Marketing Behind the SCENE

Marketing Behind the SCENE PDF Author: Ibrahim H. Hussney
Publisher: Ibrahim H. Hussney
ISBN:
Category : Architecture
Languages : en
Pages : 275

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Book Description
The current global trend indicates that cross-border international trade is rapidly moving towards liberation from the various restrictions that countries and organizations in the previous era imposed. Therefore, the openness of global markets and the free movement of capital, and the exchange of goods and services will encourage organizations, business establishments, and companies to conquest of new markets, when possible, to establish the dominance of the product and to seize a growing share in world markets. The concept of the internationalization strategy for marketing activity should include attention to the quality of the product or services in general and in particular the cross-border towards foreign markets, with the provision of various possible forms of support for these products intended for export, as this support can come through the activation of international, bilateral, or regional agreements, with the participation of organizations, businesses, corporations and the governments of the countries concerned. Manufacturing different types and styles of products that suit different consumer tastes and behaviors, because these products will face different cultures, trends, needs, and desires. You are directing the necessary care towards studying the price accurately and not only stopping at that but also comparing it with local and international prices and the exchange rate for the currency of the country you want to export. Marketing strategy for the future will be linked to the increase of the interest in informative products and electronic industries, and others that focus on environmentally friendly products and seeking to increase interest toward policies for developing and modernizing products...etc.

Marketing Behind the SCENE

Marketing Behind the SCENE PDF Author: Ibrahim H. Hussney
Publisher: Ibrahim H. Hussney
ISBN:
Category : Architecture
Languages : en
Pages : 275

Get Book Here

Book Description
The current global trend indicates that cross-border international trade is rapidly moving towards liberation from the various restrictions that countries and organizations in the previous era imposed. Therefore, the openness of global markets and the free movement of capital, and the exchange of goods and services will encourage organizations, business establishments, and companies to conquest of new markets, when possible, to establish the dominance of the product and to seize a growing share in world markets. The concept of the internationalization strategy for marketing activity should include attention to the quality of the product or services in general and in particular the cross-border towards foreign markets, with the provision of various possible forms of support for these products intended for export, as this support can come through the activation of international, bilateral, or regional agreements, with the participation of organizations, businesses, corporations and the governments of the countries concerned. Manufacturing different types and styles of products that suit different consumer tastes and behaviors, because these products will face different cultures, trends, needs, and desires. You are directing the necessary care towards studying the price accurately and not only stopping at that but also comparing it with local and international prices and the exchange rate for the currency of the country you want to export. Marketing strategy for the future will be linked to the increase of the interest in informative products and electronic industries, and others that focus on environmentally friendly products and seeking to increase interest toward policies for developing and modernizing products...etc.

Behind the Scenes of Indie Film Marketing

Behind the Scenes of Indie Film Marketing PDF Author: Nicholas LaRue
Publisher: CRC Press
ISBN: 1040022871
Category : Performing Arts
Languages : en
Pages : 238

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Book Description
This book provides current and incoming filmmakers with a comprehensive overview of how to create business and marketing plans to prepare their movies for distribution. Nicholas LaRue combines experienced insights into aesthetics and creativity with logical data-driven conclusions to provide an analysis of independent film promotion. The book first presents a view of sales and marketing in the independent film industry, as well as exploring the new digital tools available to filmmakers and tried-and-true methods that have served industry professionals well for years in promoting their films. This is then complemented by a wide array of testimonials from veteran filmmakers (Kevin Smith, Brea Grant, Joe Lynch, Roger Corman, and more) as well as interviews from film festival directors, publicists, film critics, and other industry professionals, who provide insights into working within the independent film industry. Given this diversity of perspective, this text will be an integral resource for new indie filmmakers, as well as those wishing to perfect their craft in whatever facet of independent filmmaking promotion they choose to pursue.

Marketing in Context

Marketing in Context PDF Author: Chris Hackley
Publisher: Springer
ISBN: 1137297115
Category : Business & Economics
Languages : en
Pages : 237

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Book Description
The best marketing doesn't just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn't aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers.

