Author: National Research Council
Publisher: National Academies Press
ISBN: 0309091160
Category : Social Science
Languages : en
Pages : 321
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Book Description
Emerging and currently available technologies offer great promise for helping older adults, even those without serious disabilities, to live healthy, comfortable, and productive lives. What technologies offer the most potential benefit? What challenges must be overcome, what problems must be solved, for this promise to be fulfilled? How can federal agencies like the National Institute on Aging best use their resources to support the translation from laboratory findings to useful, marketable products and services? Technology for Adaptive Aging is the product of a workshop that brought together distinguished experts in aging research and in technology to discuss applications of technology to communication, education and learning, employment, health, living environments, and transportation for older adults. It includes all of the workshop papers and the report of the committee that organized the workshop. The committee report synthesizes and evaluates the points made in the workshop papers and recommends priorities for federal support of translational research in technology for older adults.
Author: Sean McManus
Publisher: John Wiley & Sons
ISBN: 0470970685
Category : Computers
Languages : en
Pages : 381
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Book Description
Social networks enable anyone with a computer and Internet connection to stay in touch with friends and family across the globe, and rediscover old acquaintances. Social Networking for the Older and Wiser starts with the basics of social networks, before moving onto intermediate topics, all whilst highlighting ways to protect your privacy and keep your details secure. The book is packed with step-by-step instructions on how to use Facebook, Twitter, Friends Reunited, Saga Zone, and other social networks to: Create an account on your chosen social network Reconnect and stay-in-touch with old friends Find others who share your interests and hobbies Share messages and photos Create your own social groups and clubs online So what are you waiting for? Join in on the social networking phenomenon that is sweeping the globe!
Author: David Buckingham
Publisher: Routledge
ISBN: 1136683623
Category : Education
Languages : en
Pages : 314
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Book Description
Computer games, the Internet, and other new communications media are often seen to pose threats and dangers to young people, but they also provide new opportunities for creativity and self-determination. As we start to look beyond the immediate hopes and fears that new technologies often provoke, there is a growing need for in-depth empirical research. Digital Generations presents a range of exciting and challenging new work on children, young people, and new digital media. The book is organized around four key themes: Play and Gaming, The Internet, Identities and Communities Online, and Learning and Education. The book brings together researchers from a range of academic disciplines – including media and cultural studies, anthropology, sociology, psychology and education – and will be of interest to a wide readership of researchers, students, practitioners in digital media, and educators.
Author: Marina Latukha
Publisher: Emerald Group Publishing
ISBN: 1801172285
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
Diversity in Action: Managing Diverse Talent in a Global Economy highlights the latest development in relation to strategies and practices on diversity management, providing specific examples of how different talent diverse groups should be involved in organizational business processes and effectively managed.
Author: George A. Barnett
Publisher: SAGE Publications
ISBN: 1506338259
Category : Social Science
Languages : en
Pages : 1341
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Book Description
This two-volume encyclopedia provides a thorough introduction to the wide-ranging, fast-developing field of social networking, a much-needed resource at a time when new social networks or "communities" seem to spring up on the internet every day. Social networks, or groupings of individuals tied by one or more specific types of interests or interdependencies ranging from likes and dislikes, or disease transmission to the "old boy" network or overlapping circles of friends, have been in existence for longer than services such as Facebook or YouTube; analysis of these networks emphasizes the relationships within the network . This reference resource offers comprehensive coverage of the theory and research within the social sciences that has sprung from the analysis of such groupings, with accompanying definitions, measures, and research. Featuring approximately 350 signed entries, along with approximately 40 media clips, organized alphabetically and offering cross-references and suggestions for further readings, this encyclopedia opens with a thematic Reader′s Guide in the front that groups related entries by topics. A Chronology offers the reader historical perspective on the study of social networks. This two-volume reference work is a must-have resource for libraries serving researchers interested in the various fields related to social networks.
Author: Kehbuma Langmia
Publisher: University Press of America
ISBN: 0761861963
Category : Social Science
Languages : en
Pages : 275
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Book Description
Social Media: Pedagogy and Practice examines how interactive technologies can be applied to teaching, research and the practice of communication. This book demonstrates how social media can be utilized in the classroom to build the skillsets of students going into journalism, public relations, integrated marketing, and other communications fields.
