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Author: Mark Murphy
Publisher: Insight Publications, LLC.
ISBN: 9781600132834
Category : Business & Economics
Languages : en
Pages : 90
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Book Description
Generation Y has vastly different demands, expectations, and motivations than the generations that came before them. The old rules of management are no longer effective, and the best leaders are embracing the change. They're focused on finding out what makes Generation Y tick and creating a new set of rules to attract, retain, manage, and motivate this new generation of talent.Leadership IQ has taught the techniques behind Generation Y and the New Rules of Management to thousands of companies around the world through our seminars and webinars. We've seen individual leaders and entire organizations transform the approach they take with their Generation Y employees to achieve remarkable results in very little time. And now, with the specific management techniques outlined in this book, you can too.
Author: Mark Murphy
Publisher: Insight Publications, LLC.
ISBN: 9781600132834
Category : Business & Economics
Languages : en
Pages : 90
Get Book Here
Book Description
Generation Y has vastly different demands, expectations, and motivations than the generations that came before them. The old rules of management are no longer effective, and the best leaders are embracing the change. They're focused on finding out what makes Generation Y tick and creating a new set of rules to attract, retain, manage, and motivate this new generation of talent.Leadership IQ has taught the techniques behind Generation Y and the New Rules of Management to thousands of companies around the world through our seminars and webinars. We've seen individual leaders and entire organizations transform the approach they take with their Generation Y employees to achieve remarkable results in very little time. And now, with the specific management techniques outlined in this book, you can too.
Author: Bruce Tulgan
Publisher: John Wiley & Sons
ISBN: 1119190754
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
Adapt your management methods to harness Millennial potential Not Everyone Gets a Trophy: How to Manage the Millennials provides employers with a workable game plan for turning Millennials into the stellar workforce they have the potential to be. The culmination of over two decades of research, this book provides employers with a practical framework for engaging, developing, and retaining the new generation of employees. This new revised and updated edition expands the discussion to include the new 'second-wave' Millennials, those Tulgan refers to as 'Generation Z,' and explores the ways in which these methods and tactics are becoming increasingly critical in the face of the profoundly changing global workforce. Baby Boomers are aging out and the newest generation is flowing in. Savvy employers are proactively harnessing the talent and potential these younger workers bring to the table. This book shows how to become a savvy employer and. . . Understand the generational shift occurring in the workplace Recruit, motivate, engage, and retain the newest new young workforce Discover best practices through proven strategies, case studies, and step-by-step instructions Explore new research on the second-wave Millennials ('Generation Z') as well as continuing research on the first-wave Millennials ('Generation Y') Teach Millennials how to manage themselves, help their managers manage them, and how to become new leaders themselves It's not your imagination—Millennial workers are different, but that difference is shaped by the same forces that make potentially exceptional workers. Employers who can engage Millennials' passion and loyalty have great things ahead. Not Everyone Gets a Trophy is your handbook for building the next great workforce.
Author: Vincent Ribiere
Publisher: Academic Conferences Limited
ISBN: 190827221X
Category : Education
Languages : en
Pages : 439
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Book Description
Author: Richie Etwaru
Publisher: Dog Ear Publishing
ISBN: 9781457534171
Category : Business & Economics
Languages : en
Pages : 124
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Book Description
Corporate Awesome Sauce provides a practical, yet irreverent read for the fast paced, the ambitious, and those in search of a better way to master chaos and own control. Richie covers 12 tested techniques for winning in business - most of which are anchored in counter intuition. RICHIE ETWARU An agent of change, Richie is an infector of thought for which there is no cure. His career has been defined by cognitive jujitsu that places people and companies in powerful positions that drive creativity and success. He has been a COO for technology at a large financial services company, a divisional CIO at a large investment bank, a co-founder of multiple startups, a Chief Digital Officer of a billion dollar software company, and sits on a few start-up advisory boards. He is irreverent, unorthodox and skilled in navigating complex organizations yet managing to articulate his vision with focused communication combined with a charismatic style. DHAR RAMDEHAL A transformational leader and change agent. Dhar understands change is the only constant in life and for us to evolve, we must transform. His life is defined by challenging the status quo from the lens of change as a manager, colleague, mentor, motivator, facilitator, and leader of transformation. His experience derives from a wide spectrum of disciplines in leadership, organizational management, business consulting, law, finance, accounting, and taxation. He is skilled in strategic thinking, planning, and execution of organizational initiatives in a constantly evolving world of technology, globalization, and complex organizations changes. Dhar enjoys sports and music. He is a percussionist and vocalist with expertise in Indian classical, Indian pop, and West Indian genres. He shares this passion with his students at Nirvana Music.
Author: Joeri Van Den Bergh
Publisher: Kogan Page Publishers
ISBN: 074946805X
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
How Cool Brands Stay Hot reveals what drives Generation Y, the most marketing savvy and advertising-critical generation, and how you can develop the right brand strategies to reach this group which, at three times the size of Generation X, has a big impact on society and business. Packed with qualitative and quantitative research plus creative ideas on how to position, develop and promote brands to the new consumer generation, it explains the five crucial steps or dimensions on how to stay a cool youngster brand. The first edition of How Cool Brands Stay Hot won the prestigious 2012 Berry-AMA Book Prize for the best book in marketing and Expert Marketer's Marketing Book of the Year 2011. This fully updated second edition incorporates additional years of extensive research and includes new case studies and 18 interviews with global brand and marketing executives of successful brands such as Converse, Heineken, Diesel, Coca-Cola, MasterCard, eBay, and the BBC.