Political Marketing

Political Marketing PDF Author: Jennifer Lees-Marshment
Publisher: Routledge
ISBN: 1134084110
Category : Business & Economics
Languages : en
Pages : 315

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Book Description
Political Marketing is the first comprehensive textbook to focus on political marketing, and introduces students to how candidates, parties, elected officials and governments around the world utilise marketing concepts and tools win elections and remain in office.analyses the implications of political marketing for democracy - are we happy to be 'citizen-consumers'?Drawing on the latest theoretical work and providing the broadest collation of international political marketing research available, this text:examines a wide range of political marketing topics including the rise of the political consumer, market intelligence and segmentation, opposition research, e-marketing, direct mail, market-orientation and strategy, internal marketing, product re-development, branding, local political marketing, marketing in government, delivery and global knowledge transferfeatures over 40 case studies written by international specialists in over 20 countries, and practitioner perspectives from those currently engaged in political marketingillustrates theories with clear examples integrated with topical discussion points, and provides essay and applied assessment suggestions in each chapter. Presented in clear and engaging style, this textbook offers sophisticated understanding of this exciting new area. Written by a leading expert in the field, it is essential reading for all students of political marketing, parties and elections and comparative politics.

Modern Business: Marketing and merchandising

Modern Business: Marketing and merchandising PDF Author:
Publisher:
ISBN:
Category : Business
Languages : en
Pages : 378

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Book Description


City Branding

City Branding PDF Author: K. Dinnie
Publisher: Springer
ISBN: 0230294790
Category : Business & Economics
Languages : en
Pages : 361

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Book Description
The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases.

Marketing Methods

Marketing Methods PDF Author: Ralph Starr Butler
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 380

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Book Description


Behind the Scenes

Behind the Scenes PDF Author: Karelia Stetz-Waters
Publisher: Forever
ISBN: 1538709260
Category : Fiction
Languages : en
Pages : 287

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Book Description
Fans of Abby Jimenez and Meryl Wilsner will fall in love with this hilarious and refreshingly authentic novel about second chances, pugs, and finding the perfect muse . . . Business consultant Rose Josten might not have officially reached “pug lady” middle age, but she’s already got the pugs—along with their little Gucci coats and trash-lovin’ appetites. Still, life is good, with her work, her sisters, and a secret hobby creating incredibly tactile (if surprisingly sexy) mindfulness videos. So why does it feel like it’s not quite enough? Which is exactly when former filmmaker Ash Stewart enters camera left, and Rose’s world suddenly goes full technicolor . . . Ash never looks at anyone. Not since her ex ripped her heart from her chest in Spielberg-esque style, crushing Ash’s reputation, dreams, and directorial career in one brutal blow. But Rose is altogether different. She’s curvy, beautiful, and just so damn put together. And her business expertise might be Ash’s best bet for getting her last film—and her last chance—financed. Now if they can just keep their attraction under wraps, Ash’s lost dream could finally come true. But are they creating movie magic . . . or setting the stage for disaster?

Marketing

Marketing PDF Author: Warren J. Keegan
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 858

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Book Description
Includes index, ill. credits.

SOCIAL MEDIA MARKETING

SOCIAL MEDIA MARKETING PDF Author: Michael Harris
Publisher: Ascobie Limited
ISBN: 9781801589840
Category : Computers
Languages : en
Pages : 174

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Book Description
The game of social media marketing is in for a huge change, and you need to be at the forefront of it. In 2020, marketing on social media is expected to change completely. The old strategies of posting and dashing, stock images, and generic automated messages are no longer working, and for good reason: People want to put the social back into social media. Getting ahead of the curve now by educating yourself on what these changes are and how they are going to work will help you apply these techniques early, gain massive growth right now, and be a pro at this marketing style come 2020. This way, while everyone else is just showing up to the scene and realizing the value of these techniques, you are already mastering them and reaping in the rewards of being ahead of the trend. There's one big thing that is about to change in marketing, and we are already seeing the early symptoms of this change right now. Still, this change is expected to continue and get even stronger as we go, meaning that you need to begin making this change in your own approach as soon as possible. If you are just starting out in business, this is an excellent opportunity for you to grow your platform with this secret already in place, allowing you to have this as a part of your reputation right from day one. For anyone who knows marketing: your reputation is everything, and this secret is the key to leveraging social media to build the right reputation for you and your business. The secret is simple Show up and be real. People want to interact with the people behind the brands: not just the automated bots and posts. They want to bypass the cold feeling of talking with a robot and start connecting with real people who are running real businesses. You are going to learn how to leverage this secret in your own social media marketing strategy using this very book. You will learn important techniques such as: How social media works and what changes to expect in 2020. How you can be more real online in 2020 and leverage that to grow your business. What it takes to become an influencer in 2020. How Facebook, Instagram, YouTube, and Twitter are all changing and how you can leverage these changes to grow your business. What mistakes you must avoid building a solid reputation. What tips you must follow to guarantee your success. Four simple steps to design the easiest social media marketing strategy that you have ever seen. And more... What are you still waiting for? Grab your copy now!