From Ball Girl to CMO

From Ball Girl to CMO PDF Author: Melissa M. Proctor
Publisher:
ISBN: 9781948145831
Category :
Languages : en
Pages :

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Book Description
Whenever a young child is asked, "What do you want to be when you grow up?" the answer will undoubtedly include childlike wonder, optimism, and unbridled imagination. A future-traveling astronaut, a fashion designing veterinarian, a doctor for stuffed animals, and the list goes on and on. Unfortunately, as we age and settle firmly into adulthood, that wonder dissipates and we swap our childhood dreams for life's demands. Our days feel prescribed and responsibilities rule our minutes and how we prioritize what matters. As adults, we are taught to believe the question is somehow invalid because we are functioning as a "grown-up." Even though Melissa M. Proctor did not play basketball or have extensive knowledge of the game, her dream as a child was to be the first female coach in the NBA. Instead, her unconventional path has taken a number of twists and turns, starting with being the first ball girl for the Miami Heat and ultimately, earning the position of Executive Vice President and Chief Marketing Officer for the NBA's Atlanta Hawks and State Farm Arena. However, some would be surprised to learn that even at this stage of her career, Melissa still doesn't know what she wants to be when she grows up?and she's okay with it. From Ball Girl to CMO includes relevant themes of hope, persistence, empowerment, and courage to help readers navigate everything from the personal to the professional. Throughout the pages, Melissa shares lessons learned, guiding principles, and a means of comfort for those not quite sure what to do next. With her laid-back style and down to earth attitude, she offers acceptance at a time when many are confused and hope when uncertainty distorts the light at the end of the tunnel. From Ball Girl to CMO urges us to consider if we have in fact been asking ourselves the right question, or if perhaps, we've been expecting an answer from the wrong version of ourselves.

From Ball Girl to CMO

From Ball Girl to CMO PDF Author: Melissa M. Proctor
Publisher:
ISBN: 9781948145831
Category :
Languages : en
Pages :

Get Book

Book Description
Whenever a young child is asked, "What do you want to be when you grow up?" the answer will undoubtedly include childlike wonder, optimism, and unbridled imagination. A future-traveling astronaut, a fashion designing veterinarian, a doctor for stuffed animals, and the list goes on and on. Unfortunately, as we age and settle firmly into adulthood, that wonder dissipates and we swap our childhood dreams for life's demands. Our days feel prescribed and responsibilities rule our minutes and how we prioritize what matters. As adults, we are taught to believe the question is somehow invalid because we are functioning as a "grown-up." Even though Melissa M. Proctor did not play basketball or have extensive knowledge of the game, her dream as a child was to be the first female coach in the NBA. Instead, her unconventional path has taken a number of twists and turns, starting with being the first ball girl for the Miami Heat and ultimately, earning the position of Executive Vice President and Chief Marketing Officer for the NBA's Atlanta Hawks and State Farm Arena. However, some would be surprised to learn that even at this stage of her career, Melissa still doesn't know what she wants to be when she grows up?and she's okay with it. From Ball Girl to CMO includes relevant themes of hope, persistence, empowerment, and courage to help readers navigate everything from the personal to the professional. Throughout the pages, Melissa shares lessons learned, guiding principles, and a means of comfort for those not quite sure what to do next. With her laid-back style and down to earth attitude, she offers acceptance at a time when many are confused and hope when uncertainty distorts the light at the end of the tunnel. From Ball Girl to CMO urges us to consider if we have in fact been asking ourselves the right question, or if perhaps, we've been expecting an answer from the wrong version of ourselves.

Change Enthusiasm

Change Enthusiasm PDF Author: Cassandra Worthy
Publisher: Hay House, Inc
ISBN: 1401971806
Category : Business & Economics
Languages : en
Pages : 241

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Book Description
Dynamic corporate speaker and coach, Cassandra Worthy, introduces a growth mindset practice that helps readers to view change and the emotions surrounding it as a gift. Cassandra Worthy is a highly sought-after consultant, speaker, and Change Enthusiast, who is sharing her revolutionary approach for not only embracing change but using it to propel you to heights you never imagined. Only 10 percent of successful change adoption is about know-how; the other 90 percent is centered squarely on the motivation and willingness to accept the change. Cassandra explains that if you don't address the emotions surrounding change then your transformation journey will be stopped in its tracks. In this book, Cassandra will teach you to: Redefine your relationship to change Embrace "negative" emotions and use them for epic growth and transformation Make conscious, productive choices in the face of disruption of any sort Develop your resilience muscle View change as something that happens for you vs. to you Cassandra's practical yet inspiring strategies can inspire anyone to authentically embrace change and find their own unique power of resilience during turbulent times. Using insights gleaned from her life, those of her clients, and the tools and exercises she has refined over the years, Cassandra Worthy has written the playbook for anyone leading, influencing, going through, or embarking upon change.

