Participatory Communication Strategy Design

Participatory Communication Strategy Design PDF Author: Paolo Mefalopulos
Publisher: Food & Agriculture Org.
ISBN: 9789251052525
Category : Business & Economics
Languages : en
Pages : 126

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Book Description
This handbook has been prepared as a training and field guide for designing, implementing and managing effective communication strategies for field projects in a participatory manner, building on the results of the Participatory Rural Communication Appraisal (ISBN 9251052514). Issues dealt with include the principles and processes of communication planning, message development, multimedia material production and the implementation of communication activities in the field. This strategy design process has been tested in training workshops and applied to various development projects including those dealing with agriculture, health and education, water and sanitation.

Participatory Communication Strategy Design

Participatory Communication Strategy Design PDF Author: Paolo Mefalopulos
Publisher: Food & Agriculture Org.
ISBN: 9789251052525
Category : Business & Economics
Languages : en
Pages : 126

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Book Description
This handbook has been prepared as a training and field guide for designing, implementing and managing effective communication strategies for field projects in a participatory manner, building on the results of the Participatory Rural Communication Appraisal (ISBN 9251052514). Issues dealt with include the principles and processes of communication planning, message development, multimedia material production and the implementation of communication activities in the field. This strategy design process has been tested in training workshops and applied to various development projects including those dealing with agriculture, health and education, water and sanitation.

Participatory Communication

Participatory Communication PDF Author: Thomas Tufte
Publisher: World Bank Publications
ISBN: 0821380109
Category : Business & Economics
Languages : en
Pages : 62

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Book Description
What do we mean when we say participatory communication? What are the practical implications of working with participatory communication strategies in development and social change processes? What experiences exists in practice that documents that participatory communication adds value to a development project or programme? The aim of this user guide on participatory communication is to provide answers to some of these questions. Many communication practitioners and development workers face obstacles and challenges in their practical work. A participatory communication strategy offers a very specific perspective on how to articulate social processes, decision-making processes and any change process for that matter. Participatory approaches are nothing new. However, what is new is the proliferation of institutions, especially governmental but also non-governmental, that seek participatory approaches in their development initiative. This guide seeks to provide perspectives, tools and experiences regarding how to go about it with participatory communication strategies. It is conceived as a guide that hopefully can be of relevance and utility for development workers in the field. It is targeted at both at government and their officials, World Bank staff and at civil society.

Participatory Rural Communication Appraisal Starting with the People

Participatory Rural Communication Appraisal Starting with the People PDF Author: Chike Anyaegbunam
Publisher: Food & Agriculture Org.
ISBN: 9789251052518
Category : Business & Economics
Languages : en
Pages : 176

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Book Description
This handbook sets out a step-by-step procedure for planning and conducting evaluation of communication programmes with communities in a participatory way, in order to design effective communication for development programmes and initiatives. It can be used as a reference guide for conducting participatory rural communication appraisal (PRCA) in the field as well as a training guide for capacity building. It actively involves people in the research process to ensure that communication for development programmes are effective and relevant to their needs and preferences.

Development Communication Sourcebook

Development Communication Sourcebook PDF Author: Paolo Mefalopulos
Publisher: World Bank Publications
ISBN: 0821375237
Category : Business & Economics
Languages : en
Pages : 266

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Book Description
The 'Development Communication Sourcebook' highlights how the scope and application of communication in the development context are broadening to include a more dialogic approach. This approach facilitates assessment of risks and opportunities, prevents problems and conflicts, and enhances the results and sustainability of projects when implemented at the very beginning of an initiative. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.

Strengthening Participation for Development Results

Strengthening Participation for Development Results PDF Author: Asian Development Bank
Publisher: Asian Development Bank
ISBN: 9290925264
Category : Business & Economics
Languages : en
Pages : 192

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Book Description
This revised edition offers updated information and an expanded range of tools to support ADB staff and stakeholders to implement participatory approaches effectively. The updated content reflects ADB's new business processes and highlights key opportunities for participation in policy dialogue and throughout the project cycle, and advises on methods and approaches, as well as pitfalls to avoid. In this edition, special attention is given to safeguards, gender, governance, HIV/AIDS and infrastructure, and water and sanitation. A wealth of participation resources developed by a wide range of organizations exists online; this guide includes an inventory of references for those seeking further information.

