Mobilising the Audience

Mobilising the Audience PDF Author: Tom O'Regan
Publisher: Univ. of Queensland Press
ISBN: 9780702232053
Category : Business & Economics
Languages : en
Pages : 380

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Book Description
The first comprehensive integration of industry and academic audience research in Australia, this book introduces new directions in method and analysis. It is a contemporary probe into 'audience-making' and illustrates the ways marketers, producers and governments mobilise an audience. Case studies of Gen X, computer gaming, child audiences.

Mobilising the Audience

Mobilising the Audience PDF Author: Tom O'Regan
Publisher: Univ. of Queensland Press
ISBN: 9780702232053
Category : Business & Economics
Languages : en
Pages : 380

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Book Description
The first comprehensive integration of industry and academic audience research in Australia, this book introduces new directions in method and analysis. It is a contemporary probe into 'audience-making' and illustrates the ways marketers, producers and governments mobilise an audience. Case studies of Gen X, computer gaming, child audiences.

Audience Evolution

Audience Evolution PDF Author: Philip M. Napoli
Publisher: Columbia University Press
ISBN: 0231150350
Category : Business & Economics
Languages : en
Pages : 266

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Book Description
Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics.

Mobilizing for Democracy

Mobilizing for Democracy PDF Author: Vera Schatten Coelho
Publisher: Zed Books Ltd.
ISBN: 1848139152
Category : Political Science
Languages : en
Pages : 214

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Book Description
Mobilizing for Democracy is an in-depth study into how ordinary citizens and their organizations mobilize to deepen democracy. Featuring a collection of new empirical case studies from Angola, Bangladesh, Brazil, India, Kenya, Nigeria and South Africa, this important new book illustrates how forms of political mobilization, such as protests, social participation, activism, litigation and lobbying, engage with the formal institutions of representative democracy in ways that are core to the development of democratic politics. No other volume has brought together examples from such a broad Southern spectrum and covering such a diversity of actors: rural and urban dwellers, transnational activists, religious groups, politicians and social leaders. The cases illuminate the crucial contribution that citizen mobilization makes to democratization and the building of state institutions, and reflect the uneasy relationship between citizens and the institutions that are designed to foster their political participation.

Rating the Audience

Rating the Audience PDF Author: Mark Balnaves
Publisher: A&C Black
ISBN: 1849664609
Category : Social Science
Languages : en
Pages : 289

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Book Description
This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. Knowing, measuring and understanding media audiences have become a multi-billion dollar business. But the convention that underpins that business, audience ratings, is in crisis. Rating the Audience is the first book to show why and how audience ratings research became a convention, an agreement, and the first to interrogate the ways that agreement is now under threat. Taking a historical approach, the book looks at the evolution of audience ratings and the survey industry. It goes on to analyse today's media environment, looking at the role of the internet and the increased difficulties it presents for measuring audiences. The book covers all the major players and controversies, such as Facebook's privacy rulings and Google's alliance with Nielsen. Offering the first real comparative study, it will be critical for media students and professionals.

Mobilising America

Mobilising America PDF Author: Arthur Bullard
Publisher: New York : Macmillan
ISBN:
Category : United States
Languages : en
Pages : 160

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Book Description


OECD Public Governance Reviews Mobilising Evidence for Good Governance Taking Stock of Principles and Standards for Policy Design, Implementation and Evaluation

OECD Public Governance Reviews Mobilising Evidence for Good Governance Taking Stock of Principles and Standards for Policy Design, Implementation and Evaluation PDF Author: OECD
Publisher: OECD Publishing
ISBN: 9264851380
Category :
Languages : en
Pages : 166

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Book Description
Governments are seeking to improve evidence-based policy making as well as trust in decision-making processes. This report offers a first global mapping of principles for the good governance of evidence in policy making, as well as standards of evidence from a significant range of OECD countries and international research bodies.

