Marketing in the Philippines

Marketing in the Philippines PDF Author: John E. Walsh
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 32

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Marketing in the Philippines

Marketing in the Philippines PDF Author: John E. Walsh
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 32

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Book Description


Marketing in the Philippines

Marketing in the Philippines PDF Author: George Paine
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 20

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Cases on Marketing Management in the Philippine Setting

Cases on Marketing Management in the Philippine Setting PDF Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 432

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Marketing Management in the Philippine Setting

Marketing Management in the Philippine Setting PDF Author: Edgar P. Del Val
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 242

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Marketing Dreams, Manufacturing Heroes

Marketing Dreams, Manufacturing Heroes PDF Author: Anna Romina Guevarra
Publisher: Rutgers University Press
ISBN: 0813548292
Category : Social Science
Languages : en
Pages : 275

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Book Description
In a globalized economy that is heavily sustained by the labor of immigrants, why are certain nations defined as "ideal" labor resources and why do certain groups dominate a particular labor force? The Philippines has emerged as a lucrative source of labor for countries around the world. In Marketing Dreams, Manufacturing Heroes Anna Romina Guevarra focuses on the Philippines—which views itself as the "home of the great Filipino worker"—and the multilevel brokering process that manages and sends workers worldwide. She unravels the transnational production of Filipinos as ideal migrant workers by the state and explores how race, color, class, and gender operate. The experience of Filipino nurses and domestic workers—two of the country's prized exports—is at the core of the research, which utilizes interviews with employees at labor brokering agencies, state officials from governmental organizations in the Philippines, and nurses working in the United States. Guevarra's multisited ethnography reveals the disciplinary power that state and employment agencies exercise over care workers—managing migration and garnering wages—to govern social conduct, and brings this isolated yet widespread social problem to life.

Contemporary Marketing Strategy in the Philippine Setting

Contemporary Marketing Strategy in the Philippine Setting PDF Author: Josiah Go
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 216

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Marketing in the Philippines

Marketing in the Philippines PDF Author: Cleotilde Alday
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 51

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Contemporary Trade Strategies in the Philippines

Contemporary Trade Strategies in the Philippines PDF Author: Norbert Dannhaeuser
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 304

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Philippine Journal of Marketing and Opinion Research

Philippine Journal of Marketing and Opinion Research PDF Author:
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages : 176

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Marketing in the Philippines

Marketing in the Philippines PDF Author: United States. International Trade Administration
Publisher:
ISBN:
Category :
Languages : en
Pages :

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