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Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
ISBN: 9781600373923
Category : Business & Economics
Languages : en
Pages : 124
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Book Description
The authors believe that the same tactics that work to help independent bands and record labels break into the music business can work for those trying to increase profits and presence in the business world.
Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
ISBN: 9781600373923
Category : Business & Economics
Languages : en
Pages : 124
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Book Description
The authors believe that the same tactics that work to help independent bands and record labels break into the music business can work for those trying to increase profits and presence in the business world.
Author: Jay Conrad Levinson
Publisher: John Wiley & Sons
ISBN: 1118040074
Category : Business & Economics
Languages : en
Pages : 372
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Book Description
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.
Author: Jay Conrad Levinson
Publisher:
ISBN: 9781886481077
Category : Retail trade
Languages : en
Pages : 400
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Book Description
Author: Jonathan Margolis
Publisher: John Wiley & Sons
ISBN: 0470289678
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
'Guerrilla Marketing For Dummies' provides organisations with cutting-edge solutions that achieve maximum results from minimal resources.
Author: Hans von Dach
Publisher:
ISBN: 9781925907575
Category : History
Languages : en
Pages : 0
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Book Description
Total Resistance: The Swiss Army Guide to Guerrilla Warfare and Underground Operations Originally published in 1965, the Panther Publications English translation of Swiss Army Major Hans von Dach's classic Der totale Widerstand brings one of the most influential guerrilla manuals back into print in its original format, right down to the distinctive red covers of the Panther Publications first printing. Universally known as being more complete than the later Paladin Press editions which have been widely reproduced, this edition is the best translation available. Total Resistance is a comprehensive guide to guerrilla warfare, designed to empower civilians to resist occupation by a foreign power through sabotage, assassination, and the organization of underground movements. This translation preserves the detailed tactics and strategies that made the original a vital resource during the Cold War. With chapters covering everything from creating sabotage cells and conducting ambushes to psychological warfare and intelligence gathering, Total Resistance remains a cornerstone in the study of unconventional warfare. Over the decades, von Dach's manual has been both revered and controversial, influencing resistance movements across the globe. Its use by various insurgent groups during the 1960s and 1970s, as well as its relevance in modern conflict zones, underscores the enduring importance of this text. This edition is perfect for historians, military enthusiasts, and anyone interested in the principles of asymmetric warfare. Whether you're studying the Cold War era, exploring military strategy, or looking for insights into modern resistance movements, Total Resistance offers a wealth of knowledge on the power of civilian-based defense. Rediscover this seminal work that continues to shape the doctrine of guerrilla warfare and underground operations around the world.
Author: Herman Pool
Publisher: Morgan James Publishing
ISBN: 1630479616
Category : Business & Economics
Languages : en
Pages : 147
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Book Description
“Communicates very complicated ideas in a very simple manner” (Jay Conrad Levinson, author of Guerrilla Marketing). Who says marketing has to takes weeks or months—or even hours—to plan and execute? All you need is sixty minutes, an open mind, and One Hour Marketing. If you’ve been running your business on empty because marketing seemed too confusing, too difficult, or too time-consuming, relax. One Hour Marketing tells you what you need to know to make your marketing work—fast! In a book you can read in one hour, Herman Pool shows you why marketing works, and how you can build a plan in an hour, then execute it without huge time commitments. Read this book and you will: * learn what steps to take to make your marketing work * discover how to identify your ideal target market to make sales easier * build an actionable marketing plan quickly * understand the essential methods and tools you need to succeed You’ll even learn the secrets to getting the work done—without having to do the work yourself.
Author: Jay Conrad Levinson
Publisher: Createspace Independent Publishing Platform
ISBN: 9781974051786
Category :
Languages : en
Pages : 420
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Book Description
Easy and Inexpensive Strategies for Making Big Profits from Your Small Business By Jay Conrad Levinson
Author: Shel Horowitz
Publisher: Chelsea Green Publishing Company
ISBN: 9781890132682
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
In this revised edition of Marketing Without Megabucks (1993), a Massachusetts-based consultant hawks key marketing and copywriting tricks for low-budget self-promotion via traditional media and cyberspace. Includes examples and resources. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Author: Max Boot
Publisher: W. W. Norton & Company
ISBN: 0871403501
Category : History
Languages : en
Pages : 616
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Book Description
New York Times Bestseller A Washington Post Notable Book (Nonfiction) Named one of the Best Books of the Year by Foreign Policy A New York Times Book Review Editors’ Choice Selection “Destined to be the classic account of what may be the oldest... hardest form of war.” —John Nagl, Wall Street Journal Invisible Armies presents an entirely original narrative of warfare, which demonstrates that, far from the exception, loosely organized partisan or guerrilla warfare has been the dominant form of military conflict throughout history. New York Times best-selling author and military historian Max Boot traces guerrilla warfare and terrorism from antiquity to the present, narrating nearly thirty centuries of unconventional military conflicts. Filled with dramatic analysis of strategy and tactics, as well as many memorable characters—from Italian nationalist Guiseppe Garibaldi to the “Quiet American,” Edward Lansdale—Invisible Armies is “as readable as a novel” (Michael Korda, Daily Beast) and “a timely reminder to politicians and generals of the hard-earned lessons of history” (Economist).
Author:
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 336
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Book Description
