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Author: Jim Stengel
Publisher: Crown Currency
ISBN: 0307720373
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Ten years of research uncover the secret source of growth and profit … Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term. Pulling from a unique ten year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses—as diverse as Method, Red Bull, Lindt, Petrobras, Samsung, Discovery Communications, Visa, Zappos, and Innocent—have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes. In fact, over the 2000s an investment in these companies—“The Stengel 50”—would have been 400 percent more profitable than an investment in the S&P 500. Grow is based on unprecedented empirical research, inspired (when Stengel was Global Marketing Officer of Procter & Gamble) by a study of companies growing faster than P&G. After leaving P&G in 2008, Stengel designed a new study, in collaboration with global research firm Millward Brown Optimor. This study tracked the connection over a ten year period between financial performance and customer engagement, loyalty and advocacy. Then, in a further investigation of what goes on in the “black box” of the consumer’s mind, Stengel and his team tapped into neuroscience research to look at customer engagement and measure subconscious attitudes to determine whether the top businesses in the Stengel Study were more associated with higher ideals than were others. Grow thus deftly blends timeless truths about human behavior and values into an action framework – how you discover, build, communicate, deliver and evaluate your ideal. Through colorful stories drawn from his fascinating personal experiences and “deep dives” that bring out the true reasons for such successes as the Pampers, HP, Discovery Channel, Jack Daniels and Zappos, Grow unlocks the code for twenty-first century business success.
Author: Jim Stengel
Publisher: Crown Currency
ISBN: 0307720373
Category : Business & Economics
Languages : en
Pages : 338
Get Book
Book Description
Ten years of research uncover the secret source of growth and profit … Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term. Pulling from a unique ten year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses—as diverse as Method, Red Bull, Lindt, Petrobras, Samsung, Discovery Communications, Visa, Zappos, and Innocent—have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes. In fact, over the 2000s an investment in these companies—“The Stengel 50”—would have been 400 percent more profitable than an investment in the S&P 500. Grow is based on unprecedented empirical research, inspired (when Stengel was Global Marketing Officer of Procter & Gamble) by a study of companies growing faster than P&G. After leaving P&G in 2008, Stengel designed a new study, in collaboration with global research firm Millward Brown Optimor. This study tracked the connection over a ten year period between financial performance and customer engagement, loyalty and advocacy. Then, in a further investigation of what goes on in the “black box” of the consumer’s mind, Stengel and his team tapped into neuroscience research to look at customer engagement and measure subconscious attitudes to determine whether the top businesses in the Stengel Study were more associated with higher ideals than were others. Grow thus deftly blends timeless truths about human behavior and values into an action framework – how you discover, build, communicate, deliver and evaluate your ideal. Through colorful stories drawn from his fascinating personal experiences and “deep dives” that bring out the true reasons for such successes as the Pampers, HP, Discovery Channel, Jack Daniels and Zappos, Grow unlocks the code for twenty-first century business success.
Author: Susie Carder
Publisher: Simon and Schuster
ISBN: 1982137703
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Discover how to create “success in all aspects of life and business” (Lisa Nichols, New York Times bestselling author) with this comprehensive, bulletproof plan for taking your business from startup mode to the multi-million-dollar mark straight from the inventor of the Predictable Success Method™. In the United States, most small business owners struggle daily to make ends meet. Two-thirds of businesses earn less than $25,000 a year. Thankfully, Susie Carder—entrepreneur and business coach to everyone from Steve Harvey to Paul Mitchell—has developed the ultimate formula for incredible success. But she didn’t create it overnight. Susie Carder was at rock bottom financially during the Great Recession of 2008 when she was inspired to dig in and rebuild her fortune from the ground up. Today, she takes what she learned during that difficult time and shares her radical business strategies that have helped countless entrepreneurs and small business owners increase their revenues by more than 3,000%. As the creator of the Predictable Success Method™, Carder has a proven, twenty-year track record that includes building two $10 million companies herself, which she later sold. Filled with clear-eyed and practical advice, Power Your Profits teaches you how to run your daily operations, understand your finances, account for sales, and employ marketing systems that lead to predictable and substantial revenue and profit growth. And now, she’s sharing her hard-won wisdom—worth $5,000 an hour in coaching fees—with you.
Author: Mike Michalowicz
Publisher: Penguin
ISBN: 073521414X
Category : Business & Economics
Languages : en
Pages : 225
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Book Description
Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.
