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Author: Jean-Marc Thevenet
Publisher: Gingko Press
ISBN: 9783943330274
Category : Motorcycles
Languages : en
Pages : 192
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Book Description
This richly illustrated book is dedicated to motorbikes and how they have become a lifestyle of their own, influencing our society on many levels: literature (Jack Kerouac, Herman Hesse etc.), fashion (Perfecto jackets), movies (Easy Rider, The Wild Angels etc.), celebrities (Marlon Brando, Lee Marvin, Steve McQueen to name a few). Motorbikes are a symbol of freedom, of emancipation, of another way of living, of imagining another kind of life, close to counterculture. Discover the greatest figures of motorbikes and dive into the famous Continental Circuses with pilots such as Giacomo Agostini, Phil Read, Mike Hailwood and Bill Ivy thanks to exceptional photography from different photo archives.
Author: Jean-Marc Thevenet
Publisher: Gingko Press
ISBN: 9783943330274
Category : Motorcycles
Languages : en
Pages : 192
Get Book Here
Book Description
This richly illustrated book is dedicated to motorbikes and how they have become a lifestyle of their own, influencing our society on many levels: literature (Jack Kerouac, Herman Hesse etc.), fashion (Perfecto jackets), movies (Easy Rider, The Wild Angels etc.), celebrities (Marlon Brando, Lee Marvin, Steve McQueen to name a few). Motorbikes are a symbol of freedom, of emancipation, of another way of living, of imagining another kind of life, close to counterculture. Discover the greatest figures of motorbikes and dive into the famous Continental Circuses with pilots such as Giacomo Agostini, Phil Read, Mike Hailwood and Bill Ivy thanks to exceptional photography from different photo archives.
Author: David W. Stewart
Publisher: John Wiley & Sons
ISBN: 1118758919
Category : Business & Economics
Languages : en
Pages : 293
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Book Description
Dozens of lively international case studies that help readers put core marketing principles in a real-world context From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern business organization. This latest addition to the acclaimed Pathfinder series, like its popular predecessor, The Strategy Pathfinder, features a unique blend of core concepts and brief, international case studies. A refreshing contrast to traditional marketing texts and references, which tend to be prescriptive and directive, The Marketing Pathfinder offers professionals and marketing students alike an effective way to contextualize the marketing decisions they'll make in the real world of business. Not another one-size-fits-all marketing toolkit, The Marketing Pathfinder functions as a dynamic, interactive resource Each chapter presents a set of core concepts, frameworks, and tools, followed by five or more short, lively international case studies illustrating how the concepts and tools can be applied in the real world The case studies are specifically designed to encourage readers to pursue additional independent research and to encourage them to articulate and defend their decisions Throughout, the emphasis is on the reader as a marketing professional in the thick of it and responsible for the decisions they make
Author: Elizabeth Nelson
Publisher: Springer
ISBN: 1349202177
Category : History
Languages : en
Pages : 192
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Book Description
Author: Slawomir Sztajer
Publisher: LIT Verlag Münster
ISBN: 3643910568
Category : Social Science
Languages : en
Pages : 164
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Book Description
Cultural diversity and cultural change make it difficult to define and theorize cultural phenomena. This is especially apparent in the case of such cultural areas as religion and popular culture. This book presents ways to understand and explain the diversity and variability of religious and popular culture phenomena. The first part of this book focuses on the cognitive foundations and cultural dimensions of religious phenomena. The cognitive science of religion provides a new theoretical framework for explaining religious diversity and variability. The second part is dedicated to the study of selected phenomena of popular culture from the perspective distinctive to cultural anthropology. It attempts to bring into light this features of popular culture phenomena that have direct impact on cultural subjects.
Author: P. Smethurst
Publisher: Springer
ISBN: 1137499516
Category : History
Languages : en
Pages : 214
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Book Description
This is the first history of the bicycle to trace not only the technical background to its invention, but also to contrast its social and cultural impact in different parts of the world, and assess its future as a continuing global phenomenon.
Author: Anthony D'Andrea
Publisher: Routledge
ISBN: 1134110502
Category : Music
Languages : en
Pages : 264
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Book Description
Global Nomads provides a unique introduction to the globalization of countercultures, a topic largely unknown in and outside academia. Anthony D’Andrea examines the social life of mobile expatriates who live within a global circuit of countercultural practice in paradoxical paradises. Based on nomadic fieldwork across Spain and India, the study analyzes how and why these post-metropolitan subjects reject the homeland in order to shape an alternative lifestyle. They become artists, therapists, exotic traders and bohemian workers seeking to integrate labor, mobility and spirituality within a cosmopolitan culture of expressive individualism. These countercultural formations, however, unfold under neo-liberal regimes that appropriate utopian spaces, practices and imaginaries as commodities for tourism, entertainment and media consumption. In order to understand the paradoxical globalization of countercultures, Global Nomads develops a dialogue between global and critical studies by introducing the concept of 'neo-nomadism' which seeks to overcome some of the shortcomings in studies of globalization. This book is an essential aide for undergraduate, postgraduate and research students of Sociology, Anthropology of Globalization, Cultural Studies and Tourism Studies.
Author: Thomas Frank
Publisher: University of Chicago Press
ISBN: 9780226260129
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce.
Author: Todd Blubaugh
Publisher: Gingko Press
ISBN: 9781584236214
Category : Biography & Autobiography
Languages : en
Pages : 0
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Book Description
Todd Blubaugh quit his job in pursuit of adventure on the open road. His long-planned trip criss-crossing the nation was meant to be an escape and an opportunity to forge a new existence while pursuing his twin passions for photography and motorcycle culture. With the passing of Todd's parents only days before his expected departure, his journey took on an unexpected gravity; his time spent traveling marks a personal sea change and a period of great personal discovery. Through photographs, artefacts, personal letters and short vignettes the story of that trip is told.
Author: Matthew B. Crawford
Publisher: Penguin
ISBN: 9781594202230
Category : Philosophy
Languages : en
Pages : 264
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Book Description
A philosopher/mechanic's wise (and sometimes funny) look at the challenges and pleasures of working with one's hands “This is a deep exploration of craftsmanship by someone with real, hands-on knowledge. The book is also quirky, surprising, and sometimes quite moving.” —Richard Sennett, author of The Craftsman Called “the sleeper hit of the publishing season” by The Boston Globe, Shop Class as Soulcraft became an instant bestseller, attracting readers with its radical (and timely) reappraisal of the merits of skilled manual labor. On both economic and psychological grounds, author Matthew B. Crawford questions the educational imperative of turning everyone into a “knowledge worker,” based on a misguided separation of thinking from doing. Using his own experience as an electrician and mechanic, Crawford presents a wonderfully articulated call for self-reliance and a moving reflection on how we can live concretely in an ever more abstract world.
Author: Alan McKee
Publisher: John Wiley & Sons
ISBN: 1405178558
Category : Social Science
Languages : en
Pages : 248
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Book Description
This is an innovative book that addresses the question of how consumers make decisions about what is good and what is bad in popular culture. An entertaining and informative guide to the range of aesthetic criteria that goes into judging mass culture's most celebrated texts and objects - from Batman to motor bikes, and pop stars to internet pornography Brings together a series of accessible and engaging essays written by connoisseurs of various areas of popular culture Tackles the core question of how consumers make decisions about what is good popular culture and what is bad popular culture Offers an entertaining and educative read for academic readers as well as purveyors of culture; moving beyond a 'greatest hits' list of popular culture to debate broader issues.
