National Party Organizations and Party Brands in American Politics

National Party Organizations and Party Brands in American Politics PDF Author: Blythe
Publisher: Oxford University Press
ISBN: 0197695108
Category : Political Science
Languages : en
Pages : 361

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Book Description
A new assessment on the role, influence, and limitations of the Democratic and Republican National Committees in American political development. Scholars have long debated the role and importance of the Democratic and Republican National Committees in American politics. In National Party Organizations and Party Brands in American Politics, Boris Heersink identifies a core DNC and RNC role that has thus far been missed: creating national party brands. Drawing on extensive historical case studies and quantitative analysis, Heersink argues that the DNC and RNC have consistently prioritized their role of using publicity to inform voters about their parties' policies and priorities from the beginning of the twentieth century onwards. Both committees invested heavily in political communication tools with the goal of shaping voters' perceptions of their parties. As Heersink shows, the DNC and RNC often have considerable freedom in determining what type of brands to promote, placing them in the center of major intra-party debates in the twentieth century--including Prohibition, civil rights, foreign affairs, and economic policy. Analytically rigorous and marshaling a vast body of research on US elections between 1912 and 2016, this book highlights how important national party organizations are in setting the agenda in American politics.

National Party Organizations and Party Brands in American Politics

National Party Organizations and Party Brands in American Politics PDF Author: Blythe
Publisher: Oxford University Press
ISBN: 0197695108
Category : Political Science
Languages : en
Pages : 361

Get Book Here

Book Description
A new assessment on the role, influence, and limitations of the Democratic and Republican National Committees in American political development. Scholars have long debated the role and importance of the Democratic and Republican National Committees in American politics. In National Party Organizations and Party Brands in American Politics, Boris Heersink identifies a core DNC and RNC role that has thus far been missed: creating national party brands. Drawing on extensive historical case studies and quantitative analysis, Heersink argues that the DNC and RNC have consistently prioritized their role of using publicity to inform voters about their parties' policies and priorities from the beginning of the twentieth century onwards. Both committees invested heavily in political communication tools with the goal of shaping voters' perceptions of their parties. As Heersink shows, the DNC and RNC often have considerable freedom in determining what type of brands to promote, placing them in the center of major intra-party debates in the twentieth century--including Prohibition, civil rights, foreign affairs, and economic policy. Analytically rigorous and marshaling a vast body of research on US elections between 1912 and 2016, this book highlights how important national party organizations are in setting the agenda in American politics.

The Nationalization of American Political Parties, 1880–1896

The Nationalization of American Political Parties, 1880–1896 PDF Author: Daniel Klinghard
Publisher: Cambridge University Press
ISBN: 1139488104
Category : Political Science
Languages : en
Pages :

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Book Description
This book investigates the creation of the first truly nationalized party organizations in the United States in the late nineteenth century, an innovation that reversed the parties' traditional privileging of state and local interests in nominating campaigns and the conduct of national campaigns. Between 1880 and 1896, party elites crafted a defense of these national organizations that charted the theoretical parameters of American party development into the twentieth century. With empowered national committees and a new understanding of the parties' role in the political system, national party leaders dominated American politics in new ways, renewed the parties' legitimacy in an increasingly pluralistic and nationalized political environment, and thus maintained their relevance throughout the twentieth century. The new organizations particularly served the interests of presidents and presidential candidates, and the little-studied presidencies of the late nineteenth century demonstrate the first stirrings of modern presidential party leadership.

