guide

The ... American Marketing Association International Member & Marketing Services Guide PDF Author: American Marketing Association
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 586

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Book Description