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Author: Edward A. Hamilton
Publisher: John Wiley & Sons
ISBN: 0471285927
Category : Design
Languages : en
Pages : 198
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Book Description
Newsletter Design A Step-by-Step Guide to Creative Publications"Make it dramatic. Make it readable. Make it believable." Words ofadvice to those who plan, design, or edit newsletters from theauthor of Newsletter Design, Edward A. Hamilton. Follow the adviceof this designer of world-renowned publications and your newsletterwill never land in the junk-mail pile. You'll learn techniques usedby the most successful publications to attract readers and rivettheir attention. Included in this step-by-step guide: * Planning visual content * Fast-paced journalistic writing * Forceful page layout * Eye-catching graphics * Strong, clear typography * Powerful photojournalism * Cost-wise production From selecting a name, logotype, and cover design to going onpress, every element of producing a stand-out newsletter isexplained step-by-step in clear language. Principles are expressedin simple terms that apply equally to desktop publishing ortraditional T-square and typewriter. Layouts that are cluttered andcomplex--or bland and austere--can sabotage even the best editorialideas. The author shows you how to avoid the stock, "off-the-shelflook". You'll learn to master simple but powerful page layout,sparkling typography that promotes clarity, strength and elegance.you'll learn how to edit and design with compelling journalisticphotographs and vivid graphics. In addition, the book introduces atwelve-part grid design that not only opens up new creativepossibilities and relief from the standard three-column page, itworks perfectly with computer coordinates. There's plenty ofsupport for desktop publishers using WordPerfect, Lotus, Adobe, andQuark. You'll get tips for spicing up your pages with tables,charts, graphs, pictographs, and maps, using simple softwareprograms. It's all here. From logotype to printed pages, you won'tfind a more readable, on-the-money guide to designing newsletters.
Author: Newsletter Publishers Association
Publisher:
ISBN:
Category : Journalism
Languages : en
Pages : 127
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Book Description
Author: Edward A. Hamilton
Publisher: John Wiley & Sons
ISBN: 0471285927
Category : Design
Languages : en
Pages : 198
Get Book Here
Book Description
Newsletter Design A Step-by-Step Guide to Creative Publications"Make it dramatic. Make it readable. Make it believable." Words ofadvice to those who plan, design, or edit newsletters from theauthor of Newsletter Design, Edward A. Hamilton. Follow the adviceof this designer of world-renowned publications and your newsletterwill never land in the junk-mail pile. You'll learn techniques usedby the most successful publications to attract readers and rivettheir attention. Included in this step-by-step guide: * Planning visual content * Fast-paced journalistic writing * Forceful page layout * Eye-catching graphics * Strong, clear typography * Powerful photojournalism * Cost-wise production From selecting a name, logotype, and cover design to going onpress, every element of producing a stand-out newsletter isexplained step-by-step in clear language. Principles are expressedin simple terms that apply equally to desktop publishing ortraditional T-square and typewriter. Layouts that are cluttered andcomplex--or bland and austere--can sabotage even the best editorialideas. The author shows you how to avoid the stock, "off-the-shelflook". You'll learn to master simple but powerful page layout,sparkling typography that promotes clarity, strength and elegance.you'll learn how to edit and design with compelling journalisticphotographs and vivid graphics. In addition, the book introduces atwelve-part grid design that not only opens up new creativepossibilities and relief from the standard three-column page, itworks perfectly with computer coordinates. There's plenty ofsupport for desktop publishers using WordPerfect, Lotus, Adobe, andQuark. You'll get tips for spicing up your pages with tables,charts, graphs, pictographs, and maps, using simple softwareprograms. It's all here. From logotype to printed pages, you won'tfind a more readable, on-the-money guide to designing newsletters.
Author: Mark Beach
Publisher:
ISBN: 9780889085534
Category : Editing
Languages : en
Pages : 122
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Book Description
Author: La-Rae H. Wales
Publisher:
ISBN: 9780608187655
Category :
Languages : en
Pages : 52
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Book Description
Author: LaRae H. Wales
Publisher: Iowa State Press
ISBN: 9780813811451
Category : Newsletters
Languages : en
Pages : 0
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Book Description
Author: LaRae H. Wales
Publisher: Ames : Iowa State University Press
ISBN:
Category : Editing
Languages : en
Pages : 56
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Book Description
Author: Graham Jones
Publisher: Trans-Atlantic Publications
ISBN: 9781857031669
Category : Newsletters
Languages : en
Pages : 176
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Book Description
Step-by-step guide for beginners.
Author: Barbara A. Fanson
Publisher: North Vancouver, B.C. : Self-Counsel Press
ISBN: 9780889082960
Category : Newsletters
Languages : en
Pages : 0
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Book Description
Newsletters have spawned a communications revolution. Today, anyone with a computer can produce a well-designed newsletter and open a new, economical, and effective avenue for informing customers, employees, and associates. Barbara A. Fanson, an award-winning newsletter publisher, demonstrates how to plan, write, and produce a professional-quality newsletter that's sure to keep readers interested. Advice is given on page layout, production schedules, editing, and typesetting. Also included are valuable suggestions on article writing, design, getting the most out of photos and graphics, and working with a printer to ensure the newsletter is exactly the way you want it. "Very illuminating....This is a great reference that deserves a place on your shelf". Writing for Money
Author: Tony Nancarrow
Publisher:
ISBN: 9780949656094
Category : Journalism
Languages : en
Pages : 61
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Book Description
Author: Marvin Arth
Publisher: Lifetime Books
ISBN: 9780963022264
Category : Journalism
Languages : en
Pages : 0
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Book Description
This updated fifth edition helps readers turn the distractions of electronic publishing into a time-saving ally. A quick-start guide to news writing, interviewing, copyright laws, volunteers and desktop design, "The Newsletter Editor's Handbook" contains time saving sample forms and model contracts, strategies to meet tight deadlines, and more.
