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Author: Myriam Sidibe
Publisher: Routledge
ISBN: 1000069230
Category : Business & Economics
Languages : en
Pages : 297
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Book Description
Winner of the Bronze 2021 AXIOM Business Book Award in the category of Philanthropy / Nonprofit / Sustainability. Brands on a Mission explores the importance of creating a performance culture that is built on driving impact through purpose, and the type of talent required to drive these transformational changes within companies – from CEO to brand developers. Using evidence from interviews and stories from over 100 CEOs, thought leaders and brand managers, the book presents an emergent model that organisations can follow to build purpose into their growth strategy – and shows how to bridge the gap between Brand Say and Brand Do. Readers will learn from the real experts in the field: how Paul Polman, former CEO of Unilever, built purpose into the DNA of his company; what keeps Alan Jope (new CEO, Unilever) and Emmanuel Faber (CEO, Danone) awake at night; and how brand developers from Durex, Dove, Discovery and LIXIL have made choices and the reasons behind them. In this book you will learn how a soap brand Lifebuoy taught one billion people about hygiene, how a beer is tackling gender-based violence, and how a toothpaste is tackling school absenteeism amongst many others. Renowned experts like Peter Piot (Director, London School of Health and Tropical Medicine), Michael Porter (Professor, Harvard School of Business), Jane Nelson (Director, Corporate Responsibility Initiative, Harvard Kennedy School) and Susie Orbach (leading feminist and formerly professor, London School of Economics) also share examples, data and their everyday experiences of helping corporates create a culture of purpose. And leading NGOs and UN experts like Lawrence Haddad (Executive Director, GAIN) and Natalia Kanem (Executive Director of UNFPA) will recount how the public and private sector have worked together to create an accelerated path to reaching the Sustainable Development Goals by 2030. The book provides a clear pathway of how to take brands through the journey of developing impactful social missions and driving business growth, and is an essential guide for both managers and students alike.
Author: Myriam Sidibe
Publisher: Routledge
ISBN: 1000069230
Category : Business & Economics
Languages : en
Pages : 297
Get Book Here
Book Description
Winner of the Bronze 2021 AXIOM Business Book Award in the category of Philanthropy / Nonprofit / Sustainability. Brands on a Mission explores the importance of creating a performance culture that is built on driving impact through purpose, and the type of talent required to drive these transformational changes within companies – from CEO to brand developers. Using evidence from interviews and stories from over 100 CEOs, thought leaders and brand managers, the book presents an emergent model that organisations can follow to build purpose into their growth strategy – and shows how to bridge the gap between Brand Say and Brand Do. Readers will learn from the real experts in the field: how Paul Polman, former CEO of Unilever, built purpose into the DNA of his company; what keeps Alan Jope (new CEO, Unilever) and Emmanuel Faber (CEO, Danone) awake at night; and how brand developers from Durex, Dove, Discovery and LIXIL have made choices and the reasons behind them. In this book you will learn how a soap brand Lifebuoy taught one billion people about hygiene, how a beer is tackling gender-based violence, and how a toothpaste is tackling school absenteeism amongst many others. Renowned experts like Peter Piot (Director, London School of Health and Tropical Medicine), Michael Porter (Professor, Harvard School of Business), Jane Nelson (Director, Corporate Responsibility Initiative, Harvard Kennedy School) and Susie Orbach (leading feminist and formerly professor, London School of Economics) also share examples, data and their everyday experiences of helping corporates create a culture of purpose. And leading NGOs and UN experts like Lawrence Haddad (Executive Director, GAIN) and Natalia Kanem (Executive Director of UNFPA) will recount how the public and private sector have worked together to create an accelerated path to reaching the Sustainable Development Goals by 2030. The book provides a clear pathway of how to take brands through the journey of developing impactful social missions and driving business growth, and is an essential guide for both managers and students alike.
Author: George R. Knight
Publisher: Review and Herald Pub Assoc
ISBN: 9780828019804
Category : Seventh-Day Adventists
Languages : en
Pages : 196
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Book Description
The twentieth century brought new problems: racial conflict that led to the establishment of regional conferences and the call for Black unions, and congregational rumblings that continue to the present. As the church contemplates a third cycle of restructuring, the author wonders whether it will be flexible enough to change again.