She's Building a Robot

She's Building a Robot PDF Author: Mick Liubinskas
Publisher: Mango Media
ISBN: 1642505196
Category : Juvenile Fiction
Languages : en
Pages : 162

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Book Description
An Inspirational Book for Girls Who Love STEM “This book is an inspiration to the next-gen of women innovators all over the world.”— Charlotte Yarkoni, CVP Cloud & AI, Microsoft AZ is a young girl who finds herself in a robot building competition. Can she use girl power to overcome crashes, explosions, and hackers to beat school bully and three-time champ, Dalk? Smart and strong is the new pretty. In this funny, action-packed book about robots for kids, talented AZ fights gender and learns tough lessons on leadership. With the help of her quirky friends, Li and 10, the team builds a feisty robot named Ada. Together, they work hard, solve puzzles, grow in confidence, and learn the importance of friendship and collaboration. All science girls welcome! Written to raise awareness about the challenges faced by women in science and engineering, She’s Building a Robot celebrates voices from diverse socioeconomic and ethnic background. Perfect for bedtime stories or girls who code, She’s Building a Robot gives young women the opportunity to relate to smart characters, promotes girl empowerment, and shows that there’s room in STEM for girls. If you’re looking for young girl gifts, robot books for kids, or stories for children—or enjoyed books like The Fourteenth Goldfish, Women in Science, and Hidden Figures Young Reader’ Edition—then She’s Building a Robot is your next read!

Drop the Ball

Drop the Ball PDF Author: Tiffany Dufu
Publisher: Flatiron Books
ISBN: 1250071755
Category : Business & Economics
Languages : en
Pages : 304

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Book Description
A bold and inspiring memoir and manifesto from a renowned voice in the women's leadership movement who shows women how to cultivate the single skill they really need in order to thrive: the ability to let go. Once the poster girl for doing it all, after she had her first child, Tiffany Dufu struggled to accomplish everything she thought she needed to in order to succeed. Like so many driven and talented women who have been brought up to believe that to have it all, they must do it all, Dufu began to feel that achieving her career and personal goals was an impossibility. Eventually, she discovered the solution: letting go. In Drop the Ball, Dufu recounts how she learned to reevaluate expectations, shrink her to-do list, and meaningfully engage the assistance of others—freeing the space she needed to flourish at work and to develop deeper, more meaningful relationships at home. Even though women are half the workforce, they still represent only eighteen per cent of the highest level leaders. The reasons are obvious: just as women reach middle management they are also starting families. Mounting responsibilities at work and home leave them with no bandwidth to do what will most lead to their success. Offering new perspective on why the women’s leadership movement has stalled, and packed with actionable advice, Tiffany Dufu’s Drop the Ball urges women to embrace imperfection, to expect less of themselves and more from others—only then can they focus on what they truly care about, devote the necessary energy to achieving their real goals, and create the type of rich, rewarding life we all desire.

The Ambition Decisions

The Ambition Decisions PDF Author: Hana Schank
Publisher: Penguin
ISBN: 0525558829
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
"These are the 'know your value' conversations that we need to have. These women--their challenges, choices, and successes--are all of us." --Mika Brzezinski Over the last sixty years, women's lives have transformed radically from generation to generation. Without a template to follow--a way to peek into the future to catch a glimpse of what leaving this job or marrying that person might mean to us decades from now--women make important decisions blindly, groping for a way forward, winging it, and hoping it all works out. As they faced unexpectedly fraught decisions about their own lives, journalists Hana Schank and Elizabeth Wallace found themselves wondering about the women they'd graduated alongside. What happened to these women who seemed set to reap the rewards of second-wave feminism, on the brink of taking over the world? Where did their ambition lead them? So they tracked down their classmates and, over several hundred hours of interviews, gathered and mapped data about real women's lives that has been missing from our conversations about women and the workplace. Whether you're deciding if you should pass up a promotion in favor of more flex time, planning when to get pregnant, or wondering what the ramifications are of being the only person in your house who ever unloads the dishwasher, The Ambition Decisions is a guide to the changes that may seem arbitrary but are life defining, by women who've been there. Organized by theme, each chapter draws on real women's stories of facing down crisis, transition, and decision-making to illustrate broader trends Schank and Wallace observed. Each chapter wraps up with a useful bulleted list of questions to consider and tips to integrate that will guide women of all ages along the way to finding purpose and passion in work and life.