Author: Julie Atherton
Publisher: Kogan Page Publishers
ISBN: 0749497084
Category : Business & Economics
Languages : en
Pages : 271
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Book Description
Create a long-term customer engagement strategy using effective social media campaigns that enhance ROI across channels, using guidance and examples from National Geographic, Lush, Dreams and more. Organizations often talk of digital planning but struggle to know which channels to invest in, how to integrate them with content marketing activity, or fail to develop measurable outputs that align with business objectives. This book provides a clear road map for efficient planning, deliverance and financial accountability of social media's contribution to the business. Social Media Strategy provides a simple, structured way to create integrated customer engagement and social media campaigns that work, delivering practical guidance on key areas, such as: -Identifying and targeting audience segments -Methods of two-way community engagement -Reputation management -Being present on the right channels -Driving action through influencers -Identifying the relevant tools and platforms to audit, track and measure business impact and customer engagement With example templates, interviews and global case studies including National Geographic, Lush, South West Airlines, Dreams, Mumsnet and more, this professional guide delivers a long-term solution for maximizing social media led business development for any business.
Author: Anheuser-Busch
Publisher: Edward Elgar Publishing
ISBN: 0857935801
Category : Political Science
Languages : en
Pages : 421
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Book Description
'Professors Crew and Kleindorfer have once again assembled a valuable collection of essays that address timely and important issues in postal sectors throughout the world. The essays employ diverse methodologies to provide useful insights about recent and likely future developments in the postal industry. This book will be a valuable resource for researchers, industry practitioners, and policymakers alike.' – David E.M. Sappington, University of Florida, US In our increasingly technology-focused world, demand for traditional postal services is steadily shrinking. This timely volume examines the many challenges that the worldwide postal sector is facing as a result of growing electronic competition, and offers expert recommendations for reshaping postal structures to strengthen their competitiveness in an electronic age. Drawn from a selection of papers presented at the 20th Conference on Postal and Delivery Economics in Brighton, UK, this book showcases expert contributions on the rapidly changing postal sectors in both the United States and Europe. Topics discussed include the various financial challenges posed by decreasing demand for postal services, recent changes in how postal services are provided, and new structures and modes of operation, such as privatization, that are currently affecting the industry. Contributors offer a thorough breakdown of the issues as well as ideas for keeping the postal sector alive in a world that is growing ever more reliant on purely electronic means of communication. Economists with an interest in regulatory economics, innovation and public sector economics will find this volume useful and informative, as will institutional libraries and industry professionals.
Author: John C. Coleman
Publisher: Taylor & Francis
ISBN: 1136649468
Category : Family & Relationships
Languages : en
Pages : 277
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Book Description
The new edition of this successful textbook provides an up-to-date introduction to all of the key features of adolescent development. This is an essential text for anyone studying human development at undergraduate and postgraduate level, as well as on postgraduate courses for professionals including teachers, social workers, health workers, counsellors, and youth workers.
Author: Brandi Watkins
Publisher: Rowman & Littlefield
ISBN: 1793613656
Category : Social Science
Languages : en
Pages : 249
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Book Description
Research Perspectives on Social Media Influencers and their Followers argues that the brands that find the most success on social media are the ones that acknowledge the real key to social media marketing—it’s all about the followers. This collection, edited by Brandi Watkins, explores how social media has shifted power dynamics away from brands and toward the consumers themselves—the social media users who choose to like, share, and engage with brands online. This dynamic has paved the way for the rise of the social media influencer (SMI); a unique category of social media user who has a large platform and compelling content that attracts a number of loyal and devoted followers.. It’s the followers that make SMI relevant and appealing to brands as a marketing strategy. Contributors discuss emerging trends in research related to the SMI and their followers; as the influencer marketing industry continues to grow and evolve, they argue, so too should our understanding of the influencer-follower relationship that makes this marketing strategy successful. Each chapter of this collection presents a variety of research perspectives, questions, and methodologies that can be used to analyze this trend. Scholars of media studies, communication, technology studies, celebrity studies, marketing, and economics will find this book particularly useful.