Author: Michael V. Russo
Publisher: Stanford University Press
ISBN: 0804774285
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
"Let your social and environmental conscience be your guide" can be a successful and durable strategy for a firm. This is the first book to explain how following a vision for the earth and for society can be a powerful route to profits for small and medium sized companies. Companies on a Mission explains that mission-driven companies appreciate and leverage traditional strategic principles—with a twist—to win in the marketplace. By clearly and pragmatically laying out this argument, author Michael V. Russo crystallizes for enlightened businesses what Michael Porter made clear for mainstream firms years ago. The book shows that a mission-driven approach creates significant barriers to imitation by larger, established rivals. Mission-driven firms build their brands on authenticity. Only you are you. And, authenticity builds customer loyalty. Later in the book, Russo moves beyond the firm level to look at these companies in context. He finds, for instance, that just as specific industries often develop in geographic clusters, mission-driven companies also aggregate. But, they put down roots where other businesses are pursuing complementary goals. Portland and the Bay Area are two such hotbeds. This allows for cooperation, as opposed to breeding stiff competition. The rise to prominence of mission-driven companies like Patagonia, Seventh Generation, Kettle Foods, and Calvert Group is undoubtedly the result of powerful trends in consumer markets, including the rise of conscious consumerism, the transparency movement, and fallout from global competition. Most books that address social and environmental issues are focused on large corporations, crafted as autobiographies by CEOs, or written as moral calls to action without regard for the bottom line. Companies on a Mission both chronicles a movement and provides grounded guidance to entrepreneurs and managers who wish to join the wave. For these readers, this book is a one-of-a-kind bible.
Author: American Marathi Mission
Publisher:
ISBN:
Category :
Languages : en
Pages : 634
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Book Description
Author: Sally Gaze
Publisher: Church House Publishing
ISBN: 9780715140840
Category : Religion
Languages : en
Pages : 164
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Book Description
Using a mix of theological reflection, sociological analysis, case studies and personal experience, this book explores ways forward for mission in a rural context in both traditional and fresh expressions of church. It offers insights into issues facing rural England and explores the nature of mission with reference to the rural situation.
Author: American Baptist Foreign Mission Society
Publisher:
ISBN:
Category : Baptists
Languages : en
Pages : 392
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Book Description
Author: Mariana Mazzucato
Publisher: HarperCollins
ISBN: 0063046261
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Longlisted for the 2021 Porchlight Business Book Awards, Big Ideas & New Perspectives “She offers something both broad and scarce: a compelling new story about how to create a desirable future.”—New York Times An award-winning author and leading international economist delivers a hard-hitting and much needed critique of modern capitalism in which she argues that, to solve the massive crises facing us, we must be innovative—we must use collaborative, mission-oriented thinking while also bringing a stakeholder view of public private partnerships which means not only taking risks together but also sharing the rewards. Capitalism is in crisis. The rich have gotten richer—the 1 percent, those with more than $1 million, own 44 percent of the world's wealth—while climate change is transforming—and in some cases wiping out—life on the planet. We are plagued by crises threatening our lives, and this situation is unsustainable. But how do we fix these problems decades in the making? Mission Economy looks at the grand challenges facing us in a radically new way. Global warming, pollution, dementia, obesity, gun violence, mobility—these environmental, health, and social dilemmas are huge, complex, and have no simple solutions. Mariana Mazzucato argues we need to think bigger and mobilize our resources in a way that is as bold as inspirational as the moon landing—this time to the most ‘wicked’ social problems of our time.. We can only begin to find answers if we fundamentally restructure capitalism to make it inclusive, sustainable, and driven by innovation that tackles concrete problems from the digital divide, to health pandemics, to our polluted cities. That means changing government tools and culture, creating new markers of corporate governance, and ensuring that corporations, society, and the government coalesce to share a common goal. We did it to go to the moon. We can do it again to fix our problems and improve the lives of every one of us. We simply can no longer afford not to.
Author: Mariana Mazzucato
Publisher: Rowman & Littlefield
ISBN: 1783484969
Category : Political Science
Languages : en
Pages : 175
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Book Description
The role of the state in modern capitalism has gone beyond fixing market failures. Those regions and countries that have succeeded in achieving “smart” innovation-led growth have benefited from long-term visionary “mission-oriented” policies—from putting a man on the moon to tackling societal challenges such as climate change and the wellbeing of an ageing population. This book collects the experience of different types of mission-oriented public institutions around the world, together with thought-provoking chapters from leading economists. As the global debate on deficits and debt levels continues to roar, the book offers a challenge to the conventional narrative—asking what kinds of visionary fiscal policies we need to help promote "smart” innovation-led, inclusive, and sustainable growth.