Republican Party Politics and the American South, 1865–1968

Republican Party Politics and the American South, 1865–1968 PDF Author: Boris Heersink
Publisher: Cambridge University Press
ISBN: 1108850820
Category : Political Science
Languages : en
Pages : 381

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Book Description
In Republican Party Politics and the American South, 1865–1968, Heersink and Jenkins examine how National Convention politics allowed the South to remain important to the Republican Party after Reconstruction, and trace how Republican organizations in the South changed from biracial coalitions to mostly all-white ones over time. Little research exists on the GOP in the South after Reconstruction and before the 1960s. Republican Party Politics and the American South, 1865–1968 helps fill this knowledge gap. Using data on the race of Republican convention delegates from 1868 to 1952, the authors explore how the 'whitening' of the Republican Party affected its vote totals in the South. Once states passed laws to disenfranchise blacks during the Jim Crow era, the Republican Party in the South performed better electorally the whiter it became. These results are important for understanding how the GOP emerged as a competitive, and ultimately dominant, electoral party in the late-twentieth century South.

National Party Organizations and Party Brands in American Politics

National Party Organizations and Party Brands in American Politics PDF Author: Boris Heersink
Publisher: Oxford University Press
ISBN: 0197695124
Category : Political Science
Languages : en
Pages : 361

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Book Description
A new assessment on the role, influence, and limitations of the Democratic and Republican National Committees in American political development. Scholars have long debated the role and importance of the Democratic and Republican National Committees in American politics. In National Party Organizations and Party Brands in American Politics, Boris Heersink identifies a core DNC and RNC role that has thus far been missed: creating national party brands. Drawing on extensive historical case studies and quantitative analysis, Heersink argues that the DNC and RNC have consistently prioritized their role of using publicity to inform voters about their parties' policies and priorities from the beginning of the twentieth century onwards. Both committees invested heavily in political communication tools with the goal of shaping voters' perceptions of their parties. As Heersink shows, the DNC and RNC often have considerable freedom in determining what type of brands to promote, placing them in the center of major intra-party debates in the twentieth century--including Prohibition, civil rights, foreign affairs, and economic policy. Analytically rigorous and marshaling a vast body of research on US elections between 1912 and 2016, this book highlights how important national party organizations are in setting the agenda in American politics.

The Politics Industry

The Politics Industry PDF Author: Katherine M. Gehl
Publisher: Harvard Business Press
ISBN: 1633699242
Category : Political Science
Languages : en
Pages : 331

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Book Description
Leading political innovation activist Katherine Gehl and world-renowned business strategist Michael Porter bring fresh perspective, deep scholarship, and a real and actionable solution, Final Five Voting, to the grand challenge of our broken political and democratic system. Final Five Voting has already been adopted in Alaska and is being advanced in states across the country. The truth is, the American political system is working exactly how it is designed to work, and it isn't designed or optimized today to work for us—for ordinary citizens. Most people believe that our political system is a public institution with high-minded principles and impartial rules derived from the Constitution. In reality, it has become a private industry dominated by a textbook duopoly—the Democrats and the Republicans—and plagued and perverted by unhealthy competition between the players. Tragically, it has therefore become incapable of delivering solutions to America's key economic and social challenges. In fact, there's virtually no connection between our political leaders solving problems and getting reelected. In The Politics Industry, business leader and path-breaking political innovator Katherine Gehl and world-renowned business strategist Michael Porter take a radical new approach. They ingeniously apply the tools of business analysis—and Porter's distinctive Five Forces framework—to show how the political system functions just as every other competitive industry does, and how the duopoly has led to the devastating outcomes we see today. Using this competition lens, Gehl and Porter identify the most powerful lever for change—a strategy comprised of a clear set of choices in two key areas: how our elections work and how we make our laws. Their bracing assessment and practical recommendations cut through the endless debate about various proposed fixes, such as term limits and campaign finance reform. The result: true political innovation. The Politics Industry is an original and completely nonpartisan guide that will open your eyes to the true dynamics and profound challenges of the American political system and provide real solutions for reshaping the system for the benefit of all. THE INSTITUTE FOR POLITICAL INNOVATION The authors will donate all royalties from the sale of this book to the Institute for Political Innovation.

