Glossary for International Communications PDF Download
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Author: Leonard R. Sussman
Publisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 122
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Book Description
Author: Leonard R. Sussman
Publisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 122
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Book Description
Author: Timothy G. Brown
Publisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 124
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Book Description
Author: Daniel Chandler
Publisher: Oxford University Press
ISBN: 019105755X
Category : Performing Arts
Languages : en
Pages : 512
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Book Description
The most accessible and up-to-date dictionary of its kind, this wide-ranging A-Z covers both interpersonal and mass communication, in all their myriad forms, encompassing advertising, digital culture, journalism, new media, telecommunications, and visual culture, among many other topics. This new edition includes over 200 new complete entries and revises hundreds of others, as well as including hundreds of new cross-references. The biographical appendix has also been fully cross-referenced to the rest of the text. This dictionary is an indispensable guide for undergraduate students on degree courses in media or communication studies, and also for those taking related subjects such as film studies, visual culture, and cultural studies.
Author: Frank William. Jefkins
Publisher: Springer Science & Business Media
ISBN: 1468415239
Category : Business & Economics
Languages : en
Pages : 397
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Book Description
This dictionary covers marketing communications in the broadest sense, including advertising, but also extending to public relations which concerns many organizations not involved in marketing and which have little to do with advertising. Entries have been gathered from around the world, and this dictionary will therefore be valuable to those operating in an international environ ment where different term~, or terms with different spellings, are used. There are also terms with different meanings, depending on their country of origin. For example, in the UK newspapers are called press media, while in the USA the term print media is more usual. In the UK, print usually applies to printed items, such as sales or edu!;;ational literature. Likewise, there are big differences between European and American broadcasting systems, and sponsored radio or TV can mean different things around the world. Outdoor advertising also has different terminology in different countries, especially in North America and the UK. In many cases, alternative British and American terms are given, while some are either European or American. Some terminology is specific to a certain country. Entries have been collected from all parts of the world, including the oramedia or folk media of the Third World. Financial terms have been included because of their increasing im portance in advertising and public relations, and the dictionary reflects the increasing relevance of satellites and computers.
Author: Robert A. Saigh
Publisher: Routledge
ISBN: 9781884964756
Category : Computer networks
Languages : en
Pages : 0
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Book Description
The most comprehensive and up-to-date reference on data communication - both on-line and off-line. Each of the close to 3,500 entries is cross-referenced for ease of understanding. Special features include specially formatted text to differentiate terms for various connection types; screen captures to explain text windows and/or instructions; examples and graphical shortcuts to further clarify definitions; and seven Appendices including Data Communication Sources, International Telecommunications Carriers, Technology agencies, Network Software and Hardware Companies, and International Standards Organizations. In addition, The International Dictionary of Data Communications lists relevant company addresses, telephone numbers and Internet sites and important meetings and conventions worldwide and sources of additional information. The extensive bibliography and index makes this a must reference for everyone in the business environment.
Author: Richard Weiner
Publisher: MacMillan Reference Library
ISBN:
Category : Business & Economics
Languages : en
Pages : 552
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Book Description
The only single source for definitions of the terms used in the media and communications field, this unique reference contains 25,000 definitions from broadcasting, advertising, publishing, and more.
Author: Gurdev Singh
Publisher:
ISBN: 9789387698222
Category : Education
Languages : en
Pages : 465
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Book Description
Glossaries are the useful reference sources generally referred to by the students, teachers, researches etc. in their day-to-day work. Glossaries can be very useful for helping the students, research scholars etc. to understand words from their use in reading or in class. This book covers the wide range of terms (A-Z) likely to be encountered by students of journalism and mass communication. It is an essential companion to all the students taking courses in Journalism and Mass Communication studies, as well as related subjects such as Communications Studies, Media Studies, Television and Radio Production etc. Assuming little or no prior knowledge of the subject, it covers terminology relating to the journalism and mass communication. Related topic areas are covered where they impact on or offer explanations of journalism, for example, in law and sociology. Effort has been made to incorporate as many terms as possible and cover common terms including Information and communication technology which can be very useful for those working in the area of journalism and mass communication and other related areas. This book consists of alphabetical list of terms which provide simple definitions and some illustrations for easy understanding of the terms. This book is also an indispensable reference tool for researchers, students and professionals in this area. Attempts have been made to describe the various concepts in systematic way and in a very simple and easy language. The main objective of writing this book to provide sufficient number of specialized and technical words and their definitions related to the area of journalism and mass communication. The special feature of this Glossary is that at the end a chronology of events is given in the area of journalism, mass communication, mass media and related areas.
Author: Helmi B. Sonneveld
Publisher: John Benjamins Publishing
ISBN: 9027274002
Category : Language Arts & Disciplines
Languages : en
Pages : 254
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Book Description
In the era of information technology, the need to communicate data effetively and precisely has given a boost to research in terminology. This collection of 14 articles by experts from different backgrounds deals with linguistic problems and technical aspects of terminology; in addition, there are articles relating to terminology in specific subject fields – lexicography, physical sciences, chemistry, social sciences and medicine.By presenting various approaches and applications, the volume raises fundamental questions about the use of concepts and the ordering of knowledge. Moreover, important new insights into the principles and methods employed in terminology management are offered by the ways in which contributors have tackled problems of communication in their specific subject fields.
Author: Jane Bortnick
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 36
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Book Description
Author: N. E. Spear
Publisher: Psychology Press
ISBN: 1317757696
Category : Psychology
Languages : en
Pages : 404
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Book Description
First published in 1982. During the past fifty years, dramatic changes have occurred in the use of laboratory animals to study learning and memory. Yet the basic reasons for this research, diverse as they are, have not changed. At one extreme is the need for relatively direct application of findings with animal models to medical or educational problems of humans; at the other extreme, the quest for understanding animal behavior for its own sake. It is probably fair to say that no chapters in this book represent either of these extremes, although in each case the author’s purposes can be said to be like those of some scientists working in this area fifty years ago. In contrast to this continuity of purpose, the approach that scientists now take in this area of study is really quite different from that of most or all scientists in the 1930s.