Humanitarian Response Index 2007

Humanitarian Response Index 2007 PDF Author: A. López-Claros
Publisher: Springer
ISBN: 0230287670
Category : Business & Economics
Languages : en
Pages : 211

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Book Description
The purpose of this annual report is to develop an index of good humanitarian donorship that will measure donors' effectiveness against their commitment to the Principles and Good Practise of Humanitarian Donorship. The index is intended to help the international donor community to better understand its strengths and weaknesses in order to improve the efficiency and quality of its donor activities and initiatives. The index is also expected to raise awareness about the increasingly important role of humanitarian action and associated good practices beyond its current core constituencies. We believe that this report offers significant potential to improve the quality of humanitarian aid, benefiting those most affected by both man-made and natural disasters.

Schools of Democracy

Schools of Democracy PDF Author: Julien Talpin
Publisher: ECPR Press
ISBN: 1907301186
Category : Political Science
Languages : en
Pages : 252

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Book Description
Schools of Democracy offers a vivid analysis of the long-term impact of engagement in participatory budgeting institutions in Europe. While democratic innovations flourish around the world, there have been great hopes for their potential to revitalize representative government and solve the increasing apathy of the public. Based on a rich ethnographic study in France, Italy and Spain, this book shows how participatory institutions can encourage personal involvement, by creating the procedural and social conditions conducive to the formation of a competent and involved citizenry. Rather than deliberation itself, it seems that informal discussions and interactions between a diverse public allow mutual learning and the beginning of a political trajectory for people at the margins of the public sphere. However, this book also shows that citizens can become disappointed by the little decision-making power they are granted, as they leave the process often more cynical than before. Contains: A unique study on the long-term individual impact of engagement in participatory institutions. While most research deal with short-term impact, Schools of democracy addresses impact of participation after two years of engagement. Unique access to the black box of participatory institutions. While research on democratic innovations generally opt for an externalist perspective, Schools of democracy details the routine of deliberative interactions, showing how ordinary citizens speak up in public assemblies. From this perspective, the book offers incredibly rich empirical material -- coming from ethnographic research -- on how participatory democracy works. An original theoretical framework to the study of the individual impacts of participatory engagement. While most research are based on an implicit rational choice perspective, the pragmatist perspective adopted here sheds a different light on the studied phenomenon, stressing the co-construction of actors and their environment.

Organizing Innovation

Organizing Innovation PDF Author: Marcel Veenswijk
Publisher: IOS Press
ISBN: 1586035789
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
New Public Management as an administrative reform ideology as well as conceptual innovation has changed the outlook of public administration during the last ten years. Public administration and public administration reform should not only be concerned with the improvement of the efficiency and coherence which play an important role in public administration, but also political values like liberty, equity and security as well as legal values like the rule of the law. The modernization agenda of public administration has a rather internal focus, while the ultimate test for the modernization of public administration is the way in which governments are able to respond to changing social, cultural and economic conditions and the wicked policy problems which result from them. This publication contains interesting contributions to the science and practice of public administration.

The Politics of War Memory in Japan

The Politics of War Memory in Japan PDF Author: Kamila Szczepanska
Publisher: Routledge
ISBN: 1134600135
Category : History
Languages : en
Pages : 251

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Book Description
Since the 1990s, questions of Japanese wartime conduct, apologies for aggression, and compensation to former victims of the country’s imperial policies, have been brought to the fore of national and regional politics. The state is undoubtedly the most important actor in the process of memory production and along with conservative legislators and the grass-root revisionist movement there has been a consistent trend towards denying or undermining the existing acknowledgments of responsibility for Japan’s wartime past. However, to fully comprehend war memory in Japan, due attention must be paid to competing discourses that demand an alternative view, and only then can the complexity of Japanese war memory and attitudes towards the legacies of the Asia-Pacific war be understood. The Politics of War Memory in Japan examines the involvement of five civil society actors in the struggle over remembering and addressing the wartime past in Japan today. In studying progressive war memory activists, it quickly becomes clear that the apologia by conservative politicians cannot be treated as representative of the opinion of the majority of the Japanese public. Indeed, this book seeks to remedy the disparity between studies devoted to the official level of addressing the ‘history issue’ and the grass-root historical revisionist movement on the one side, and progressive activism on the other. Furthermore, it contributes to scholarly debates on the state of civil society in Japan, challenging the characterisation of Japanese civil society as a depoliticised space by demonstrating a more contentious side of civil society activism. Drawing important new empirical research, this book will be of huge interest to students and scholars of Japanese civil society, Japanese politics, Japanese history and memory in Japan.