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Author:
Publisher:
ISBN:
Category : Indoor air pollution
Languages : en
Pages : 346
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Author:
Publisher:
ISBN:
Category : Indoor air pollution
Languages : en
Pages : 346
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Author: Sean Moffitt
Publisher: McGraw Hill Professional
ISBN: 0071752358
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Learn how today's hottest, most successful businesses are tapping into social media and other customer-driven tools and technologies to build, expand, or revive their brands Launched from branding guru Don Tapscott's landmark $10 million research project on the intersection of technology and business models, WikiBrands explain what your business needs to do NOW to embrace the power of p-2-p technologies like word-of-mouth, user generated content, social media, microblogging, crowdsourcing, and customer rating systems to engage customers and enlist them in brand building and value-enhancement. Featuring fascinating case studies of how Microsoft, P&G, Nike, Starbucks, Ford, Best Buy, Zappos, and others, launched, built, expanded, or rebuilt their brands through Wiki-style collaboration with customers, this book is part wake-up call, part action plan-and the total blueprint for how you can drive innovation and growth through technology-based immersive customer interaction. Foreword by Don Tapscott, author of Wikinomics, Digital Capital, and Grown Up Digital Supported by an online tookit including a Wikibrand Hall of Fame, videoblog, and Wikibrand guidebook. Shows how companies like Frito-Lay and Dell use Wiki marketing and social media in ways unimaginable just a few years ago to engage and connect with consumers and drive millions of dollars in sales Inside WikiBrands: The Six Benefits of Wiki Brand Advocacy • Measurement and Metrics • Community Management • The B-to-B Wiki Brand • The Personal Wiki Brand • 25 Things to Know in 25 Minutes
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Category :
Languages : en
Pages : 20
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Author:
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Category : Paint
Languages : en
Pages : 28
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Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309126479
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
It is the unique mission of the Health Hazard Evaluation Program within the National Institute for Occupational Safety and Health (NIOSH) to respond to requests to investigate potential occupational health hazards. In contrast to other NIOSH programs, the Health Hazard Evaluation Program is not primarily a research program. Rather, it investigates and provides advice to workplaces in response to requests from employers, employees and their representatives, and federal agencies. The National Research Council was charged with evaluating the NIOSH Health Hazard Evaluation Program and determining whether program activities resulted in improvements in workplace practices and decreases in hazardous exposures that cause occupational illnesses. The program was found to play a key role in addressing existing widespread or emerging occupational health issues. This book makes several recommendations that could improve a very strong program including more systematic use of surveillance data to facilitate priority setting, and greater interaction with a broader array of workers, industries, and other government agencies.
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Category :
Languages : en
Pages : 44
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Author:
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Category :
Languages : en
Pages : 48
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Category :
Languages : en
Pages : 24
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Category : Industrial hygiene
Languages : en
Pages : 88
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ISBN:
Category :
Languages : en
Pages : 72
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