Author: Jeff Fromm
Publisher: AMACOM
ISBN: 0814433235
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
Marketing to Millennials is both an enlightening look at this generation of spend-happy consumers and a practical plan for earning their trust and loyalty. The jokes at the Millennials’ expense are plenty, but not nearly as much as the $200 billion in buying power they now wield as they enter their peak earning and spending years. Love it or loathe it, you are doing business in their domain now, and your future depends on your ability to successfully connect with them. Based on original market research, this book reveals the eight attitudes shared by most Millennials, including how they: Value social networking and aren't shy about sharing opinions Refuse to remain passive consumers but expect to participate in product development and marketing Demand authenticity and transparency Are highly influential, swaying parents and peers Are not all alike; therefore, understanding key segments is invaluable Complete with expert interviews of those doing Millennial marketing right, as well as the new rules for engaging this increasingly vital generation successfully, Marketing to Millennials is the key to persuading the customers who will determine the bottom line for decades to come.
Author: Buddy Hobart
Publisher: John Wiley & Sons
ISBN: 1118899822
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
Strategies for managing the real Generation Y A new generation of workers is forcing employers to rethink the workplace. Generation Y, or Millennials, bring new ideas, innovation, and energy as they enter the workforce AND their expectations and demands are unique. In Gen Y Now, top team leadership gurus Buddy Hobart and Herb Sendek explore all the myths about this up and coming generation and show you how Millennials can be your most creative, motivated, and loyal employees. This book goes from demographic research to concrete practice, explaining that Generation Y is more than we've been led to believe. They value authenticity, flexibility, and recognition. Using the strategies in Gen Y Now, you can hire and retain these demanding workers, and the payoffs could be huge. Keep up with current trends and technologies to move your organization into the future Attract the best young talent in preparation for the mass retirement of Baby Boomers and Gen X Understand how demographic trends impact the way your intergenerational teams think Inspire motivation in Millennial employees, reducing dissatisfaction and turnover costs There are 80 million Millennials, and they are transforming the modern workforce. Your organization stands to gain from Gen Y employee engagement—if you know how to achieve it. Gen Y Now contains the leadership strategies you need to manage and motivate the Millennial generation.
Author: Lindsey Pollak
Publisher: Harper Collins
ISBN: 0062323326
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
The author of Getting from College to Career reinvents the concept of management for a new generation, offering a fresh and relevant approach to career success that shows them how to make the next step: becoming a leader. We are in the midst of a leadership revolution, as power passes from Baby Boomers to Millennials. All grown up, the highly educated Generation Y is moving into executive positions in corporations and government, as well as running their own businesses, where they are beginning to have a profound impact that will last for decades. Written exclusively for Gen Y readers to address their unique needs, Becoming the Boss is a brisk, tech savvy success manual filled with real-world, actionable tips, from an expert they respect and relate to. Lindsey Pollak defines what leadership is and draws on original research, her own extensive experience, and interviews with newly minted Gen Y managers and entrepreneurs around the world to share the secrets of what makes them successful leaders—and shows young professionals how to use that knowledge to rise in their own careers. From learning to develop a style that appeals to your older colleagues, to discovering the key trends affecting your career, to mastering the classic rules of excellence that never go out of style, Becoming the Boss helps you identify your next professional move and shows you how to get there.
Author: Meagan Johnson
Publisher: AMACOM
ISBN: 0814415768
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Now that five different generations are on the job simultaneously--from Traditionals to Generation Y to Millennials--it's important for companies to understand how their people can not only coexist and cooperate, but thrive together as a team. Written by Meagan and Larry Johnson, a father-daughter team of two generational experts, Generations, Inc. offers the perspectives of people of different eras to elicit practical insights on wrestling with generational issues in the workplace. This book provides Baby Boomers and Linksters alike with practical techniques for: addressing conflicts, forging alliances with coworkers from other generations, getting people with different values and idiosyncratic styles to work together, and running productive meetings where all participants find value in each other’s ideas. The generation we were born in influences our expectations, actions, and mind-sets. Generations, Inc. includes realistic strategies for relating to your team members’ different views of loyalty, work ethic, and the definition of a job well done--and tips to make those perspectives work together to strengthen your workforce and grow your business.
Author: Ron Zemke
Publisher: AMACOM
ISBN: 0814432352
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
Written for those struggling to manage a workforce with incompatible ethics, values, and working styles, this book looks at the root causes of professional conflict and offers practical guidelines for navigating multigenerational differences. By exploring the most common causes of conflict--including the Me Generation’s frustration with Gen Yers’ constant desire for feedback and the challenges facing Gen Xers sandwiched between these polarities--Generations at Work offers practical, spot-on guidance for managing the differences with consideration to each generation’s unique needs. Along with the authors’ insights for managing a workforce with different ways of working, communicating, and thinking, this invaluable resources offers: in-depth interviews with members of each generation, tips on best practices from companies successfully bridging the generation gap, and a mentorship field guide to help you support the youngest members of your team. Generations at Work has the tools that are key to helping your workforce interact more positively with one another and thrive in today’s wildly divergent workplace culture.
