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Author: Scott McLean
Publisher:
ISBN: 9781936126118
Category : Business communication
Languages : en
Pages : 408
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Book Description
Author: Scott McLean
Publisher:
ISBN: 9781936126118
Category : Business communication
Languages : en
Pages : 408
Get Book Here
Book Description
Author: Deirdre Breakenridge
Publisher: Routledge
ISBN: 1351863002
Category : Business & Economics
Languages : en
Pages : 197
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Book Description
This book provides students and professionals with practical answers to important career and communication questions, helping them to communicate successfully in a business setting. Communication expert, Deirdre Breakenridge, examines the ways in which professionals can make the most of their careers in a fast-changing media landscape, offering advice on how new and seasoned executives can utilize and adapt to the latest modes of communication. The author breaks down the eight most critical areas for professionals seeking to develop their communication skills, opening with essentials that will prove useful in any setting. She then details the ways in which organizations can adapt to changes in technology and consumer behavior to improve relationships, social media presence, and brand recognition. The easy to follow question–answer format walks readers through the most pressing, confusing, and frequently asked questions about successful communication with plenty of advice and examples for a better learning experience. Covering traditional business communication topics like partnerships and storytelling, the book also includes material on digital and social media channels as well as a chapter on giving back as a mentor. "Experts Weigh In" boxes feature advice from other top professionals, exposing the reader to multiple perspectives from the field. Grounded in decades of experience, Answers for Modern Communicators will benefit all students getting ready to enter the workforce as well as professionals looking to enhance their communication skills.
Author: Raymond M. Olderman
Publisher: Alpha Books
ISBN: 9780028616001
Category : Business & Economics
Languages : en
Pages : 148
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Book Description
Learning to communicate effectively can solve a large number of problems in the workplace before they occur. This book explains all the essential methods of communication and includes material on non-verbal and cross cultural communication.
Author: Sandra Duhé
Publisher: Routledge
ISBN: 1000433609
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
Business for Communicators provides future and current professional communicators with a hands-on, working knowledge of how businesses profit, grow, and adapt in their competitive environments. Corporate communicators aspire to sit at the decision-making table but too often fall short because of an inability to speak the language of business or effectively apply a business mindset to communication strategy. Business for Communicators provides the in-depth business literacy these professionals need, beyond just building the case for business intelligence or explaining business basics. The text delves into the details of corporate finance, accounting, marketing, strategy, operations, and economics to provide a theoretical grounding and a working knowledge that business communicators can apply to every decision they make. Real world applications illustrate concepts covered, focus on the communication implications of business outcomes, and provide opportunities for extended learning and discussion. This book is an essential resource for advanced undergraduate and graduate students, as well as professional corporate communicators ready to enhance their influence and advance their careers with business acumen. An accompanying website, blog, email, and social media platforms provide additional resources, interaction, commentary, and responses to questions from educators and practitioners, as well as teaching materials for educators, at www.thecommunicatorsmba.com.
Author: Ike Lasater
Publisher: PuddleDancer Press
ISBN: 1892005018
Category : Business & Economics
Languages : en
Pages : 165
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Book Description
Practical tools matched with recognizable work scenarios to help anyone address the most common workplace relationship issues.
Author: Cheli Cerra
Publisher: Jossey-Bass
ISBN:
Category : Education
Languages : en
Pages : 216
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Book Description
A book for teachers of grades up to K-12, this book offers snapshots of situations commonly encountered by teachers & strategies for solving those situations.
Author: Bovee
Publisher: Prentice Hall
ISBN: 9780130882271
Category :
Languages : en
Pages : 268
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Book Description
Author: Celeste Lawson
Publisher: Cambridge University Press
ISBN: 1108594417
Category : Business & Economics
Languages : en
Pages : 491
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Book Description
With its emphasis on Australia and New Zealand, this book is a comprehensive and cutting-edge introduction to professional communication.
Author: Deirdre K. Breakenridge
Publisher: Routledge
ISBN: 1000377024
Category : Business & Economics
Languages : en
Pages : 155
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Book Description
With recent changes in technology, media, and the communication landscape, the journey to ethics has become more complicated than ever before. This book aims to answer ethical questions, from applying ethics and sound judgment through your organization and communication channels to taking your ethics and values into every media interview. With the understanding of how personal and professional ethics align, business leaders, managers, and students will maneuver their way around this new landscape showcasing their values in ethical conduct. This book is divided into eight important areas based on where and why a breakdown in ethical behavior is likely to occur, and delivers advice from experts on the frontlines of business communications who know what it means to face the inherent changes and challenges in this field. With more than 80 questions and answers focused on guiding marketing, PR and business professionals, readers will uncover situations where ethics are challenged, and their values will be tested. This straightforward Q&A guidebook is for professionals who realize ethics are a crucial part of decision-making in their communications and who want to maintain trust with the public and their positive brand reputations in business. Readers will receive answers to pressing ethical questions to help them apply best practice guidelines and good judgment in their own situations, based on the stories, theories, and practical instruction from the author’s 30 years of experience as well as the thought leaders featured in this book.
Author: United States. Small Business Administration
Publisher:
ISBN:
Category :
Languages : en
Pages : 454
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Book Description
