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Author: Chris Mays
Publisher: Penn State Press
ISBN: 0271080310
Category : Language Arts & Disciplines
Languages : en
Pages : 234
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Book Description
While rhetoric as a discipline is firmly planted in humanism and anthropology, posthumanism seeks to leave the human behind. This highly original examination of Kenneth Burke’s thought grapples with these ostensibly contradictory concepts as opportunities for invention, revision, and, importantly, transdisciplinary knowledge making. Rather than simply mapping posthumanist rhetorics onto Burke’s scholarship, Kenneth Burke + The Posthuman focuses on the multiplicity of ideas found both in his work and in the idea of posthumanism. Taking varied approaches organized within a framework of boundaries and futures, the contributors show that studying the humanist theories of Burke in this way creates a satisfyingly chaotic web of interconnections. The essays look at how Burke’s writing on the human mind and technology, from his earliest works to his very latest revisions, interrelates with current concepts such as new materiality and coevolution. Throughout, the contributors pay close attention to the fluidity, concerns, and contradictions inherent in language, symbolism, and subjectivity. A unique, illuminating exploration of the contested relationship between bodies and language, this inherently transdisciplinary book will propel important future inquiry by scholars of rhetoric, Burke, and posthumanism. In addition to the editors, the contributors are Casey Boyle, Kristie Fleckenstein, Nathan Gale, Julie Jung, Steven B. Katz, Steven LeMieux, Jodie Nicotra, Jeff Pruchnic, Timothy Richardson, Thomas Rickert, and Robert Wess.
Author: Chris Mays
Publisher: Penn State Press
ISBN: 0271080310
Category : Language Arts & Disciplines
Languages : en
Pages : 234
Get Book Here
Book Description
While rhetoric as a discipline is firmly planted in humanism and anthropology, posthumanism seeks to leave the human behind. This highly original examination of Kenneth Burke’s thought grapples with these ostensibly contradictory concepts as opportunities for invention, revision, and, importantly, transdisciplinary knowledge making. Rather than simply mapping posthumanist rhetorics onto Burke’s scholarship, Kenneth Burke + The Posthuman focuses on the multiplicity of ideas found both in his work and in the idea of posthumanism. Taking varied approaches organized within a framework of boundaries and futures, the contributors show that studying the humanist theories of Burke in this way creates a satisfyingly chaotic web of interconnections. The essays look at how Burke’s writing on the human mind and technology, from his earliest works to his very latest revisions, interrelates with current concepts such as new materiality and coevolution. Throughout, the contributors pay close attention to the fluidity, concerns, and contradictions inherent in language, symbolism, and subjectivity. A unique, illuminating exploration of the contested relationship between bodies and language, this inherently transdisciplinary book will propel important future inquiry by scholars of rhetoric, Burke, and posthumanism. In addition to the editors, the contributors are Casey Boyle, Kristie Fleckenstein, Nathan Gale, Julie Jung, Steven B. Katz, Steven LeMieux, Jodie Nicotra, Jeff Pruchnic, Timothy Richardson, Thomas Rickert, and Robert Wess.
Author: Chris Mays
Publisher: Penn State Press
ISBN: 0271080337
Category : Language Arts & Disciplines
Languages : en
Pages : 246
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Book Description
While rhetoric as a discipline is firmly planted in humanism and anthropology, posthumanism seeks to leave the human behind. This highly original examination of Kenneth Burke’s thought grapples with these ostensibly contradictory concepts as opportunities for invention, revision, and, importantly, transdisciplinary knowledge making. Rather than simply mapping posthumanist rhetorics onto Burke’s scholarship, Kenneth Burke + The Posthuman focuses on the multiplicity of ideas found both in his work and in the idea of posthumanism. Taking varied approaches organized within a framework of boundaries and futures, the contributors show that studying the humanist theories of Burke in this way creates a satisfyingly chaotic web of interconnections. The essays look at how Burke’s writing on the human mind and technology, from his earliest works to his very latest revisions, interrelates with current concepts such as new materiality and coevolution. Throughout, the contributors pay close attention to the fluidity, concerns, and contradictions inherent in language, symbolism, and subjectivity. A unique, illuminating exploration of the contested relationship between bodies and language, this inherently transdisciplinary book will propel important future inquiry by scholars of rhetoric, Burke, and posthumanism. In addition to the editors, the contributors are Casey Boyle, Kristie Fleckenstein, Nathan Gale, Julie Jung, Steven B. Katz, Steven LeMieux, Jodie Nicotra, Jeff Pruchnic, Timothy Richardson, Thomas Rickert, and Robert Wess.