Party Politics in America

Party Politics in America PDF Author: Marjorie Randon Hershey
Publisher: Taylor & Francis
ISBN: 113483666X
Category : Political Science
Languages : en
Pages : 433

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Book Description
The seventeenth edition of Party Politics in America continues the comprehensive and authoritative coverage of political parties for which it is known while expanding and updating the treatment of key related topics including interest groups and elections. Marjorie Hershey builds on the book’s three-pronged coverage of party organization, party in the electorate, and party in government and integrates contemporary examples—such as campaign finance reform, party polarization, and social media—to bring to life the fascinating story of how parties shape our political system. New to the 17th Edition Fully updated through the 2016 election, including changes in virtually all of the boxed materials, the chapter openings, and the data presented. Explores increasing partisan hostility, the status of voter ID laws and other efforts to affect voter turnout, young voters' attitudes and participation, and the role of big givers such as the energy billionaire Koch brothers in the 2016 campaigns. Critically examines the idea that Super PACs are replacing, or can replace, the party organizations in running campaigns. New and expanded online Instructor's Resources, including author-written test banks, essay questions, relevant websites with correlated sample assignments, the book’s appendix, and links to a collection of course syllabi.

Republican Party Politics and the American South, 1865–1968

Republican Party Politics and the American South, 1865–1968 PDF Author: Boris Heersink
Publisher: Cambridge University Press
ISBN: 1107158435
Category : History
Languages : en
Pages : 381

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Book Description
Traces how the Republican Party in the South after Reconstruction transformed from a biracial organization to a mostly all-white one.

The Hollow Parties

The Hollow Parties PDF Author: Daniel Schlozman
Publisher: Princeton University Press
ISBN: 0691248559
Category : History
Languages : en
Pages : 448

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Book Description
"In today's hyper-partisan America, the party divide seems to loom over every facet of life, political or not. Yet central as they are, parties have proved unable to meet their core tasks: building resonant programs, organizing actors into ordered conflict, policing boundaries, and linking the governed with the government. To understand how we came to the dysfunctional system we see today, we look back at how the parties formed and when and why they started to fail. In this major new book in American political development, the authors offer a full historical account of modern party politics, beginning with the rise of mass parties in the Jacksonian era through the post-Obama Democrats and the post-Trump Republicans. They show dynamic changes in parties over time, identifying six recurrent approaches that parties have taken-accommodationist, anti-party, pro-capital, policy-reform, radical, and populist-and focus on how successive actors melded inherited forms together with novel approaches to construct new projects for power. They date the emergence of our hollow-party era to the demise of the "New Deal order" by the late 1970s. While acknowledging changes in both parties, the authors emphasize the decisive role of the right in bringing it about. With deep historical grounding and extensive original research, the authors argue that it was the Republican Party that broke American politics"--

Party Politics in America

Party Politics in America PDF Author: Marjorie Randon Hershey
Publisher: Routledge
ISBN: 1134836732
Category : Political Science
Languages : en
Pages : 422

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Book Description
The seventeenth edition of Party Politics in America continues the comprehensive and authoritative coverage of political parties for which it is known while expanding and updating the treatment of key related topics including interest groups and elections. Marjorie Hershey builds on the book’s three-pronged coverage of party organization, party in the electorate, and party in government and integrates contemporary examples—such as campaign finance reform, party polarization, and social media—to bring to life the fascinating story of how parties shape our political system. New to the 17th Edition Fully updated through the 2016 election, including changes in virtually all of the boxed materials, the chapter openings, and the data presented. Explores increasing partisan hostility, the status of voter ID laws and other efforts to affect voter turnout, young voters' attitudes and participation, and the role of big givers such as the energy billionaire Koch brothers in the 2016 campaigns. Critically examines the idea that Super PACs are replacing, or can replace, the party organizations in running campaigns. New and expanded online Instructor's Resources, including author-written test banks, essay questions, relevant websites with correlated sample assignments, the book’s appendix, and links to a collection of course syllabi.

Causal Inference and American Political Development

Causal Inference and American Political Development PDF Author: Jeffery A. Jenkins
Publisher: Springer Nature
ISBN: 3031749138
Category :
Languages : en
Pages : 344

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Book Description