How to Write Words that Sell PDF Download
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Author: Jim McCraigh
Publisher: Salt River Press, LLC
ISBN: 0977398404
Category :
Languages : en
Pages : 172
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Book Description
Author: Jim McCraigh
Publisher: CreateSpace
ISBN: 9781502465252
Category : Business & Economics
Languages : en
Pages : 178
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Book Description
Get the Sales You Want...Right Now!Want to learn how to rack up huge profits creating money making ads, flyers, websites, email or social media? Now you can because this new book makes it EASY!How to Write Words That Sell shows you every tip, trick and edge you need to jump-start your sales now. You'll discover the how to skyrocket your income right away without having to increase your marketing budget by one single penny! There is an amazing power available to you in this book… It's almost like printing money when you learn how to write words that sell!With How to Write Words That Sell you will quickly and easily learn to create your own super effective sales materials. You'll soon be copy writing like a pro and growing revenues like weeds! Imagine bringing in tons of new customers, like turning on a switch somewhere! How much would that be worth to your business? And knowing these insider secrets will help you to:- How to capture tons of new customers who want to BUY NOW- How to grab a bigger, more profitable market share- How to pull in loads of cash so you can spend more with your family, reinvest your business or just get out of the office more oftenNo Boring Theory… Get Step-by-Step HelpHow to Write Words That Sell reveals loads of creative secrets and practical hands-on techniques. From planning to doing, it guides you through step-by-step instructions including the most up-to-date information on the web, email and social media advertising.You know your product, your business and your industry better than anyone else. You know the competition and your customers. You don't have to bring an outsider up to speed on your current selling environment. You don't have to write a check to someone who doesn't know your business as well as you do! You can write your own sales copy!Get started today and you will never regret it. And then one day, you'll be able sit back and say to yourself, I can't believe how much money I was able to make!"It doesn't matter if you own a professional practice, service company, telemarketing firm, construction company, sell insurance, real estate, or sell business to business – How to Write Words That Sell will change your business and begin increasing your income from the day you read it… Don't let another day go by without learning the tips, techniques and strategies it has for you...“Money well spent! I took a chance on this book and was glad that I did. I was able to put together a good sales letter that has already landed a new customer!” Mickey Mehe, Lake Bluff, IL“Thanks to this book I am motivated and equipped!” John Todor, Pleasant Hill, CA“A great help and well worth the investment!” Jim Gillum, Deland, Florida“Jim has a winner here! This book is right on target… The first time I picked it up, I randomly opened it to a subject that I'd been struggling with!”Bill Saling, CEO, Employment Behavior Associates, Bend, OR“The section on headlines alone is worth the price of the book! This is a gold mine of tips, tricks and techniques based on Jim's lifetime of marketing experience. He offers practical marketing advice that anyone can understand and use right away!”Mark Sanford, President, Sanford Associates, Orinda, CA
Author: Ray Edwards
Publisher: Morgan James Publishing
ISBN: 1630475025
Category : Business & Economics
Languages : en
Pages : 186
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Book Description
Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing
Author: Richard Bayan
Publisher: McGraw-Hill Companies
ISBN: 9780809247998
Category : Business & Economics
Languages : en
Pages : 140
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Book Description
"A thesaurus that works as hard as you do . . . you'll wonder how you ever managed without it." -- Advertising Age Listing more than 2,500 high-powered words, phrases, and slogans, Words That Sell is the ultimate reference for anyone who needs instant access to the key words that make the difference in selling. Arranged by category for handy reference, it covers everything from "snappy transitions" to "knocking the competition," from "grabbers" to "clinchers." There are 62 ways to say "exciting" alone; 57 variations on "reliable"! Whether you are selling ideas or widgets, Words That Sell guarantees the expert sales professional an expanded, rejuvenated repertoire and the novice a feeling of confidence. Features: Cross-referencing of word categories to stimulate creative thinking Advice on targeting words to your specific market Tips on word usage A thorough index A concise copywriting primer A special section on selling yourself The first real improvement to the thesaurus since Roget, Words That Sell is an indispensable guide to helping you find great words fast.
Author: Drayton Bird
Publisher: Kogan Page Publishers
ISBN: 9780749438760
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
The right piece of direct mail can produce excellent response rates and have an extraordinary effect on business. But why do some sale letters achieve spectacular results whilst others are instantly consigned to the bin? This book reveals the secrets of creating successful sales letters. Containing examples of real sales letters, it includes plenty of advice on what to avoid as well as what to include. Key topics are covered such as: the secrets of persuasion; planning a letter which will get replies; creating offers that get responses and timing mailings for maximum effect.
