Author: Avi Chaudhuri
Publisher:
ISBN: 9780199003532
Category :
Languages : en
Pages : 552
Book Description
This comprehensive introduction to the senses explains how physical stimuli are transformed into signals in the nervous system and how the brain uses those signals to understand the world. Whereas most texts in the field begin by covering vision, this trailblazing work offers students a solidgrounding in the principles of perceptual measurement and the biological mechanisms that make perception possible before introducing the somatosensory and then the olfactory system. This innovative presentation ensures that students have a firm grasp of the basics before they approach thecomplexities of hearing and vision, making Fundamentals of Sensory Perception an indispensable introduction to sensation and perception.
Fundamentals of Sensory Perception / Making Sense in Psychology Pack
Author: Avi Chaudhuri
Publisher:
ISBN: 9780199003532
Category :
Languages : en
Pages : 552
Book Description
This comprehensive introduction to the senses explains how physical stimuli are transformed into signals in the nervous system and how the brain uses those signals to understand the world. Whereas most texts in the field begin by covering vision, this trailblazing work offers students a solidgrounding in the principles of perceptual measurement and the biological mechanisms that make perception possible before introducing the somatosensory and then the olfactory system. This innovative presentation ensures that students have a firm grasp of the basics before they approach thecomplexities of hearing and vision, making Fundamentals of Sensory Perception an indispensable introduction to sensation and perception.
Publisher:
ISBN: 9780199003532
Category :
Languages : en
Pages : 552
Book Description
This comprehensive introduction to the senses explains how physical stimuli are transformed into signals in the nervous system and how the brain uses those signals to understand the world. Whereas most texts in the field begin by covering vision, this trailblazing work offers students a solidgrounding in the principles of perceptual measurement and the biological mechanisms that make perception possible before introducing the somatosensory and then the olfactory system. This innovative presentation ensures that students have a firm grasp of the basics before they approach thecomplexities of hearing and vision, making Fundamentals of Sensory Perception an indispensable introduction to sensation and perception.
Essentials of Sensation and Perception
Author: George Mather
Publisher: Routledge
ISBN: 1317723023
Category : Psychology
Languages : en
Pages : 217
Book Description
The study of sensation and perception looks at how we acquire, process, and interpret information about the outside world. By describing key ideas from first principles, this straightforward introduction provides easy access to the basic concepts in the subject, and incorporates the most recent advances with useful historical background. The text takes a uniquely integrative approach, highlighting fundamental findings that apply across all the senses - including vision, hearing, touch, pain, balance, smell and taste - rather than considering each sense in isolation. Several pedagogical features help students to engage with the material. ‘Key Term’ and ‘Key Concept’ boxes describe technical terms and concepts whilst ‘Question’ boxes relate the material to everyday questions about perception. Each chapter ends with suggestions for further reading, and the final chapter draws together the material from the previous chapters, summarizing the broad principles described, and outlining some major unresolved issues. Assuming no prior knowledge, this book is an accessible and up-to-date overview of the processes of human sensation and perception. Presented in full color, it is an ideal introduction for pre-undergraduate and first year undergraduate students on courses in psychology, as well as neuroscience and biology.
Publisher: Routledge
ISBN: 1317723023
Category : Psychology
Languages : en
Pages : 217
Book Description
The study of sensation and perception looks at how we acquire, process, and interpret information about the outside world. By describing key ideas from first principles, this straightforward introduction provides easy access to the basic concepts in the subject, and incorporates the most recent advances with useful historical background. The text takes a uniquely integrative approach, highlighting fundamental findings that apply across all the senses - including vision, hearing, touch, pain, balance, smell and taste - rather than considering each sense in isolation. Several pedagogical features help students to engage with the material. ‘Key Term’ and ‘Key Concept’ boxes describe technical terms and concepts whilst ‘Question’ boxes relate the material to everyday questions about perception. Each chapter ends with suggestions for further reading, and the final chapter draws together the material from the previous chapters, summarizing the broad principles described, and outlining some major unresolved issues. Assuming no prior knowledge, this book is an accessible and up-to-date overview of the processes of human sensation and perception. Presented in full color, it is an ideal introduction for pre-undergraduate and first year undergraduate students on courses in psychology, as well as neuroscience and biology.