Author: Armin P. Frank
Publisher:
ISBN: 9780891979968
Category :
Languages : en
Pages :
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Book Description
Author: William FitzGerald
Publisher: Penn State Press
ISBN: 0271056223
Category : Language Arts & Disciplines
Languages : en
Pages : 170
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Book Description
"Explores prayer as a rhetorical art, examining situations, strategies, and performative modes of discourse directed to the divine"--Provided by publisher.
Author: Catherine Chaput
Publisher: Univ of South Carolina Press
ISBN: 1611179955
Category : Language Arts & Disciplines
Languages : en
Pages : 274
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Book Description
What explains the "triumph of capitalism"? Why do people so often respond positively to discussions favoring it while shutting down arguments against it? Overwhelmingly theories regarding capitalism's resilience have focused on individual choice bolstered by careful rhetorical argumentation. In this penetrating study, however, Catherine Chaput shows that something more than choice is at work in capitalism's ability to thrive in public practice and imagination—more even than material resources (power) and cultural imperialism (ideology). That "something," she contends, is market affect. Affect, says Chaput, signifies a semi-autonomous entity circulating through individuals and groups. Physiological in nature but moving across cultural, material, and environmental boundaries, affect has three functions: it opens or closes individual receptivity; it pulls or pushes individual identification; and it raises or lowers individual energies. This novel approach begins by connecting affect to rhetorical theory and offers a method for tracking its three modalities in relation to economic markets. Each of the following chapters compares a major theorist of capitalism with one of his important critics, beginning with the juxtaposition of Adam Smith and Karl Marx, who set the agenda not only for arguments endorsing and critiquing capitalism but also for the affective energies associated with these positions. Subsequent chapters restage this initial debate through pairs of economic theorists—John Maynard Keynes and Thorstein Veblen, Friedrich Hayek and Theodor Adorno, and Milton Friedman and John Kenneth Galbraith—who represent key historical moments. In each case, Chaput demonstrates, capitalism's critics have fallen short in their rhetorical effectiveness. Chaput concludes by exploring possibilities for escaping the straitjacket imposed by these debates. In particular she points to the biopolitical lectures of Michel Foucault as offering a framework for more persuasive anticapitalist critiques by reconstituting people's conscious understandings as well as their natural instincts.
Author: Casey Andrew Boyle
Publisher:
ISBN: 9780814213803
Category : Language Arts & Disciplines
Languages : en
Pages : 218
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Book Description
Reconsiders persuasion as a process of embodied information, arguing that rhetorical practice is irreducible to categories of humanism and must now exercise its posthuman capacities.
Author: Robert Wess
Publisher: Cambridge University Press
ISBN: 9780521422581
Category : Language Arts & Disciplines
Languages : en
Pages : 288
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Book Description
Kenneth Burke, arguably the most important American literary theorist of the twentieth century, helped define the theoretical terrain for contemporary literary and cultural studies. His perspectives were literary and linguistic, but his influences ranged across history, philosophy, and the social sciences. In this important study, first published in 1996, Robert Wess traces the trajectory of Burke's long career and situates his work in relation to postmodernity. His study is both an examination of contemporary theories of rhetoric, ideology, and the subject, and an explanation of why Burke failed to complete his Motives trilogy. Burke's own critique of the 'isolated unique individual' led him to question the possibility of unique individuation, a strategy which anticipated important elements of postmodern concepts of subjectivity. Robert Wess' study is a judicious exposition of Burke's massive oeuvre, and a crucial intervention in debates on rhetoric and human agency.