Author: Peter Greer
Publisher: Baker Books
ISBN: 1441263438
Category : Religion
Languages : en
Pages : 250
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Book Description
A Christianity Today 2015 Book Award Winner Is your organization in danger of Mission Drift? Without careful attention, faith-based organizations drift from their founding mission. It's that simple. It will happen. Slowly, silently, and with little fanfare, organizations routinely drift from their purpose, and many never return to their original intent. Harvard and the YMCA are among those that no longer embrace the Christian principles on which they were founded. But they didn't drift off course overnight. Drift often happens in small and subtle ways. Left unchecked, it eventually becomes significant. Yet Mission Drift is not inevitable. Organizations such as Compassion International and InterVarsity have exhibited intentional, long-term commitment to Christ. Why do so many organizations--including churches--wander from their mission, while others remain Mission True? Can drift be prevented? In Mission Drift, HOPE International executives Peter Greer and Chris Horst tackle these questions. They show how to determine whether your organization is in danger of drift, and they share the results of their research into Mission True and Mission Untrue organizations. Even if your organization is Mission True now, it's wise to look for ways to inoculate yourself against drift. You'll discover what you can do to prevent drift or get back on track and how to protect what matters most. "No organization is exempt from the danger of drifting away from its original mission. In Mission Drift, Peter and Chris provide solid guidance for remaining laser-focused on core values--from the board level to daily organizational culture. This book is a timely message for any organization working hard to remain Mission True." --Wess Stafford, president-emeritus, Compassion International "Peter Greer and Chris Horst have identified one of the deepest challenges any leader faces: how to ensure that an organization stays true to its mission, especially when that mission becomes countercultural." --Andy Crouch, executive editor, Christianity Today "Essential reading for twenty-first-century believers if we are to gain new vision, unity, and strength. Mission Drift is spine straightening, mind clearing, and courage inspiring. This book is true-north wisdom for leaders--and a gift of hope for the world God loves." --Kelly Monroe Kullberg, founder, The Veritas Forum and author, Finding God Beyond Harvard "Many of us in leadership have learned--often painfully--that our mission needs to be built into every aspect of our organization, from leadership to receptionist, from hiring to implementation. We can't afford not to follow the lessons in this valuable book." --Richard Stearns, president, World Vision U.S. and author, The Hole in Our Gospel "Keeping an eternal perspective is essential in our work. Mission Drift gives a clear message inspiring and challenging us to intentionally keep Christ at the center of all efforts." --David Green, founder and CEO, Hobby Lobby Stores, Inc. "Written with clarity, boldness, and urgency, the authors provide insight into and examples of the causes and solutions to drift using the stories of real organizations...A must-read! Recommend this book to every business and church leader."--CBA Retailers+Resources "This book is a must-read for leaders, easy to read, practical, engaging and inspirational. The principals outlined not only apply to major corporations, but also to any organization, church and even to one's own personal life. Mission Drift . . . will be well worth the effort and time, and you will find yourself wanting to begin implementing what you've learned to safeguard your organization from drifting away from its mission."--Foursquare.org
Author: Donald Anderson McGavran
Publisher:
ISBN: 9780878087280
Category : Missions
Languages : en
Pages : 252
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Book Description
Introduction / Donald Anderson McGavran -- Creating climate for church growth / Melvin L. Hodges -- Theological foundations / Robert Calvin Guy -- Ideological conflicts / Eugene A. Nida -- Homogeneous populations and church growth / Donald Anderson McGavran -- Culture and church growth / Eugene A. Nida -- Developing basic units of indigenous churches / Melvin L. Hodges -- Eliminating the underbrush / Robert Calvin Guy -- Knowing each variety of church growth / Donald Anderson McGavran -- Dynamics of church growth / Eugene A. Nida -- Directed conservation / Robert Calvin Guy -- Administering for church growth / Melvin L. Hodges -- Conclusion / Donald Anderson McGavran.