Communication for Rural Development

Communication for Rural Development PDF Author:
Publisher: Food & Agriculture Organization of the UN (FAO)
ISBN:
Category : Business & Economics
Languages : en
Pages : 340

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Book Description
"Today more than ever smallholders and rural communities require access to information and communication to make their voices heard and change their lives for the better. Communication for Development [ComDev] facilitates dialogue and collaborative action, combining participatory methods with communication tools ranging from community media to ICTs. This sourcebook is meant to equip development and communication professionals with a set of guidelines, illustrative experiences, reference materials, and learning tools to strategically apply communication in agriculture and rural development initiatives in various contexts around the world."--Publisher's description.

Empowering farmers and their organizations through the creation of social capital

Empowering farmers and their organizations through the creation of social capital PDF Author: Food and Agriculture Organization of the United Nations
Publisher: Food & Agriculture Org.
ISBN: 9251334307
Category : Business & Economics
Languages : en
Pages : 231

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Book Description
Social capital is a key factor that concerns the ability of people to cooperate for common goals. What we have learned over the past decades, from organizational experiences in developing countries and countries in transition, is that physical and human capital accumulation by itself is not sufficient to induce development. Investments in physical capital (infrastructure and equipment) and human capital (skills development) are necessary conditions, but they are far from sufficient; they need to be complemented with the development of social capital (Stiglitz, 1998). This Learning Guide for Trainers focuses on “Empowering farmers through the creation of social capital,” recognizing the fundamental role that social capital plays for healthy and sustainable organizations. Encouraging farmers and their groups to form associations or federations enhances their capacities to learn from each other, exchange reliable information about what works and what does not work, and monitor the accountability of their members.

Participatory IT Design

Participatory IT Design PDF Author: Keld Bodker
Publisher: MIT Press
ISBN: 0262512440
Category : Computers
Languages : en
Pages : 357

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Book Description
A state-of-the-art method for introducing new information technology systems into an organization, illustrated by case studies drawn from a ten-year research project. The goal of participatory IT design is to set sensible, general, and workable guidelines for the introduction of new information technology systems into an organization. Reflecting the latest systems-development research, this book encourages a business-oriented and socially sensitive approach that takes into consideration the specific organizational context as well as first-hand knowledge of users' work practices and allows all stakeholders—users, management, and staff—to participate in the process. Participatory IT Design is a guide to the theory and practice of this process that can be used as a reference work by IT professionals and as a textbook for classes in information technology at introductory through advanced levels. Drawing on the work of a ten-year research program in which the authors worked with Danish and American companies, the book offers a framework for carrying out IT design projects as well as case studies that stand as examples of the process. The method presented in Participatory IT Design—known as the MUST method, after a Danish acronym for theories and methods of initial analysis and design activities—was developed and tested in thirteen industrial design projects for companies and organizations that included an American airline, a multinational pharmaceutical company, a national broadcasting corporation, a multinational software house, and American and Danish universities. The first part of the book introduces the concepts and guidelines on which the method is based, while the second and third parts are designed as a practical toolbox for utilizing the MUST method. Part II describes the four phases of a design project—initiation, in-line analysis, in-depth analysis, and innovation. Part III explains the method's sixteen techniques and related representation tools, offering first an overview and then specific descriptions of each in separate sections.

A Guide to Strategic Planning for Media Outreach

A Guide to Strategic Planning for Media Outreach PDF Author: ISAM YAHIA AL-FILALI
Publisher: Trafford Publishing
ISBN: 1490741615
Category : Reference
Languages : en
Pages : 209

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Book Description
It is acknowledged that the introduction of communication technology and computers of all kinds to the Kingdom of Saudi Arabia in recent decades has contributed significantly to bringing about a quantum leap in the employment of information to improve the lives of Saudis and to spur their development and well-being. It has also assisted in the transition of many sectors in the Kingdom from traditional patterns of knowledge to new patterns. The information society is a prerequisite for the establishment of the knowledge society, which we are striving to build in our country. The transition to a knowledge society has many requirements. Most notably, these requirements, with regard to the University, are: An educational system that provides pillars and mechanisms for knowledge and makes full use of them Effective bodies for research and development across all public and private sectors A strategic plan for making a radical change in the structure and regulations of higher education

Information and Communication for Natural Resource Management in Agriculture

Information and Communication for Natural Resource Management in Agriculture PDF Author: University of the Philippines at Los Baños. Institute of Development Communication
Publisher: Food & Agriculture Org.
ISBN: 9789251054826
Category : Business & Economics
Languages : en
Pages : 144

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Book Description
This sourcebook is the result of a collective work jointly undertaken by the College of Development Communication of the University of Los Banos, the Philippines, and FAO Communication for Development Group, in their effort to support collaborative natural resources management in agriculture in Cambodia. This sourcebook is intended to be ready reference material for communication specialists and facilitators organizing training and capability building in communication for development as a strategic component of sustainable natural resource management and rural livelihood initiatives."