Understanding Media PDF Download
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Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Category :
Languages : en
Pages : 396
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Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.
Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Category :
Languages : en
Pages : 396
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Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
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Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: John Arquilla
Publisher: Rand Corporation
ISBN: 0833032356
Category : Political Science
Languages : en
Pages : 391
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Book Description
Netwar-like cyberwar-describes a new spectrum of conflict that is emerging in the wake of the information revolution. Netwar includes conflicts waged, on the one hand, by terrorists, criminals, gangs, and ethnic extremists; and by civil-society activists (such as cyber activists or WTO protestors) on the other. What distinguishes netwar is the networked organizational structure of its practitioners-with many groups actually being leaderless-and their quickness in coming together in swarming attacks. To confront this new type of conflict, it is crucial for governments, military, and law enforcement to begin networking themselves.
Author: Carol V Brown
Publisher: Pearson Education (Us)
ISBN: 9780131789609
Category :
Languages : en
Pages : 786
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Book Description
For upper-level undergraduate and graduate level MIS courses.ThisMIS text gives students and active managers a thorough and practical guide to IT management practices and issues."
Author: Jürgen Haffer
Publisher: Springer Science & Business Media
ISBN: 9783540717782
Category : Biography & Autobiography
Languages : en
Pages : 492
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Book Description
This book is the first detailed biography of Ernst Mayr. He was an ‘architect’ of the Synthetic Theory of Evolution, and the greatest evolutionary biologist since Charles Darwin. He is one of the most widely known biologists of the 20th century.
Author: James Bamford
Publisher: Anchor
ISBN: 0307425053
Category : Political Science
Languages : en
Pages : 782
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Book Description
The National Security Agency is the world’s most powerful, most far-reaching espionage. Now with a new afterword describing the security lapses that preceded the attacks of September 11, 2001, Body of Secrets takes us to the inner sanctum of America’s spy world. In the follow-up to his bestselling Puzzle Palace, James Banford reveals the NSA’s hidden role in the most volatile world events of the past, and its desperate scramble to meet the frightening challenges of today and tomorrow. Here is a scrupulously documented account—much of which is based on unprecedented access to previously undisclosed documents—of the agency’s tireless hunt for intelligence on enemies and allies alike. Body of secrets is a riveting analysis of this most clandestine of agencies, a major work of history and investigative journalism. A New York Times Notable Book
Author: Paul Carroll
Publisher: Three Rivers Press
ISBN: 9780517882214
Category : Computer industry
Languages : en
Pages : 0
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Book Description
A reporter who spent seven years covering IBM for the Wall Street Journal tells the inside story of the giant corporation's fall from grace. This edition includes an afterword updating IBM's fortunes after Louis Gerstner's first year as the company's CEO.
Author: Richard Campbell
Publisher: Bedford Books
ISBN: 9780312390709
Category : Mass media and culture
Languages : en
Pages : 613
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Book Description
Rev. ed. of: Media and culture. 2nd ed. c2000. Includes bibliographical references (p. 575-582) and index.
Author: Jerry Meislik
Publisher: FriesenPress
ISBN: 1525532871
Category : Nature
Languages : en
Pages : 323
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Book Description
Jerry Meislik is a well-known bonsai lecturer, demonstrator, teacher and writer. He has written articles for many of the major bonsai publications including Bonsai Journal of the American Bonsai Society and Bonsai Clubs International magazine. Jerry maintains a very active bonsai web site at www.bonsaihunk.us. There are more than 70 articles written by Jerry in various online forums and groups. The author is an acknowledged expert on the genus Ficus as it is applied to the growing of bonsai. He previous book on Figs, Ficus: The Exotic Bonsai was printed in both hard and soft cover editions. This prior book was used as the start and backbone of this new book The World of Ficus Bonsai. This new book is written for the everyday bonsai grower who wishes help in growing, styling and making the best fig bonsai possible from a tree or two and also contains information about figs suitable for the advanced bonsai grower and artist. The book is highly enhanced from the first book as it now contains over 40 Ficus species references that will greatly help the bonsai enthusiast to identify and to grow these specimens. Also included are photos of many Ficus species to aid in identifying the often confusing world of Ficus. There is also a list of Ficus that likely will prove difficult to grow as bonsai. Jerry has held many offices in the bonsai world. He has been president and vice-president of the Big Sky Bonsai Society; chairman of the publications committee of the American Bonsai Society; a member of the board of the National Bonsai Foundation; and is an honorary member of the Ann Arbor Bonsai Society of Michigan. Jerry has had two of his masterpiece bonsai accepted into the Matthaei Botanical Gardens Bonsai collection of the University of Michigan and into the Denver Botanic Garden Bonsai collection. He has traveled abroad to Canada, Japan, Korea, Hong Kong, Vietnam, Cambodia, Thailand, Malaysia, Canada, Chile, Myanmar, Argentina and other countries to give demonstrations as well as to study their bonsai culture and of course to view and to learn from their bonsai trees.
Author: Tupper F. Cawsey
Publisher: SAGE Publications
ISBN: 1483388441
Category : Business & Economics
Languages : en
Pages : 593
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Book Description
Awaken, mobilize, accelerate, and institutionalize change. With a rapidly changing environment, aggressive competition, and ever-increasing customer demands, organizations must understand how to effectively adapt to challenges and find opportunities to successfully implement change. Bridging current theory with practical applications, Organizational Change: An Action-Oriented Toolkit, Third Edition combines conceptual models with concrete examples and useful exercises to dramatically improve the knowledge, skills, and abilities of students in creating effective change. Students will learn to identify needs, communicate a powerful vision, and engage others in the process. This unique toolkit by Tupper Cawsey, Gene Deszca, and Cynthia Ingols will provide readers with practical insights and tools to implement, measure, and monitor sustainable change initiatives to guide organizations to desired outcomes.
