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Author: Olivia Yallop
Publisher: Scribe Us
ISBN: 9781950354870
Category : Computers
Languages : en
Pages : 288
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Book Description
Traditional media is over. The internet reigns. And in the attention economy, influencers are royalty. But who are they... and how do you become one? Break the Internet takes a deep dive into the influencer industry, tracing its evolution from blogging and legacy social media such as Tumblr to today's world in which YouTube, Instagram, and TikTok dominate. Surveying the new media landscape that the rise of online celebrity has created, it is an insider account of a trend which is set to dominate our future--the economy of influence will be valued at $15bn globally by 2022. Olivia Yallop enrols in an influencer bootcamp, goes undercover at fan meetups, and shadows online celebrities to understand how digital personas are built, uncovering what it is really like to live a branded life and trade in a "social stock market". From mumfluencers and activists to governments and investors, everyone wants to build their online influence. But how do you stay authentic in a system designed to commodify identity? Break the Internet examines both the dangers and the transformative potential of digital culture.
Author: Olivia Yallop
Publisher: Scribe Us
ISBN: 9781950354870
Category : Computers
Languages : en
Pages : 288
Get Book Here
Book Description
Traditional media is over. The internet reigns. And in the attention economy, influencers are royalty. But who are they... and how do you become one? Break the Internet takes a deep dive into the influencer industry, tracing its evolution from blogging and legacy social media such as Tumblr to today's world in which YouTube, Instagram, and TikTok dominate. Surveying the new media landscape that the rise of online celebrity has created, it is an insider account of a trend which is set to dominate our future--the economy of influence will be valued at $15bn globally by 2022. Olivia Yallop enrols in an influencer bootcamp, goes undercover at fan meetups, and shadows online celebrities to understand how digital personas are built, uncovering what it is really like to live a branded life and trade in a "social stock market". From mumfluencers and activists to governments and investors, everyone wants to build their online influence. But how do you stay authentic in a system designed to commodify identity? Break the Internet examines both the dangers and the transformative potential of digital culture.
Author: Olivia Yallop
Publisher: Scribe Publications
ISBN: 1922586072
Category : Computers
Languages : en
Pages : 287
Get Book Here
Book Description
Traditional media is over. The internet reigns. And in the attention economy, influencers are royalty. But who are they … and how do you become one? Break the Internet takes a deep dive into the influencer industry, tracing its evolution from blogging and legacy social media such as Tumblr to today’s world in which YouTube, Instagram, and TikTok dominate. Surveying the new media landscape that the rise of online celebrity has created, it is an insider account of a trend which is set to dominate our future — experts estimate that the economy of influence will be valued at $24bn globally by 2025. Olivia Yallop enrols in an influencer bootcamp, goes undercover at a fan meetup, and shadows online vloggers, Instagrammers, and content creators to understand how online personas are built, uncovering what it is really like to live a branded life and trade in a ‘social stock market’. From mumfluencers and activists to governments and investors, everyone wants to build their online influence. But how do you stay authentic in a system designed to commodify identity? Break the Internet examines both the dangers and the transformative potential of online culture.
Author: Mark Goulston
Publisher: AMACOM Div American Mgmt Assn
ISBN: 081442015X
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
People won't put up with being "sold" anymore. If they sense they are being pushed, their guard goes up-and even if they do comply, lingering resentment undermines the relationship...maybe forever. Yet, most books on influence still portray it as something you "do to" someone else to get your way. That out-of-date approach invites resistance or cynicism from those who recognize the techniques. Manipulative tactics might occasionally wear down a colleague's or client's resistance, but they fail to produce the mutual trust that sustains successful relationships. In short, they just won't work in our sophisticated, post-selling world. In this groundbreaking book, authors Mark Goulston and John Ullmen reveal a new model for authentic influence-the kind that creates a strong initial connection and survives long after agreement has been reached. Based on listening, genuine engagement and commitment to win-win outcomes, Real Influence provides a powerful four-step method you can use to: * Examine your priorities * Learn about the key players and what they need * Earn their attention and motivate them to hear more * Add value with your questions and actions Complete with examples of the steps in action and insights from real-world "power influencers," this one-of-a-kind guide shows that being straight with everyone means winning for all. www.getrealinfluence.com
Author: Clifton Hood
Publisher: Columbia University Press
ISBN: 023154295X
Category : History
Languages : en
Pages : 509
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Book Description
A history that extends from the 1750s to the present, In Pursuit of Privilege recounts upper-class New Yorkers' struggle to create a distinct world guarded against outsiders, even as economic growth and democratic opportunity enabled aspirants to gain entrance. Despite their efforts, New York City's upper class has been drawn into the larger story of the city both through class conflict and through their role in building New York's cultural and economic foundations. In Pursuit of Privilege describes the famous and infamous characters and events at the center of this extraordinary history, from the elite families and wealthy tycoons of the eighteenth and nineteenth centuries to the Wall Street executives of today. From the start, upper-class New Yorkers have been open and aggressive in their behavior, keen on attaining prestige, power, and wealth. Clifton Hood sharpens this characterization by merging a history of the New York economy in the eighteenth century with the story of Wall Street's emergence as an international financial center in the late nineteenth and early twentieth centuries, as well as the dominance of New York's financial and service sectors in the 1980s. Bringing together several decades of upheaval and change, he shows that New York's upper class did not rise exclusively from the Gilded Age but rather from a relentless pursuit of privilege, affecting not just the urban elite but the city's entire cultural, economic, and political fabric.
