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Author: Donald Getz
Publisher: Goodfellow Publishers Ltd
ISBN: 1911635050
Category : Business & Economics
Languages : en
Pages : 248
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Book Description
Event Impact Assessment is the first text to develop professionalism for IA and evaluation in these applied management fields. It positions impact assessment within sustainability and responsibility paradigms and recommend goals, methods and measures for planning, evaluation and impact assessment pertaining to events and tourism.
Author: Donald Getz
Publisher: Goodfellow Publishers Ltd
ISBN: 1911635050
Category : Business & Economics
Languages : en
Pages : 248
Get Book Here
Book Description
Event Impact Assessment is the first text to develop professionalism for IA and evaluation in these applied management fields. It positions impact assessment within sustainability and responsibility paradigms and recommend goals, methods and measures for planning, evaluation and impact assessment pertaining to events and tourism.
Author: Powers
Publisher:
ISBN: 9780471693178
Category :
Languages : en
Pages : 196
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Book Description
Author: MCGRAWHILL 편집부
Publisher:
ISBN: 9780072481464
Category : Foreign Language Study
Languages : en
Pages : 116
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Book Description
Interactions Mosaic 4th Edition is the newly expanded five-level, four-skill comprehensive ESL/ELT series for academic students. The new edition, for beginners to advanced learners, incorporates interactive and communicative activities while still focusing on skill building to prepare students for academic content.Reading, Writing, Listening and Speaking, as well as Grammar are thoroughly presented in each strand. High-interest themes are integrated across all skill strands and levels. Language proficiencies as well are articulated from level to level.The Instructor's Manual, one for each student book, provides new expanded activities, user-friendly instructions, Placements Tests, Chapter Quizzes, and corresponding Answer Keys.
Author: Melvin Mencher
Publisher:
ISBN: 9780072300130
Category :
Languages : en
Pages : 282
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Book Description
Author: Donald Getz
Publisher: Goodfellow Publishers Ltd
ISBN: 1911396641
Category : Business & Economics
Languages : en
Pages : 193
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Book Description
Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, staffing, directing and controlling in the events sector.
Author: Isobel W. Heathcote
Publisher:
ISBN:
Category : Environmental sciences
Languages : en
Pages : 68
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Book Description
Author: William J. Stanton
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 170
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Book Description
Author: Richard Reid
Publisher:
ISBN: 9780471696094
Category :
Languages : en
Pages : 146
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Book Description
Author: X. J. Kennedy
Publisher:
ISBN:
Category : American poetry
Languages : en
Pages : 318
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Book Description
Author: Azizul Hassan
Publisher: Routledge
ISBN: 1351105728
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
The roles and impacts of planned events within tourism are of increasing importance for destination competitiveness. Tourism Events in Asia is a unique contribution to the understanding of the impacts of events in the development planning, promotion and marketing of destinations in the rapidly growing tourism market of Asia. Balancing theory and practical examples, the book analyses the tools and techniques of branding, marketing and media involvement as well as visitor motivations for successful tourism events in Asia. It reviews a range of different event types from dark tourism festivals, film tourism festivals, cultural heritage tourism festivals, food tourism festivals, business events, sports events; and meeting, incentives, conferences and exhibitions (MICE) and much more. Written by an international team of authors, this book is essential reading for anyone interested in the Asian tourism events market and will be a valuable resource for students and researchers of events, tourism, marketing and branding.