Author: Craig Dionne
Publisher: punctum books
ISBN: 0692641572
Category : Literary Criticism
Languages : en
Pages : 228
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Book Description
Be sure to fasten your seatbelts while reading Craig Dionne's POSTHUMAN LEAR. In addition to being a wild ride through time and space, hurtling from late antiquity to post-Fukushima-radiated Japan by way of Shakespeare's motley crew of castaways on a storm-battered heath, the book also offers a reparative salve for our troubled anthropocene. As long as we speak what we feel, and reversing Edgar's famous line, even what we *ought* to say, with the shards and broken fragments of borrowed proverbial speech, we will at least have shelter with each other and with a newly denuded world, and in a consoling if partly ruined human language, from the coming Winter. Eileen JoyCraig Dionne has written Shakespearean criticism as it should be written: theoretically sophisticated, historically situated, while tied to the present moment, and thoroughly engaging as a piece of writing. Posthuman Lear will change the way you think ... about Lear and about the work we do. Sharon O'DairApproaching King Lear from an eco-materialist perspective, Posthuman Lear examines how the shift in Shakespeare's tragedy from court to stormy heath activates a different sense of language as tool-being - from that of participating in the flourish of aristocratic prodigality and circumstance, to that of survival and pondering one's interdependence with a denuded world. Dionne frames the thematic arc of Shakespeare's tragedy about the fall of a king as a tableaux of our post-sustainable condition. For Dionne, Lear's progress on the heath works as a parable of flat ontology.At the center of Dionne's analysis of rhetoric and prodigality in the tragedy is the argument that adages and proverbs, working as embodied forms of speech, offer insight into a nonhuman, fragmentary mode of consciousness. The Renaissance fascination with memory and proverbs provides an opportunity to reflect on the human as an instance of such enmeshed being where the habit of articulating memorized patterns of speech works on a somatic level. Dionne theorizes how mnemonic memory functions as a potentially empowering mode of consciousness inherited by our evolutionary history as a species, revealing how our minds work as imprinted machines to recall past prohibitions and useful affective scripts to aid in our interaction with the environment. The proverb is that linguistic inscription that defines the equivalent of human-animal imprinting, where the past is etched upon collective memory within 'adagential' being that lives on through the generations as autonomic cues for survival.Dionne's reimagining of this tragedy is important in the way it places Shakespeare's central existential questions - the meaning of familial love, commitments to friends, our place in a secular world - in a new relation to the main question of surviving within fixed environmental limits. Along the way, Dionne reflects on the larger theoretical implications of recycling the old historicism of early modern culture to speak to an eco-materialism, and why the modernist textual aesthetics of the self-distancing text seems inadequate when considering the uncertainty and trauma that underscores life in a post-sustainable culture. Dionne's final appeal is to "repurpose" our fatalism in the face of ecological disaster.
Author: Christina LaVecchia
Publisher: University Press of Colorado
ISBN: 1646425502
Category : Language Arts & Disciplines
Languages : en
Pages : 255
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Book Description
Revision sometimes seems more metaphor than real, having been variously described as a stage, an act of goal setting, a method of correction, a process of discovery, a form of resistance. Revising Moves makes a significant contribution to writing theory by collecting stories of revision that honor revision’s vitality and immerse readers in rooms, life circumstances, and scenes where revision comes to life. In these narrative-driven essays written by a wide range of writing professionals, Revising Moves describes revision as a messy, generative, and often collaborative act. These meditations reveal how revision is both a micro practice tracked by textual change and a macro phenomenon rooted in family life, institutional culture, identity commitments, and political and social upheaval. Contributors depict revision as a holistic undertaking and a radically contextualized, distributed practice that showcases its relationality to everything else. Authors share their revision processes when creating scholarly works, institutional and self-promoting documents, and creative projects. Through narrative the volume opens a window to what is often unseen in a finished text: months or years of work, life events that disrupt or alter writing plans, multiple draft changes, questions about writerly identity and positionality, layers of (sometimes contradictory) feedback, and much more.
Author: Chris Miles
Publisher: Springer Nature
ISBN: 3031465105
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
Service-Dominant logic can be described as a mind-set for a unified understanding of the purpose and nature of organizations, markets and society. A concept that was first introduced by Vargo and Lusch in 2004, S-D logic has generated not just a vast host of journal articles and books but has established an expanding sphere of influence across marketing scholarship. In this book, the author uses a rhetorical approach to investigate the ‘marketing’ of Service-Dominant logic, asking how the formulation and presentation of the logic aids in its persuasive promotion. In doing so, the book explores the lexicon choices, metaphors, symbols, and persuasive gambits that have resonated so strongly with marketing academia, with the aim of understanding how these elements work together in a compelling narrative that delivers the logic’s core value proposition of transcendence. The author investigates how these rhetorical strategies have evolved as the S-D logic framework has developed, examining the revisions to its foundational premises and axioms and the introduction of new perspectives such as systems theory. It is the first book-length rhetorical analysis of a single strand of marketing discourse and as such, it serves as a showcase for the methodology, the insights it can provide, and its value for marketing scholarship.