In Touch with the Future
Author: Alberto Gallace
Publisher: Oxford University Press, USA
ISBN: 0199644462
Category : Computers
Languages : en
Pages : 481
Book Description
This book explores the science of touch. It brings together the latest findings from cognitive neuroscience about the processing of tactile information in humans. The book provides a comprehensive overview of scientific knowledge regarding themes such as tactile memory, tactile awareness (consciousness) and tactile attention.
Publisher: Oxford University Press, USA
ISBN: 0199644462
Category : Computers
Languages : en
Pages : 481
Book Description
This book explores the science of touch. It brings together the latest findings from cognitive neuroscience about the processing of tactile information in humans. The book provides a comprehensive overview of scientific knowledge regarding themes such as tactile memory, tactile awareness (consciousness) and tactile attention.
Making Sense of Things
Author: Fredrik Fahlander
Publisher:
ISBN: 9789197825726
Category : Archaeology
Languages : en
Pages : 152
Book Description
Publisher:
ISBN: 9789197825726
Category : Archaeology
Languages : en
Pages : 152
Book Description
Essentials of Psychology
Author: Robert A. Baron
Publisher: Allyn & Bacon
ISBN:
Category : Juvenile Nonfiction
Languages : en
Pages : 710
Book Description
The paperback "essentials" of Baron's classic text emphasizes the importance and value of the field of psychology to students, showing students how the field can be exported into many areas of their lives. The brief edition of this highly praised introductory psychology text continues to present the breadth and scope of psychology in a way that encourages reader involvement and interest. Robert Baron is a prize-winning textbook author, teacher, and researcher whose reader-friendly writing style draws students into psychology in a way that no other introductory psychology textbook does.
Publisher: Allyn & Bacon
ISBN:
Category : Juvenile Nonfiction
Languages : en
Pages : 710
Book Description
The paperback "essentials" of Baron's classic text emphasizes the importance and value of the field of psychology to students, showing students how the field can be exported into many areas of their lives. The brief edition of this highly praised introductory psychology text continues to present the breadth and scope of psychology in a way that encourages reader involvement and interest. Robert Baron is a prize-winning textbook author, teacher, and researcher whose reader-friendly writing style draws students into psychology in a way that no other introductory psychology textbook does.
Surfing Uncertainty
Author: Andy Clark
Publisher: Oxford University Press, USA
ISBN: 0190217014
Category : Medical
Languages : en
Pages : 425
Book Description
Exciting new theories in neuroscience, psychology, and artificial intelligence are revealing minds like ours as predictive minds, forever trying to guess the incoming streams of sensory stimulation before they arrive. In this up-to-the-minute treatment, philosopher and cognitive scientist Andy Clark explores new ways of thinking about perception, action, and the embodied mind.
Publisher: Oxford University Press, USA
ISBN: 0190217014
Category : Medical
Languages : en
Pages : 425
Book Description
Exciting new theories in neuroscience, psychology, and artificial intelligence are revealing minds like ours as predictive minds, forever trying to guess the incoming streams of sensory stimulation before they arrive. In this up-to-the-minute treatment, philosopher and cognitive scientist Andy Clark explores new ways of thinking about perception, action, and the embodied mind.
Sensory Marketing
Author: Aradhna Krishna
Publisher: Routledge
ISBN: 1135429952
Category : Business & Economics
Languages : en
Pages : 410
Book Description
What is sensory marketing and why is it interesting and also important? Krishna defines it as marketing that engages the consumers’ senses and affects their behaviors. In this edited book, the authors discuss how sensory aspects of products, i.e., the touch , taste, smell, sound, and look of the products, affect our emotions, memories, perceptions, preferences, choices, and consumption of these products. We see how creating new sensations or merely emphasizing or bringing attention to existing sensations can increase a product’s or service’s appeal. The book provides an overview of sensory marketing research that has taken place thus far. It should facilitate sensory marketing by practitioners and also can be used for research or in academic classrooms.
Publisher: Routledge
ISBN: 1135429952
Category : Business & Economics
Languages : en
Pages : 410
Book Description
What is sensory marketing and why is it interesting and also important? Krishna defines it as marketing that engages the consumers’ senses and affects their behaviors. In this edited book, the authors discuss how sensory aspects of products, i.e., the touch , taste, smell, sound, and look of the products, affect our emotions, memories, perceptions, preferences, choices, and consumption of these products. We see how creating new sensations or merely emphasizing or bringing attention to existing sensations can increase a product’s or service’s appeal. The book provides an overview of sensory marketing research that has taken place thus far. It should facilitate sensory marketing by practitioners and also can be used for research or in academic classrooms.
