The Human Centered Brand

The Human Centered Brand PDF Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322

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Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

The Human Centered Brand

The Human Centered Brand PDF Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322

Get Book Here

Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

Essentials Fashion Sketchbook

Essentials Fashion Sketchbook PDF Author: Inc Peter Pauper Press
Publisher: Peter Pauper Press
ISBN: 9781441311726
Category :
Languages : en
Pages : 0

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Book Description
A5 size (148mm x 210mm, or 5-1/2" x 8"). 192 pages. Elastic band place holder. Ribbon bookmark. Acid-free/archival paper. Binding lies flat for ease of use. Inside back cover pocket. Create your own original designs with this sleek Fashion Sketchbook! Packed with fashion-proportional figures in varied poses, this journal will help bring your inspirations to life. The figures (called croquis from the French meaning to sketch, rough out, to crunch) will not show up when photocopied or scanned. From understated effects to outrageous accents, let this Fashion Sketchbook help you render your vision. There are also templates for shoes and hats in the back of the journal, plus helpful industry terms and descriptions, size equivalent information, measuring tips, descriptions of basic garments, and more.

Interaction of Color

Interaction of Color PDF Author: Josef Albers
Publisher: Yale University Press
ISBN: 0300179359
Category : Art
Languages : en
Pages : 210

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Book Description
An experimental approach to the study and teaching of color is comprised of exercises in seeing color action and feeling color relatedness before arriving at color theory.

WATSON GUPTILL SKETCHBK-BLACK

WATSON GUPTILL SKETCHBK-BLACK PDF Author: Jerry Glenwright
Publisher:
ISBN: 9780823057122
Category :
Languages : en
Pages : 0

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Book Description


Botanical Sketchbooks

Botanical Sketchbooks PDF Author: Lucy Smith
Publisher: The Crowood Press
ISBN: 0719843383
Category : Art
Languages : en
Pages : 529

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Book Description
This inspirational guide explains how a botanical sketchbook can take many forms and hold different meanings. It shows how a sketchbook can be used as a workbook to study plants through drawing and painting in a variety of media. It includes examples of preliminary work for finished pieces, experiments in colour and exploration of plant anatomy, and shows how these studies can be made away from the pressure of creating the perfect, polished piece of final botanical artwork. It goes on to feature sketchbooks created for their own sake as a curated space for an artist to draw and record plants over a period of time, or a particular place.

Sketchtravel

Sketchtravel PDF Author:
Publisher: Chronicle Books
ISBN: 9781452112459
Category : Design
Languages : en
Pages : 0

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Book Description
Sketchtravel is an artistic journey unlike any other. No editorial project has ever before brought together as many visual artists around a common object. Passed between 72 artists over 5 years and across over 35,000 miles, the Sketchtravel sketchbook showcases the creativity of artists in numerous disciplines from around the world. Illustrators, animators, painters, and more each illustrated a page with their unique style before passing the book to the next artist. Reflecting a who's who of popular contemporary artists, this imaginative diverse collection of artwork will inspire art lovers with its scope, diversity, and beauty, much as it did each artist who contributed a link in its chain.

Illuminated Letters Sketchbook (Interactive Journal, Notebook)

Illuminated Letters Sketchbook (Interactive Journal, Notebook) PDF Author: Inc Peter Pauper Press
Publisher: Peter Pauper Press
ISBN: 9781441319494
Category :
Languages : en
Pages : 0

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Book Description
Learn how to illuminate your writing like the scribes of the past, bringing letters to life with plant and animal motifs, swirling vines and leaves, graceful arabesques and flourishes, fantastical imagery, and more. Draw creatures cavorting across the page as Gothic illuminators did, or create the knotwork seen in famous Celtic manuscripts. Step-by-step tutorials, tips for creating striking effects, and blank letterforms you can illuminate yourself make this the perfect modern-day guide to the medieval art of beautiful writing. 160 pages. 6-1/4" wide x 8-1/4" high (15.9 cm wide x 21 cm high). Rights: World (English)

The Ultimate Mixing Palette: a World of Colours

The Ultimate Mixing Palette: a World of Colours PDF Author: Jane Blundell
Publisher:
ISBN: 9781320762601
Category :
Languages : en
Pages :

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Book Description
PDF - This could be the most useful watercolour reference book you will ever find. This book has been designed for use by anyone with an interest in watercolour, whether beginner or very experienced artist. It contains hand-painted mixing charts created using a palette of only fifteen carefully chosen colours. Every possible 2-colour mix is shown, along with the most useful 3-colour mixes. The charts have been professionally photographed and colour-matched to be as true to life as possible. Each page is rich with notes about the various colour mixes and their suggested uses in paintings. This is a private PDF listing. Please do not share.

Vibrant Oils

Vibrant Oils PDF Author: Haidee-Jo Summers
Publisher: Search Press Limited
ISBN: 178126564X
Category : Art
Languages : en
Pages :

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Book Description


Artists Journals Sketchbooks

Artists Journals Sketchbooks PDF Author: Lynne Perrella
Publisher:
ISBN: 9781610593953
Category : Art
Languages : en
Pages : 144

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Book Description