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Author: Ali Farhoomand
Publisher: Red Globe Press
ISBN: 1403944377
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Managing (e)Business Transformation comprises text and cases designed to show students how a business can be transformed into an internetworked enterprise where IT infrastructures are used to link customers, suppliers, partners and employees to create superior economic value. The book is written based on the premise that integrating internet technologies throughout the value chain is crucial to building and managing customer relationships. Importantly, it underscores the centrality of basic business and economic principles within the context of a networked environment. The book builds on established business and economic theories, concepts and fundamentals to show that 'e-business' will soon be synonymous with 'business'. The book takes a strong managerial perspective, especially popular with MBA students, to argue that the internet is simply an enabling technology, which allows firms to build the infrastructure needed to operate in an evolving business world. The application of theory/concepts is emphasized throughout and contains a range of international case studies enhance the learning experience. This book is a must for all students studying e-business strategy at undergraduate, MBA and postgraduate level. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/farhoomand/index.asp
Author: Ali Farhoomand
Publisher: Red Globe Press
ISBN: 1403944377
Category : Business & Economics
Languages : en
Pages : 0
Get Book
Book Description
Managing (e)Business Transformation comprises text and cases designed to show students how a business can be transformed into an internetworked enterprise where IT infrastructures are used to link customers, suppliers, partners and employees to create superior economic value. The book is written based on the premise that integrating internet technologies throughout the value chain is crucial to building and managing customer relationships. Importantly, it underscores the centrality of basic business and economic principles within the context of a networked environment. The book builds on established business and economic theories, concepts and fundamentals to show that 'e-business' will soon be synonymous with 'business'. The book takes a strong managerial perspective, especially popular with MBA students, to argue that the internet is simply an enabling technology, which allows firms to build the infrastructure needed to operate in an evolving business world. The application of theory/concepts is emphasized throughout and contains a range of international case studies enhance the learning experience. This book is a must for all students studying e-business strategy at undergraduate, MBA and postgraduate level. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/farhoomand/index.asp
Author: Ali Farhoomand
Publisher: Bloomsbury Publishing
ISBN: 1137083808
Category : Business & Economics
Languages : en
Pages : 461
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Book Description
Managing (e)Business Transformation comprises text and cases designed to show students how a business can be transformed into an internetworked enterprise where IT infrastructures are used to link customers, suppliers, partners and employees to create superior economic value. The book is written based on the premise that integrating internet technologies throughout the value chain is crucial to building and managing customer relationships. Importantly, it underscores the centrality of basic business and economic principles within the context of a networked environment. The book builds on established business and economic theories, concepts and fundamentals to show that 'e-business' will soon be synonymous with 'business'. The book takes a strong managerial perspective, especially popular with MBA students, to argue that the internet is simply an enabling technology, which allows firms to build the infrastructure needed to operate in an evolving business world. The application of theory/concepts is emphasized throughout and contains a range of international case studies enhance the learning experience. This book is a must for all students studying e-business strategy at undergraduate, MBA and postgraduate level. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/farhoomand/index.asp
Author: Peter Gloor
Publisher: Springer
ISBN: 9781852332655
Category : Computers
Languages : en
Pages : 0
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Book Description
Read this book and you'll not only understand WHY e-Business is vital to the continuing success of your organization but also HOW you can incorporate it into your business. Four key questions are asked within Making the e-Business Transformation: - How do you transform your existing business into an e-business? How do you go about introducing e-business into your Company? - What are the key enabling technologies? - What tools are needed to effectively manage domain and process knowledge? e-Business and e-Commerce is a revolution driven by IT. While computers and computer networks have been around for the last 50 years, it is only in the last five that they have found their way into everyday life. This book shows you how to harness the power of the new technologies to transform your business into an e-business company which will succeed in the e-commerce economy.
Author:
Publisher: Emerald Group Publishing
ISBN: 1845441192
Category : Electronic commerce
Languages : en
Pages : 97
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Book Description
Author: Mohini Singh
Publisher: IGI Global
ISBN: 1591401399
Category : Business & Economics
Languages : en
Pages : 283
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Book Description
Text provides a collection of scholarly research work, practical applications, and theory on e-business innovations and change management. -- From publisher.
