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Author: Jerry Weissman
Publisher: FT Press
ISBN: 0132129973
Category : Business & Economics
Languages : en
Pages : 22
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Book Description
This Element is an ecerpt from Presenting to Win: The Art of Telling Your Story (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats. The world’s #1 corporate presentation consultant teaches 7 proven techniques for grabbing your audience from the get-go--and never letting go! Picture your audience at the start of your presentation. Where are their minds? Chances are, not on you. If you were to launch into your presentation at full speed, describing your product, service, or technology, you’d vault ahead of them. Instead, capture them immediately, with an Opening Gambit....
Author: Jerry Weissman
Publisher: FT Press
ISBN: 0132129973
Category : Business & Economics
Languages : en
Pages : 22
Get Book Here
Book Description
This Element is an ecerpt from Presenting to Win: The Art of Telling Your Story (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats. The world’s #1 corporate presentation consultant teaches 7 proven techniques for grabbing your audience from the get-go--and never letting go! Picture your audience at the start of your presentation. Where are their minds? Chances are, not on you. If you were to launch into your presentation at full speed, describing your product, service, or technology, you’d vault ahead of them. Instead, capture them immediately, with an Opening Gambit....
Author: Jason Teteak
Publisher: Morgan James Publishing
ISBN: 1614486131
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
Rule the Room is the product of Jason Teteak’s twenty-year experience as a trainer and coach. His thoroughly tested advice covers every presenter’s concerns, from hooking the audience immediately to entertaining them, and from overcoming your fears to handling questions. He covers every base—content creation, delivery, audience management— with an overview plus step-by-step instructions, review exercises, and scores of specific and practical tips. Whether you want to persuade, motivate, teach, or inspire, Rule the Room can be your guide.
Author: Jerry Weissman
Publisher:
ISBN:
Category :
Languages : en
Pages : 10
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Book Description
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. The world's #1 corporate presentation consultant teaches 7 proven techniques for grabbing your audience from the get-go-and never letting go! Picture your audience at the start of your presentation. Where are their minds? Chances are, not on you. If you were to launch into your presentation at full speed, describing your product, service, or technology, you'd vault ahead of them. Instead, capture them immediately, with an Opening Gambit ... If you liked t.
Author: Timothy Koegel
Publisher: River Grove Books
ISBN: 9781632993632
Category :
Languages : en
Pages : 210
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Book Description
It's often reported that the number one fear among American adults is public speaking. But in today's competitive business world, effective communication is a crucial skill, and the cost of being less than effective is quite high. From the White House to boardrooms worldwide, Tim Koegel has strengthened presentations, media relations and communications skills of CEOs and world leaders alike with his renowned coaching abilities. His new book, The Exceptional Presenter lays out his techniques in a format perfectly suited to today's busy world.
Author: Garr Reynolds
Publisher: Pearson Education
ISBN: 0321601890
Category : Business & Economics
Languages : en
Pages : 316
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Book Description
FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.
Author: Darlene Price
Publisher: AMACOM
ISBN: 0814417884
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
Whether you’re making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication is essential. Based on the same concepts that guide the author’s award-winning training and consulting company, Well Said! teaches business professionals to put themselves in their audience’s shoes and tailor their messages to the needs of decision makers. Darlene Price reveals the simple but powerful techniques you can use to prioritize, organize, and economize your words so that your communication wins the day. Complete with real-life examples illustrating the concepts in action, this handy guide shows how to: use the words and phrases that get people to listen, capture and hold an audience’s attention, gain instant credibility with decision makers, optimize body language, handle QA with finesse, make connections, shine with or without PowerPoint, perfect the elevator pitch. You don’t have to be a motivational speaker to get through to others. By placing words carefully and with confidence, you’ll captivate your audience and make big things happen in your career.
Author: Tim Wu
Publisher: Vintage
ISBN: 0804170045
Category : Business & Economics
Languages : en
Pages : 434
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Book Description
From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.
Author: Jerry Weissman
Publisher: Pearson Education
ISBN: 013708384X
Category : Business & Economics
Languages : en
Pages : 20
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Book Description
This is the eBook version of the printed book. This Element is an excerpt from Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats. Create “Opening Gambits” that grab your presentation audience from the very first instant! Picture your audience at the start of your presentation. Where are their minds? Chances are, not on you. Maybe they’re thinking about an urgent message, the NASDAQ, their next appointment or overdue report, or the fight they just had with their significant other. If you launch at full speed, you’ll vault ahead of them. Instead, use an Opening Gambit to capture them immediately…
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. Create an irresistible & ldquo;Positioning Statement & rdquo; that will make everyone want to know more about you! The cliche & ldquo;You never get a second chance to make a first impression & rdquo; is absolutely right. And the way you answer the question, & ldquo;What do you do for a living? & rdquo; usually determines whether or not people will want to listen to what you have to say. To get them engaged immediately ... If you liked this Element, read more from Mark Magnacca, including So What?: How to Communicate What Really Matters to Your Audience (ISBN: 9780137158263). Available in print and digital formats.
Author: Ben Parr
Publisher: Harper Collins
ISBN: 0062324209
Category : Business & Economics
Languages : en
Pages : 188
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Book Description
The former editor of Mashable and cofounder of DominateFund examines the psychological phenomena that captivate our attention—and how we can leverage them to draw and retain attention for our ideas, work, companies, and more. Whether you’re an artist or a salesperson, a teacher or an engineer, a marketer or a parent—putting the spotlight on your ideas, insights, projects and products requires a deep understanding of the science of attention. In Captivology, award-winning journalist and entrepreneur Ben Parr explains how and why the mind pays attention to some events or people—and not others—and presents seven captivation triggers—techniques guaranteed to help you capture and retain the attention of friends, colleagues, customers, fans, and even strangers. Parr combines the latest research on attention with interviews with more than fifty scientists and visionaries—Facebook’s Sheryl Sandberg, film director Steven Soderbergh, LinkedIn CEO Jeff Weiner, magician Jon Armstrong, New York Times bestselling author Susan Cain, Nintendo’s Shigeru Miyamoto, founder of Reddit Alexis Ohanian, and more—who have successfully brought their ideas, projects, companies, and products to the forefront of cultural consciousness. The result is an insightful and practical book that will change how you assign jobs to your kids or staff, craft a multi-million dollar ad campaign, deliver your next presentation, attract users to your product, or convince the world to support your cause.