Subject Guide to Books in Print
Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 3310
Book Description
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 3310
Book Description
Materials Experience
Author: Elvin Karana
Publisher: Butterworth-Heinemann
ISBN: 0080993761
Category : Technology & Engineering
Languages : en
Pages : 411
Book Description
There currently exists an abundance of materials selection advice for designers suited to solving technical product requirements. In contrast, a stark gap can be found in current literature that articulates the very real personal, social, cultural and economic connections between materials and the design of the material world. In Materials Experience: Fundamentals of Materials and Design, thirty-four of the leading academicians and experts, alongside 8 professional designers, have come together for the first time to offer their expertise and insights on a number of topics common to materials and product design. The result is a very readable and varied panorama on the world of materials and product design as it currently stands. - Contributions by many of the most prominent materials experts and designers in the field today, with a foreword by Mike Ashby - The book is organized into 4 main themes: sustainability, user interaction, technology and selection - Between chapters, you will find the results of interviews conducted with internationally known designers - These 'designer perspectives' will provide a 'time out' from the academic articles, with emphasis placed on fascinating insights, product examples and visuals
Publisher: Butterworth-Heinemann
ISBN: 0080993761
Category : Technology & Engineering
Languages : en
Pages : 411
Book Description
There currently exists an abundance of materials selection advice for designers suited to solving technical product requirements. In contrast, a stark gap can be found in current literature that articulates the very real personal, social, cultural and economic connections between materials and the design of the material world. In Materials Experience: Fundamentals of Materials and Design, thirty-four of the leading academicians and experts, alongside 8 professional designers, have come together for the first time to offer their expertise and insights on a number of topics common to materials and product design. The result is a very readable and varied panorama on the world of materials and product design as it currently stands. - Contributions by many of the most prominent materials experts and designers in the field today, with a foreword by Mike Ashby - The book is organized into 4 main themes: sustainability, user interaction, technology and selection - Between chapters, you will find the results of interviews conducted with internationally known designers - These 'designer perspectives' will provide a 'time out' from the academic articles, with emphasis placed on fascinating insights, product examples and visuals
Sensory Linguistics
Author: Bodo Winter
Publisher: John Benjamins Publishing Company
ISBN: 9027262624
Category : Language Arts & Disciplines
Languages : en
Pages : 305
Book Description
One of the most fundamental capacities of language is the ability to express what speakers see, hear, feel, taste, and smell. Sensory Linguistics is the interdisciplinary study of how language relates to the senses. This book deals with such foundational questions as: Which semiotic strategies do speakers use to express sensory perceptions? Which perceptions are easier to encode and which are “ineffable”? And what are appropriate methods for studying the sensory aspects of linguistics? After a broad overview of the field, a detailed quantitative corpus-based study of English sensory adjectives and their metaphorical uses is presented. This analysis calls age-old ideas into question, such as the idea that the use of perceptual metaphors is governed by a cognitively motivated “hierarchy of the senses”. Besides making theoretical contributions to cognitive linguistics, this research monograph showcases new empirical methods for studying lexical semantics using contemporary statistical methods.
Publisher: John Benjamins Publishing Company
ISBN: 9027262624
Category : Language Arts & Disciplines
Languages : en
Pages : 305
Book Description
One of the most fundamental capacities of language is the ability to express what speakers see, hear, feel, taste, and smell. Sensory Linguistics is the interdisciplinary study of how language relates to the senses. This book deals with such foundational questions as: Which semiotic strategies do speakers use to express sensory perceptions? Which perceptions are easier to encode and which are “ineffable”? And what are appropriate methods for studying the sensory aspects of linguistics? After a broad overview of the field, a detailed quantitative corpus-based study of English sensory adjectives and their metaphorical uses is presented. This analysis calls age-old ideas into question, such as the idea that the use of perceptual metaphors is governed by a cognitively motivated “hierarchy of the senses”. Besides making theoretical contributions to cognitive linguistics, this research monograph showcases new empirical methods for studying lexical semantics using contemporary statistical methods.