Author: Timothy McLean
Publisher: CRC Press
ISBN: 1482255855
Category : Business & Economics
Languages : en
Pages : 180
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Book Description
When I was first given the job of managing a small plastics factory back in 1989, I quickly realized that most of the books and teaching on Lean Manufacturing were designed for big companies and were not relevant to my factory. —Tim Mclean The last 25 years has seen Tim lead and assist over 100 small to medium-sized enterprise (SME) manufacturing operations. This experience has now been condensed in to Grow Your Factory, Grow your Profits: Lean for Small and Medium-Sized Manufacturing Enterprises, a start-to-finish guide on how to run a successful small and medium-sized manufacturing operation. The book presents case studies, practical examples, illustrations, charts, and pictures from real SME manufacturers to provide straightforward solutions to the issues facing every growing manufacturing business. In the book, Tim McLean explains: How to recruit the right people and design the right organization How to empower those people to take accountability and free yourself up from day to day "fire fighting" How to develop a Lean Plant Layout that will maximize productivity and optimize the use of space How to manage materials in order to slash inventory and shortages How to schedule production in order to cut lead times, cut inventory, and delight customers How to get started on a Lean transformation when you lack the resources of a big company The book details how SMEs differ from large organizations and why the approach to improvement must also be different. Covering the complete life cycle of small and medium-sized manufacturers, the book addresses a different SME manufacturing issue in each chapter. This enables readers to tackle issues at their own pace and in their own order of priority. Grow Your Factory, Grow Your Profits is essential reading for owners, managers, and operational leaders in the 90 percent of manufacturing enterprises that are small or medium sized.
Author: Alex Edmans
Publisher: Cambridge University Press
ISBN: 1009062719
Category : Business & Economics
Languages : en
Pages : 541
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Book Description
Should companies be run for profit or purpose? This book shows how they can deliver both-based on rigorous evidence and an actionable framework. This edition, updated to include the pandemic and latest research, explains how managers, investors and citizens can put purpose into practice-and overcome the difficult trade-offs that hold them back.
Author: Josh Kaufman
Publisher: Penguin
ISBN: 1101446080
Category : Business & Economics
Languages : en
Pages : 464
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Book Description
Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Author: Brad Sugars
Publisher: Cranberry Press, LLC
ISBN: 9781732049727
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
The "s" in the word "profits" in the title is represented by a dollar sign.
Author: Brian Kaskavalciyan
Publisher: brian kaskavalciyan
ISBN: 1934379395
Category :
Languages : en
Pages : 210
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Book Description
Author: Chris Provost
Publisher: iUniverse
ISBN: 1450244203
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
Backcover Notes: “Here’s an award-winning practitioner writing on “Green Transformation” for businesses and governments who has walked the talk as the former Director of Fleet, Strategy and Shared Services from Walmart, the world’s largest retailer. Equipped to identify the dynamics of environmental degradation if we continue in our present ways, he proves his thesis by identifying vivid global and local examples of abuses with visceral human, natural, financial and moral consequences. Provost tables practical, competitive edge solutions for businesses and governments to adopt on the road to building sustainable business models. He asks today’s key question of businesses – “What does your green environmental audit show?” There’s nowhere to hide from the dramatic and pressing need for reform and action now!” Doug Zimmerman, President Promolink Marketing ______________________________________________________________________ "In Grow Your Profits, Provost creates with the VBridge” a unique, perceptive approach to Integrated Value Chain Management. This book offers a fresh group of ideas, concepts, and actions that will optimize cost savings across your Supply Chain." Paul Rockett, CEO, Sherway Group of Companies (35-year specialists in warehousing and transportation) ______________________________________________________________________ “An incredible and invaluable read, Grow Your Profits addresses the practical and theoretical interconnection of the environmental movement and profitability. The book provides a springboard of practical responses to capitalism’s need for profit, while at the same time addressing the need for continual sustainable growth. My role is to aide businesses to grow and the book identified practical alternatives that can deliver results.” Ryan Kagan, CA, Managing Partner, Kagan & Kagan LLP Summary Learn how to increase profits, green your business, and compete on value. Applying the ideas in this book to your organization will enable you to achieve increased profits and a sustainable future. While climate change, high fuel prices, food shortages, population growth, and economic crisis are affecting our lives, businesses, and governments, Provost shows how using VBridge Integrated Value Chain Management and Servant Leadership we can step away from the sink hole. An inspiring and provocative look at how we got into this crisis and how we can get out, this book argues consumers, business and government need to work jointly on financial accounting, business and environmental models to succeed in fixing the issues. Where many people just provide arguments Provost steps up and provides solutions.
Author: Timothy McLean
Publisher: CRC Press
ISBN: 1482255863
Category : Business & Economics
Languages : en
Pages : 174
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Book Description
When I was first given the job of managing a small plastics factory back in 1989, I quickly realized that most of the books and teaching on Lean Manufacturing were designed for big companies and were not relevant to my factory.Tim McleanThe last 25 years has seen Tim lead and assist over 100 small to medium-sized enterprise (SME) manufacturing ope
