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Author: Jim F. Kukral
Publisher: John Wiley & Sons
ISBN: 0470880686
Category : Business & Economics
Languages : en
Pages : 306
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Book Description
Drive Web traffic and take your business into the future In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools...provided you understand and correctly apply the latest techniques. Attention! gives you an educational and motivational guide to using social media to market your brand or business online. In three parts, you'll discover everything you need to know to get off the ground and thrive in the social mediasphere, including The tools, techniques and tricks to get attention online and turn that attention into profit The theory behind the importance of making your mark on the Internet How other businesses and individuals made money from online marketing Whether you're just starting your business, just moving it online, or already established and looking to take your business to the next level, Attention! is the key to success.
Author: Jim F. Kukral
Publisher: John Wiley & Sons
ISBN: 0470880686
Category : Business & Economics
Languages : en
Pages : 306
Get Book Here
Book Description
Drive Web traffic and take your business into the future In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools...provided you understand and correctly apply the latest techniques. Attention! gives you an educational and motivational guide to using social media to market your brand or business online. In three parts, you'll discover everything you need to know to get off the ground and thrive in the social mediasphere, including The tools, techniques and tricks to get attention online and turn that attention into profit The theory behind the importance of making your mark on the Internet How other businesses and individuals made money from online marketing Whether you're just starting your business, just moving it online, or already established and looking to take your business to the next level, Attention! is the key to success.
Author: Marilyn A. Strong
Publisher:
ISBN: 9780921470021
Category : Attention-deficit-disordered adults
Languages : en
Pages : 172
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Book Description
Getting Paid to Pay Attention. Why Your Business Suffers from A.D.D. and How to Fix It. Is your small business suffering from the symptoms of Business A.D.D.? Business A.D.D. occurs when your ADD/ADHD characteristics of procrastination, distraction and hyper-focus get in the way of completely running your small business. With the proper techniques, you can turn your struggling business into a thriving success story. "Finally, a book for adults with ADD/ADHD that addresses business in a complete, honest and meaningful way," said Keith Leon, best selling author of the book, "Who Do You Think You Are? Discover the Purpose of Your Life." "Getting Paid to Pay Attention" lays out proven strategies that have helped Author Marilyn Strong and many other entrepreneurs living and working with ADD/ADHD build and improve their small businesses. This book is specifically designed for readers with ADD/ADHD. so, if you're a fan of reading short chapters filled with everyday language, this is the business book for you. Blair Singer, best selling author, "SalesDogs," "Little Voice Mastery" and "ABCs of Business Teams that Win," says, "Turn your perceived weaknesses into strengths. Brilliance is not something you conform to, it is who you are. Marilyn's book will give you the insight to how your mind works, so that you can have the ultimate success in your business." Packed inside the 172 pages are over 20 action steps and solutions to everyday challenges that will help you organize, energize and realize your entrepreneurial dreams. Marilyn even includes an action planner that gets down to the nitty gritty of how to create a Big Picture Framework and a Little Picture Framework for each work day. Psychiatrist, Dr. Edward Hallowell, an Adult ADHD expert, and best selling author of "Crazy Busy: Overstretched, Overbooked and About to Snap: Strategies for Handling Your Fast Paced Life" as well as "Driven to Distraction: Recognizing and Coping with Attention Deficit Disorder from Childhood through Adulthood," says, "Marilyn Strong's honest, human approach to conquering common business challenges sets this book apart from the rest."
Author: Marilyn A. Strong
Publisher:
ISBN: 9780921470014
Category : Attention-deficit-disordered adults
Languages : en
Pages :
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Book Description
Author: Neen James
Publisher: John Wiley & Sons
ISBN: 1119480256
Category : Business & Economics
Languages : en
Pages : 231
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Book Description
Drive profitability, productivity, and accountability To create extraordinary lives, we must learn to “unplug” from the constant barrage of disruptions and “plug in” to the tools, strategies, and mindsets that allow us to harness our attention to reach our highest potential—and this book shows you how. Attention Pays spotlights on the power of attention and absolute focus. Personally: WHO we pay attention to. Professionally: WHAT we pay attention to. And Globally: HOW we pay attention in the world—and to the world. In an on-demand, 24/7 society, where distractions cost millions of people productivity, profitability, relationships and peace, it's time to pay attention to what matters most. • Includes powerful tips and tricks increase profitability • Shows you how to achieve maximum accountability and results • Provides strategies to help you productively manage daily tasks • Offers guidance on improving your daily attention and focus If you’re ready drive profitably, increase productivity and boost accountability, it’s time to tune out the noise, focus on what really matters and learn how Attention Pays.
