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Author: Ke-Wei Huang
Publisher:
ISBN:
Category :
Languages : en
Pages : 111
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Book Description
Author: Ke-Wei Huang
Publisher:
ISBN:
Category :
Languages : en
Pages : 111
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Book Description
Author: Martin Gairing
Publisher: Springer
ISBN: 3662533545
Category : Computers
Languages : en
Pages : 348
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Book Description
This book constitutes the refereed proceedings of the 9th International Symposium on Algorithmic Game Theory, SAGT 2016, held in Liverpool, UK, in September 2016.The 26 full papers presented together with 2 one-page abstracts were carefully reviewed and selected from 62 submissions. The accepted submissions cover various important aspectsof algorithmic game theory such as computational aspects of games, congestion games and networks, matching and voting, auctions and markets, and mechanism design. /div
Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 688
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Book Description
Author: Ke-Wei Huang
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
In this paper we analyze a model of usage pricing for digital products with discontinuous supply functions, which characterizes a number of information technology-based products and services for which variable increases in demand are fulfilled by the addition of "blocks" of computing or network infrastructure. Such goods are often modeled as information goods with zero variable costs; in fact, the actual cost structure resembles a mixture of positive periodic fixed costs and zero marginal costs. This paper discusses the properties of a general solution for the optimal nonlinear pricing of such digital goods. We show that the discontinuous cost structure can be accrued as a virtual constant variable cost. This general solution is applied to solve two related extensions. First, this paper investigates the optimal technology capacity planning when the cost function is both discontinuous and declining over time. Second, we characterize the optimal costing for the discontinuous supply when it is shared by several business profit centers. Our finding suggests that the widely adopted full-cost-recovery policies are typically suboptimal.
Author: Yongjun Li
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
The $807B digital content industries (e.g. ebooks, music, gaming) implement freemium pricing, offering initial contents for free (e.g. first few book chapters) and monetizing later contents with a premium. Determining the optimal amount of free content, or conversely optimal charging position (e.g. Chapter 42), is challenging. Offering scant free content risks customer churn, whereas a lavish amount diminishes profit. Also, freemium pricing for digital content, unlike consumer packaged goods (sampling literature) or technology products (versioning literature), is connected to content dynamics (e.g., better to charge at an emotional high). Collaborating with a leading ebook platform, the authors determine the optimal charging positions for ebooks via a large-scale randomized field experiment. The remarkable 50% revenue lift translates into a $100M+ annual gain for the platform. The authors further propose innovative text analytics to determine landmarks of content dynamics (e.g. sentiment culminations); and discover that optimal charging positions commonly occur shortly after the second culmination. Two mechanisms underlie this: moment-to-moment synchrony between a product's and customers' sentiment, and multi- instead of single-chapter purchase, peak soon after the second culmination. Finally, a scalable pricing design illustrates the vast commercial potential of automating pricing for massive numbers of content products and customers.
Author: Roger B. Myerson
Publisher: Harvard University Press
ISBN: 0674728629
Category : Business & Economics
Languages : en
Pages : 588
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Book Description
Eminently suited to classroom use as well as individual study, Roger Myerson's introductory text provides a clear and thorough examination of the models, solution concepts, results, and methodological principles of noncooperative and cooperative game theory. Myerson introduces, clarifies, and synthesizes the extraordinary advances made in the subject over the past fifteen years, presents an overview of decision theory, and comprehensively reviews the development of the fundamental models: games in extensive form and strategic form, and Bayesian games with incomplete information. Game Theory will be useful for students at the graduate level in economics, political science, operations research, and applied mathematics. Everyone who uses game theory in research will find this book essential.
Author:
Publisher: Elsevier
ISBN: 0444637656
Category : Business & Economics
Languages : en
Pages : 632
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Book Description
Handbook of the Economics of Marketing, Volume One: Marketing and Economics mixes empirical work in industrial organization with quantitative marketing tools, presenting tactics that help researchers tackle problems with a balance of intuition and skepticism. It offers critical perspectives on theoretical work within economics, delivering a comprehensive, critical, up-to-date, and accessible review of the field that has always been missing. This literature summary of research at the intersection of economics and marketing is written by, and for, economists, and the book's authors share a belief in analytical and integrated approaches to marketing, emphasizing data-driven, result-oriented, pragmatic strategies. Helps academic and non-academic economists understand recent, rapid changes in the economics of marketing Designed for economists already convinced of the benefits of applying economics tools to marketing Written for those who wish to become quickly acquainted with the integration of marketing and economics
Author: Stefano Leonardi
Publisher: Springer Science & Business Media
ISBN: 3642108407
Category : Computers
Languages : en
Pages : 654
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Book Description
This volume contains the papers presented at WINE 2009:the 5th International Workshop on Internet and Network Economics held December 14–18, 2009, in Rome,attheDepartmentofComputerandSystemSciences,SapienzaUniversity of Rome. Over the past decade there has been growing interaction between researchers in theoretical computer science, networking and security, economics, mathem- ics, sociology, and management sciences devoted to the analysis of problems arising in the Internet and the worldwide web. The Workshop on Internet and Network Economics (WINE) is an interdisciplinary forum for the exchange of ideas and results arising in these varied ?elds. There were 142 submissions to the workshop including regular and short - pers.Allsubmissionswererigorouslypeer reviewedandevaluatedonthebasisof the quality of their contribution, originality,soundness, and signi?cance. Almost all submissions were reviewed by at least three Program Committee members. The committee decided to accept 34 regular papers and 29 short papers. The Best Student Paper award sponsored by Google Inc. was given to Saeed Alaei and AzarakhshMalekianfor the paper “An Analysisof Troubled Assets Reverse Auction.” The program also included three invited talks by S. Muthukrishnan (Google Inc.and RutgersUniversity),H. PeytonYoung (OxfordandJohns Hopkins U- versity)andEvaTardos(CornellUnversity).Threetutorialswerealsoo?eredon the days before the workshop, from Andrei Broder (Yahoo! Research) on C- putational Advertising, Nikhil Devanur and Kamal Jain (Microsoft Research) on Computational Issues in Market Equilibria, and Tim Roughgarden(Stanford University) on Bayesian and Worst-Case Revenue Maximization.
Author: Amin Saberi
Publisher: Springer Science & Business Media
ISBN: 3642175716
Category : Computers
Languages : en
Pages : 590
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Book Description
This book constitutes the refereed proceedings of the 6th International Workshop on Internet and Network Economics, WINE 2010, held in Stanford, USA, in December 2010. The 52 revised full papers presented were carefully reviewed and selected from 95 submissions. The papers are organized in 33 regular papers and 19 short papers.
Author: Kalyan T. Talluri
Publisher: Springer Science & Business Media
ISBN: 0387273913
Category : Business & Economics
Languages : en
Pages : 731
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Book Description
Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.