Author: Mohini Singh
Publisher: IGI Global
ISBN: 9781591401384
Category : Business & Economics
Languages : en
Pages : 300
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Book Description
This work addresses e-business innovation and change management issues. It provides an understanding of the interdependence and synergy between the two issues and that a holistic approach is imperative for organizations to survive in this economy and achieve a competitive advantage.
Author: Andreas Hinterhuber
Publisher: Routledge
ISBN: 1000387844
Category : Business & Economics
Languages : en
Pages : 350
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Book Description
This book provides practising executives and academics with the theories and best practices to plan and implement the digital transformation successfully. Key benefits: an overview on how leading companies plan and implement digital transformation interviews with chief executive officers and chief digital officers of leading companies – Bulgari, Deutsche Bahn, Henkel, Lanxess, L’Oréal, Unilever, Thales and others – explore lessons learnt and roadmaps to successful implementation research and case studies on the digitalization of small and medium-sized companies cutting-edge academic research on business models, organizational capabilities and performance implications of the digital transformation tools and insights into how to overcome internal resistance, build digital capabilities, align the organization, develop the ecosystem and create customer value to implement digital strategies that increase profits Managing Digital Transformation is unique in its approach, combining rigorous academic theory with practical insights and contributions from companies that are, according to leading academic thinkers, at the forefront of global best practice in the digital transformation. It is a recommended reading both for practitioners looking to implement digital strategies within their own organisations, as well as for academics and postgraduate students studying digital transformation, strategy and marketing.
Author: Peter Gloor
Publisher: Springer Science & Business Media
ISBN: 1447107578
Category : Computers
Languages : en
Pages : 184
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Book Description
Read this book and you'll not only understand WHY e-Business is vital to the continuing success of your organization but also HOW you can incorporate it into your business. Four key questions are asked within Making the e-Business Transformation: - How do you transform your existing business into an e-business? How do you go about introducing e-business into your Company? - What are the key enabling technologies? - What tools are needed to effectively manage domain and process knowledge? e-Business and e-Commerce is a revolution driven by IT. While computers and computer networks have been around for the last 50 years, it is only in the last five that they have found their way into everyday life. This book shows you how to harness the power of the new technologies to transform your business into an e-business company which will succeed in the e-commerce economy.
Author: Barbosa, Belem
Publisher: IGI Global
ISBN: 1799890104
Category : Business & Economics
Languages : en
Pages : 614
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Book Description
In a global and digital society, businesses are constantly being challenged by innovative and disruptive management strategies. The dramatic changes that took place in all corners of the world during the COVID-19 pandemic confirmed that companies need to update their resources and anticipate trends. The current changes introduced by digitalization offer endless innovation scenarios and strategic opportunities to companies but also demand an accurate and structured analysis of drivers, motivations, and determinants for success in this transformation. The Handbook of Research on Smart Management for Digital Transformation analyzes the drivers of digital transformation in businesses and assesses digital transformation success factors in the short, medium, and long run. This critical reference source is comprised of theoretical and empirical chapters as well as case studies on digital adoption by companies in different business sectors. Covering topics such as brand messaging, digital media platforms, and success determinants, this book is an essential resource for managers, researchers, educators of higher education, business students, digital strategists, business associations, communication and marketing agencies, entrepreneurs, and academicians.
Author: Peter Ekman
Publisher: Routledge
ISBN: 1000451666
Category : Business & Economics
Languages : en
Pages : 285
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Book Description
With the widespread transformation of information into digital form throughout society – firms and organisations are embracing this development to adopt multiple types of IT to increase internal efficiency and to achieve external visibility and effectiveness – we have now reached a position where there is data in abundance and the challenge is to manage and make use of it fully. This book addresses this new managerial situation, the post-digitalisation era, and offers novel perspectives on managing the digital landscape. The topics span how the post-digitalisation era has the potential to renew organisations, markets and society. The chapters of the book are structured in three topical sections but can also be read individually. The chapters are structured to offer insights into the developments that take place at the intersection of the management, information systems and computer science disciplines. It features more than 70 researchers and managers as collaborating authors in 23 thought-provoking chapters. Written for scholars, researchers, students and managers from the management, information systems and computer science disciplines, the book presents a comprehensive and thought-provoking contribution on the challenges of managing organisations and engaging in global markets when tools, systems and data are abundant.
