How to Protect (Or Destroy) Your Reputation Online

How to Protect (Or Destroy) Your Reputation Online PDF Author: John David
Publisher: Red Wheel/Weiser
ISBN: 1632659379
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
With virtually nonexistent oversight, the internet can easily become the judge, jury, and executioner for anyone’s reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you’ve done something foolish yourself, are unfairly linked to another’s misdeeds, or are simply the innocent victim of a third-party attack, most of us have no idea how to protect our online reputation. How to Protect (Or Destroy) Your Reputation Online will show you how to: Remove negative content from search results. React and respond to an online attack. Understand and manage online reviews. Use marketing strategies to both improve your online reputation and bolster your bottom line. How to Protect (or Destroy) Your Reputation Online is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie’s List. John also shows you how to deal with revenge porn, hate blogs, Google’s “right to be forgotten” in Europe, the business of online complaint sites, even the covert ops of reputation management.

How to Protect (Or Destroy) Your Reputation Online

How to Protect (Or Destroy) Your Reputation Online PDF Author: John David
Publisher: Red Wheel/Weiser
ISBN: 1632659379
Category : Business & Economics
Languages : en
Pages : 224

Get Book Here

Book Description
With virtually nonexistent oversight, the internet can easily become the judge, jury, and executioner for anyone’s reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you’ve done something foolish yourself, are unfairly linked to another’s misdeeds, or are simply the innocent victim of a third-party attack, most of us have no idea how to protect our online reputation. How to Protect (Or Destroy) Your Reputation Online will show you how to: Remove negative content from search results. React and respond to an online attack. Understand and manage online reviews. Use marketing strategies to both improve your online reputation and bolster your bottom line. How to Protect (or Destroy) Your Reputation Online is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie’s List. John also shows you how to deal with revenge porn, hate blogs, Google’s “right to be forgotten” in Europe, the business of online complaint sites, even the covert ops of reputation management.

Digital Assassination

Digital Assassination PDF Author: Richard Torrenzano
Publisher: Macmillan + ORM
ISBN: 1429989386
Category : Business & Economics
Languages : en
Pages : 303

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Book Description
Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs to doctors, is open to character assassination in the burgeoning realm of digital media. Two top media experts recount vivid tales of character attacks, provide specific advice on how to counter them, and how to turn the tables on the attackers. Having spent decades preparing for and coping with these issues, Richard Torrenzano and Mark Davis share their secrets on dealing with problems at the top of today's news. Torrenzano and Davis also take a step back to look at how the past might inform our future thinking about character assassination, from the slander wars between Thomas Jefferson and Alexander Hamilton, to predictions on what the end of privacy will mean for civilization.

Handbook of Research on Deception, Fake News, and Misinformation Online

Handbook of Research on Deception, Fake News, and Misinformation Online PDF Author: Chiluwa, Innocent E.
Publisher: IGI Global
ISBN: 1522585370
Category : Language Arts & Disciplines
Languages : en
Pages : 677

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Book Description
The growing amount of false and misleading information on the internet has generated new concerns and quests for research regarding the study of deception and deception detection. Innovative methods that involve catching these fraudulent scams are constantly being perfected, but more material addressing these concerns is needed. The Handbook of Research on Deception, Fake News, and Misinformation Online provides broad perspectives, practices, and case studies on online deception. It also offers deception-detection methods on how to address the challenges of the various aspects of deceptive online communication and cyber fraud. While highlighting topics such as behavior analysis, cyber terrorism, and network security, this publication explores various aspects of deceptive behavior and deceptive communication on social media, as well as new methods examining the concepts of fake news and misinformation, character assassination, and political deception. This book is ideally designed for academicians, students, researchers, media specialists, and professionals involved in media and communications, cyber security, psychology, forensic linguistics, and information technology.

The Identity Trade

The Identity Trade PDF Author: Nora A. Draper
Publisher: NYU Press
ISBN: 1479811920
Category : Computers
Languages : en
Pages : 283

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Book Description
The successes and failures of an industry that claims to protect and promote our online identities What does privacy mean in the digital era? As technology increasingly blurs the boundary between public and private, questions about who controls our data become harder and harder to answer. Our every web view, click, and online purchase can be sold to anyone to store and use as they wish. At the same time, our online reputation has become an important part of our identity—a form of cultural currency. The Identity Trade examines the relationship between online visibility and privacy, and the politics of identity and self-presentation in the digital age. In doing so, Nora Draper looks at the revealing two-decade history of efforts by the consumer privacy industry to give individuals control over their digital image through the sale of privacy protection and reputation management as a service. Through in-depth interviews with industry experts, as well as analysis of media coverage, promotional materials, and government policies, Draper examines how companies have turned the protection and promotion of digital information into a business. Along the way, she also provides insight into how these companies have responded to and shaped the ways we think about image and reputation in the digital age. Tracking the successes and failures of companies claiming to control our digital ephemera, Draper takes us inside an industry that has commodified strategies of information control. This book is a discerning overview of the debate around who controls our data, who buys and sells it, and the consequences of treating privacy as a consumer good.