Author: Charles R. Kesler
Publisher: Rowman & Littlefield Publishers
ISBN: 1442213353
Category : Political Science
Languages : en
Pages : 521
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Book Description
Over the past 10 years, the Claremont Review of Books has become one of the preeminent conservative magazines in the United States, offering bold arguments for a reinvigorated conservatism that draws upon the timeless principles of the American Founding and applies them to the moral and political problems we face today. With essays by the likes of William F. Buckley, Jr., Christopher Hitchens, Richard Brookheiser, James Q. Wilson, Allen C. Guelzo, Victor Davis Hanson, Ross Douthat, and many others, this collection surveys the range of issues addressed in the Claremont Review of Books first decade, from the conservative critique of American progressivism to foreign policy, politics, history, and culture. Liberally illustrated with art director Elliot Banfield's popular cartoons, Life, Liberty, and the Pursuit of Happiness provides the magazine's many devotees with a treasured keepsake of a tumultuous decade and will be of interest to all those who care about American politics and culture. Among the contributors are Hadley Arkes, Martha Bayles, the late William F. Buckley, Jr., Paul Cantor, James Ceaser, Joseph Epstein, Christopher Flannery, Harvey Mansfield, Wilfred McClay, Cheryl Miller, the late Jaroslav Pelikan, Joseph Tartakovsky, Michael Uhlmann, Algis Valiunas, William Voegeli, and the late James Q. Wilson.
Author: Jerry Bridges
Publisher: Tyndale House Publishers, Inc.
ISBN: 1631466399
Category : Religion
Languages : en
Pages : 201
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Book Description
This new edition replaces both The Pursuit of Holiness (ISBN 9781576839324) and the study guide (ISBN 9781576839881) by combining both resources into one volume "Be holy, for I am holy," commands God. But holiness is something that is often missed in the Christian's daily life. According to Navigator author Jerry Bridges, that's because we're not exactly sure what our part in holiness is. In The Pursuit of Holiness, he helps us see clearly just what we should rely on God to do--and what we should take responsibility for ourselves. As you deepen your relationship with God, learn more about His character, and understand the Holy Spirit's role in holiness, your spiritual growth will mature. The included study guide contains 12 lessons.
Author:
Publisher: ببلومانيا للنشر والتوزيع
ISBN:
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.
Author: Rachel A. Epstein
Publisher: JHU Press
ISBN: 0801889774
Category : Political Science
Languages : en
Pages : 284
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Book Description
Though the fall of the Soviet Union opened the way for states in central and eastern Europe to join the world of market-oriented Western democracies, the expected transitions have not been as easy, common, or smooth as sometimes perceived. Rachel A. Epstein investigates how liberal ideas and practices are embedded in transitioning societies and finds that success or failure depends largely on creating a social context in which incentives held out by international institutions are viewed as symbols of an emerging Western identity in the affected country. Epstein first explains how a liberal worldview and institutions like the European Union, World Bank, the International Monetary Fund, and the North Atlantic Treaty Organization go hand-in-hand and why Western nations assume that a broad and incremental program of incentives to join will encourage formerly authoritarian states to reform their political and economic systems. Using Hungary, Poland, Romania, and the Ukraine as case studies, she demonstrates the limits of conditionality in the face of national social perceptions and elucidates the three key points around which a consensus within the state must emerge before international institutions can expect liberalization: domestic officials must be uncertain about how changing policies will affect their interests; the status of international and domestic institutions must not be in jeopardy; and the proposed polices must seem credible. In making her case, Epstein cleverly bridges the gap between the rationalist and constructivist schools of thought. Offering new data on and fresh interpretations of reforming central bank policies, privatizing banks with foreign capital, democratizing civil-military relations, and denationalizing defense policy, In Pursuit of Liberalism extends well beyond the scope of previous book-length studies.
Author: Ralph Mayhew
Publisher:
ISBN: 9780994405593
Category : Religion
Languages : en
Pages : 282
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Book Description
Profoundly influencing people is the deep yearning of every dynamic leader, but maybe you're aiming at the wrong target. The impact you can have isn't about how good you are at what you do, but about how you let God use the influence He's given you, through your leadership. In stewarding the five foundational leadership components, in the way Ralph Mayhew suggests, your leadership will become less about you whilst at the same time having a greater impact on those you lead. The Anonymous Leader will give you a completely different perspective on influence and leadership. A perspective, which will not only replenish your excitement and passion to lead, but equip you with a new, exciting and fresh paradigm to understand Christian leadership. In this book Ralph equips you to first lead yourself, and then lead others to become all God desires them to be. All while ensuring that Jesus is at the centre of the transformation, receiving all the credit. Grab your copy right now to begin this new adventure and be revitalized in the way you lead.
Author: Michael Perman
Publisher: Univ of North Carolina Press
ISBN: 0807899259
Category : History
Languages : en
Pages : 407
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Book Description
In Pursuit of Unity, Michael Perman presents a comprehensive analysis of the South's political history. In the 1800s, the region endured almost continuous political crisis--nullification, secession, Reconstruction, the Populist revolt, and disfranchisement. For most of the twentieth century, the region was dominated by a one-party system, the "Solid South," that ensured both political unity internally and political influence in Washington. But in both centuries, the South suffered from the noncompetitive, one-party politics that differentiated it from the rest of the country. Since the passage of the Voting Rights Act in 1965, Perman argues, the South's political distinctiveness has come to an end, as has its pursuit of unity.