Author: Faris Yakob
Publisher: Kogan Page Publishers
ISBN: 0749473614
Category : Business & Economics
Languages : en
Pages : 216
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Book Description
As ever, the onus is on brands to find compelling ways to earn the attention of the consumer. Yet content scarcity has given way to overload, fixed channels have dissolved into fluid networks, and audiences have become participants in consumer-driven conversations. This shift requires a new course of action for brands; it demands new marketing imperatives. Paid Attention is a guide to modern advertising ideas: what they are, why they are evolving and how to have them. Spanning communication theory, neuroscience, creativity and innovation, media history, branding and emerging technologies, it explores the strategic creation process and how to package ideas to attract the most attention in the advertising industry. Packed with real-world examples of advertising campaigns for companies including Sony, Red Bull, HP and many more, Paid Attention provides a robust model for influencing human behaviour. Referencing a wide body of theory and praxis, from behavioural economics and sociology to technology and even science fiction, Faris Yakob maps advertising onto a wider analysis of culture. Containing practical advertising and branding templates, including a new advertising planning toolkit, it is ideal for students and practitioners looking to get noticed in today's cluttered marketplace. Online resources include additional toolkits with advice, techniques and best practice on brand behaviour, new ideas and effective communication.
Author: Winifred Gallagher
Publisher: Penguin
ISBN: 9781594202100
Category : Psychology
Languages : en
Pages : 264
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Book Description
The behavioral scientist author of Just the Way You Are presents a provocative argument that the quality of one's life is directly related to the focus of one's attention, drawing on the latest findings in neuroscience and psychology to cover such topics as the human capacity for training concentration, the ways in which the creative mind thinks, and why people deliberate on the wrong factors when making big decisions.
Author: United States. Hydrographic Office
Publisher:
ISBN:
Category : Merchant marine
Languages : en
Pages : 588
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Book Description
Author: Neen James
Publisher: John Wiley & Sons
ISBN: 111948135X
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
Drive profitability, productivity, and accountability To create extraordinary lives, we must learn to “unplug” from the constant barrage of disruptions and “plug in” to the tools, strategies, and mindsets that allow us to harness our attention to reach our highest potential—and this book shows you how. Attention Pays spotlights on the power of attention and absolute focus. Personally: WHO we pay attention to. Professionally: WHAT we pay attention to. And Globally: HOW we pay attention in the world—and to the world. In an on-demand, 24/7 society, where distractions cost millions of people productivity, profitability, relationships and peace, it's time to pay attention to what matters most. • Includes powerful tips and tricks increase profitability • Shows you how to achieve maximum accountability and results • Provides strategies to help you productively manage daily tasks • Offers guidance on improving your daily attention and focus If you’re ready drive profitably, increase productivity and boost accountability, it’s time to tune out the noise, focus on what really matters and learn how Attention Pays.
Author: Rob Walker
Publisher: Knopf
ISBN: 0525521259
Category : Self-Help
Languages : en
Pages : 256
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Book Description
An imaginative, thought-provoking gift book to awaken your senses and attune them to the things that matter in your life. Welcome to the era of white noise. Our lives are in constant tether to phones, to email, and to social media. In this age of distraction, the ability to experience and be present is often lost: to think and to see and to listen. Enter Rob Walker's The Art of Noticing. This gorgeously illustrated volume will spark your creativity--and most importantly, help you see the world anew. Through a series of simple and playful exercises--131 of them--Walker maps ways for you to become a clearer thinker, a better listener, a more creative workplace colleague and finally, to rediscover your sense of passion and to notice what really matters to you.
Author: United States. Hydrographic Office
Publisher:
ISBN:
Category :
Languages : en
Pages : 602
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Book Description