The Known Citizen

The Known Citizen PDF Author: Sarah E. Igo
Publisher: Harvard University Press
ISBN: 0674244796
Category : History
Languages : en
Pages : 593

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Book Description
A Washington Post Book of the Year Winner of the Merle Curti Award Winner of the Jacques Barzun Prize Winner of the Ralph Waldo Emerson Award “A masterful study of privacy.” —Sue Halpern, New York Review of Books “Masterful (and timely)...[A] marathon trek from Victorian propriety to social media exhibitionism...Utterly original.” —Washington Post Every day, we make decisions about what to share and when, how much to expose and to whom. Securing the boundary between one’s private affairs and public identity has become an urgent task of modern life. How did privacy come to loom so large in public consciousness? Sarah Igo tracks the quest for privacy from the invention of the telegraph onward, revealing enduring debates over how Americans would—and should—be known. The Known Citizen is a penetrating historical investigation with powerful lessons for our own times, when corporations, government agencies, and data miners are tracking our every move. “A mighty effort to tell the story of modern America as a story of anxieties about privacy...Shows us that although we may feel that the threat to privacy today is unprecedented, every generation has felt that way since the introduction of the postcard.” —Louis Menand, New Yorker “Engaging and wide-ranging...Igo’s analysis of state surveillance from the New Deal through Watergate is remarkably thorough and insightful.” —The Nation

Remember Who You Are

Remember Who You Are PDF Author: Paula Brown Stafford
Publisher: Morgan James Publishing
ISBN: 1683506480
Category : Business & Economics
Languages : en
Pages : 134

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Book Description
“Companies benefit from bold, authentic, diverse leadership. Remember Who You Are gives sound advice to our next generation of female talent.” —Jim Goodnight, SAS CEO It’s the elusive trifecta every working woman desperately seeks. Do you find yourself trying to be everything to everyone? Do you run yourself ragged but still feel something is missing? The struggle is real and all too common. Paula Brown Stafford and Lisa T. Grimes are two award-winning, C-suite executives who together have accumulated 60 plus years of work experience at the highest levels, 60 years of marriage, and raised four successful children. Collectively, they have managed more than 25,000 employees globally. Now, in a transparent and relatable way, they share personal experiences, insights and encouragement—what they wish they’d known 30 years ago—to women looking for career advancement and quality of life and men who want to improve their working relationships with women. Each chapter includes a personal letter from a successful female executive to her younger self that offers wise counsel for aspiring professional women. “Remember Who You Are will help you take a deep breath and advance in ways allowing you to live fully, love deeply and leave a legacy.” —Dan Miller, New York Times–bestselling author of 48 Days to the Work You Love “No matter where a woman is on her life’s journey and what professional goals she is pursuing, Remember Who You Are can motivate and guide in good times and through challenging moments.” —Carol L. Folt, Chancellor, The University of North Carolina at Chapel Hill

You want to be an Online Freelancer... Now What?

You want to be an Online Freelancer... Now What? PDF Author: Eeva Lancaster
Publisher: Eeva Lancaster
ISBN:
Category : Business & Economics
Languages : en
Pages : 57

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Book Description
Do you want to work from home and leave the rat race? Do you dream of earning money online doing the things you love? Do you want to own your time and work at your own pace? Are you a freelancer but your gigs are not taking off? This 2nd book of the Now What? Series is the author's way of paying it forward, and all the information in its pages are based on her successful freelancing career. It will help you discover which of your skills are marketable, which are in demand, and how to entice and keep clients. She will share with you the mindset of successful freelancers, and what other freelancers are doing to make money. After reading this book, you will have a clear path to a career that will allow you to work from anywhere you want, stay close to your loved ones and work at your own pace. At best, you might even get to quit your day job. Get a copy.

The Offensive Internet

The Offensive Internet PDF Author: Saul Levmore
Publisher: Harvard University Press
ISBN: 0674058763
Category : Law
Languages : en
Pages : 308

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Book Description
The Internet has been romanticized as a zone of freedom. The alluring combination of sophisticated technology with low barriers to entry and instantaneous outreach to millions of users has mesmerized libertarians and communitarians alike. Lawmakers have joined the celebration, passing the Communications Decency Act, which enables Internet Service Providers to allow unregulated discourse without danger of liability, all in the name of enhancing freedom of speech. But an unregulated Internet is a breeding ground for offensive conduct. At last we have a book that begins to focus on abuses made possible by anonymity, freedom from liability, and lack of oversight. The distinguished scholars assembled in this volume, drawn from law and philosophy, connect the absence of legal oversight with harassment and discrimination. Questioning the simplistic notion that abusive speech and mobocracy are the inevitable outcomes of new technology, they argue that current misuse is the outgrowth of social, technological, and legal choices. Seeing this clearly will help us to be better informed about our options. In a field still dominated by a frontier perspective, this book has the potential to be a real game changer. Armed with example after example of harassment in Internet chat rooms and forums, the authors detail some of the vile and hateful speech that the current combination of law and technology has bred. The facts are then treated to analysis and policy prescriptions. Read this book and you will never again see the Internet through rose-colored glasses.

Establishing, Managing, and Protecting Your Online Reputation

Establishing, Managing, and Protecting Your Online Reputation PDF Author: Kevin Pho
Publisher:
ISBN: 9780988304048
Category : Communication in medicine
Languages : en
Pages : 237

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Book Description


Radically Transparent

Radically Transparent PDF Author: Andy Beal
Publisher: John Wiley & Sons
ISBN: 0470577800
Category : Computers
Languages : en
Pages : 551

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Book Description
The explosion of social media blogs, social networking sites, and video sharing sites has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. This timely and practical book shows you how to harness the power of social media with crucial, proven tactics and strategies for every phase of online reputation management. Using step-by-step instruction and tested techniques, the expert authors unveil a detailed blueprint for building, managing, monitoring, and repairing your reputation.