Author: Sally Germain
Publisher: McGraw-Hill Education
ISBN: 9780809229772
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
"An excellent 'ready reference' both for copywriters and for those entering the field." -- Robert Goldsborough, Special Projects Director Advertising Age "Holy smoke! This is amazing! A thesaurus for advertising copywriters. Where has it been all my life?" -- Denny Hatch, Editor Target Marketing Six seconds. That's all you have to grab your prospect's attention and make a sale. Use the right phrase or slogan, however, and you've made your sale. Use the wrong one, and you've lost your opportunity . . . maybe forever. Choosing the right phrase or slogan is vital to your success. And so is Phrases That Sell. It's the ultimate resource for anyone needing hands-on, instant access to the key phrases, slogans, and attention grabbers that will gain more attention and sell more product. Organized by category . . . indexed and cross-referenced for ease of use . . . loaded with expert advice on how to write copy that sells, Phrases That Sell covers everything, including those hard-to-describe product and service qualities and those product/service attributes that are subtle or abstract. It has 143 selling phrases to describe service, 153 for fun, 341 covering style and design, 180 phrases related to price, and much more! In this book you'll find: 5,000+ sales phrases for consumer and business-to-business products and services a copywriter's primer called "10 Basic Rules of Copywriting," with insider's tips on usage a special section on the seven steps to writing winning slogans Expert advice on how to target your message to specific audiences Whether you sell products, ideas, or services . . . whether you are a novice or an old pro . . . this creative toolbox will give you fresh ideas, new perspectives, and renewed confidence. With Phrases That Sell at your side you'll be able to enthusiastically tackle the most challenging copywriting tasks and eliminate that dreaded "writer's block."
Author: Robert W. Bly
Publisher: Simon and Schuster
ISBN: 1510741763
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
The language you need to sell and succeed, from America’s top copywriter. Robert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. He’s been a professional copywriter for nearly forty years and has been named America’s best copywriter. And now he’s drawing back the curtain and revealing hundreds of proven words and phrases that can help you: Grab the reader’s attention. Convey a sense of urgency. Communicate what’s special, different, and unique about your product. Boost response with proven time-tested offers. Arouse the reader’s curiosity. Overcome buyer objections. Announce something new. Move the reader emotionally. Create a perception of superior product value. Give the reader news. And much more. The Big Book of Words that Sell contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to: Sell any product or service. Get connections, followers, and friends on social media. Write social media posts and ads that generate more clicks and conversions. Optimize web pages for Google and other search engines. Write e-mails that get higher open and click-through rates. Become a more powerful and persuasive copywriter. Increase web site traffic and conversion. Generate better return from your Call to Actions (CTA). The Big Book of Words that Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use is your guide to the world’s most persuasive words and phrases—and how to leverage them to sell your product.
Author: Andy Maslen
Publisher: Marshall Cavendish International Asia Pte Ltd
ISBN: 9814868434
Category : Business & Economics
Languages : en
Pages : 179
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Book Description
How do you persuade someone to buy from you just by writing to them? What does effective copywriting look like – and sound like? Write to Sell has the answers! Read this book and you’ll learn: The confidence and skills to write better copy New ways to gain readers’ attention, respect and trust Hints and tips on turning selling skills into copywriting skills Simple techniques to improve the readability of your copy The impact of design and layout on copywriting The meaning of good written English – the rules you must follow, the rules you can safely ignore
Author: Jim McCraigh
Publisher: Salt River Press, LLC
ISBN: 0977398404
Category :
Languages : en
Pages : 172
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Book Description
Author: Richard Bayan
Publisher: McGraw-Hill Education
ISBN: 9780071418539
Category : Business & Economics
Languages : en
Pages : 176
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Book Description
A companion to the bestselling Words that Sell, the next definitive advertising word-and phase book More Words That Sell is packed with 3,500high-powered, idea-generating words, phrases, and slogans, arranged by category and purpose (example categories include Power Words, Sounds, Technology, Youth Market, and dozens more). Containing checklists and other helpful features like its bestselling predecessor Words That Sell--but with literally no overlapping words--it will be valuable for devotees of that classic book and new fans. More Words That Sell includes: Power words for heightening impact Positive personal qualities for selling oneself Cliche's to avoid Color names beyond just red, white, blue, yellow, etc. Words that reflect current trends in popular culture With all words reflecting current use in advertising and media, and sections covering internet marketing and advertising, More Words That Sell will be a must-have word and-phrase reference for writers of all types.
Author: Ray Edwards
Publisher: Morgan James Pub
ISBN: 9781600377556
Category : Business & Economics
Languages : en
Pages : 161
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Book Description
Edwards opens the door to the new online business owner and marketer, giving insiders tips and secrets based on his own very successful career on boosting profits and driving sales with results-based Web copy.