A Ball for Daisy

A Ball for Daisy PDF Author: Chris Raschka
Publisher: Schwartz & Wade
ISBN: 0375988734
Category : Juvenile Fiction
Languages : en
Pages : 32

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Book Description
Winner of the 2012 Randolph Caldecott Medal This New York Times Bestseller and New York Times Best Illustrated Book relates a story about love and loss as only Chris Rashcka can tell it. Any child who has ever had a beloved toy break will relate to Daisy's anguish when her favorite ball is destroyed by a bigger dog. In the tradition of his nearly wordless picture book Yo! Yes?, Caldecott Medalist Chris Raschka explores in pictures the joy and sadness that having a special toy can bring. Raschka's signature swirling, impressionistic illustrations and his affectionate story will particularly appeal to young dog lovers and teachers and parents who have children dealing with the loss of something special.

Just One More

Just One More PDF Author: Jennifer Hansen Rolli
Publisher: Penguin
ISBN: 0670015636
Category : Juvenile Fiction
Languages : en
Pages : 40

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Book Description
Sometimes Ruby needs just one more minute of sleep, one more thingy for her hair, one more push on the swing, and one more scoop on her cone, (and one more, and one more, and one more . . .) until one more is just too much. Maybe it’s time for just one? If you know a someone like Ruby, Just One More will be just right!

Game Frame

Game Frame PDF Author: Aaron Dignan
Publisher: Simon and Schuster
ISBN: 9781451611076
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
Ever wonder why teens can spend entire weekends playing video games but struggle with just one hour of homework? Why we’re addicted to certain websites and steal glances at our smartphones under the dinner table? Or why some people are able to find joy in difficult or repetitive jobs while others burn out? It’s not the experiences themselves but the way they’re structured that matters. All our lives we’ve been told that games are distractions—playful pastimes, but unrelated to success. In Game Frame, Aaron Dignan shows us that the opposite is true: games produce peak learning conditions and accelerated achievement. Here, the crucial connection between the games we love to play and the everyday tasks, goals, and dreams we have trouble realizing is illuminated. Aaron Dignan is the thirty-something founder of a successful digital strategy firm that studies the transformative power of technology in culture. He and his peers were raised on a steady diet of games and gadgets, ultimately priming them to challenge the status quo of the modern workplace. What they learned from games goes deeper than hand-eye coordination; instead, this generation intrinsically understands the value of adding the elements of games into everyday life. Game Frame is the first prescriptive explanation of what games mean to us, the human psychology behind their magnetic pull, and how we can use the lessons they teach as a framework to achieve our potential in business and beyond. Games are a powerful way to influence and change behavior in any setting. Here, Dignan outlines why games and play are such important trends in culture today, and how our technology, from our iPhones to our hybrid cars, primes us to be instinctive players. Game Frame tackles the challenging task of defining games and the mechanics that make games work from several perspectives, then explores these ideas through the lens of neuroscience. Finally, Dignan provides practical tips for using basic game mechanics in a variety of settings, such as motivating employees at work or encouraging children at home, giving readers the tools to develop their own games to solve problems in their everyday lives. Illuminated throughout with a series of real-world examples and hypothetical scenarios, Game Frame promises a crash course in game design and behavioral psychology that will leave the reader—and, by extension, the world itself—more productive. Revolutionary, visionary, practical, and time-tested, Game Frame will change the way you approach life.

Million Dollar Arm

Million Dollar Arm PDF Author: J.B. Bernstein
Publisher: Simon and Schuster
ISBN: 147113623X
Category : Sports & Recreation
Languages : en
Pages : 217

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Book Description
Now a major film starring Jon Hamm, this is the wonderful story of two young Indians who became pro baseball pitchers. JB Bernstein seemed to have it all. One of the top sports agents in the US, he worked hard and enjoyed the bachelor lifestyle to the full. But he hankered for more, and when he set himself a challenge - to unearth someone in India capable of becoming a pro baseball pitcher - most people thought he was mad and doomed to face a costly and public failure. The reality show Million Dollar Armbrought thousands of contestants hoping for a shot at glory, but eventually they unearthed two candidates: Rinku and Dinesh. Bernstein brought them back to the US, put them up in his home and helped them to get used to a very different world, while they also worked hard to learn the game that was second nature to most American sportsmen. Finally, they got their chance and - against all the odds - they were both awarded pro contracts. This heartwarming story has now been made into a film starring Jon Hamm (Mad Men) and Suraj Sharma (The Life of Pi). A true-life version of Slumdog Millionairemeets Jerry Maguire, Million Dollar Armshows what can happen when you dream big.

The Most Powerful Brand on Earth

The Most Powerful Brand on Earth PDF Author: Chris Boudreaux
Publisher: Pearson Education
ISBN: 0133115399
Category : Business & Economics
Languages : en
Pages : 238

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Book Description
Pioneering businesses have shown that a more social workforce can dramatically improve brand awareness and customer service, increase revenue, and drive greater value and performance from marketing and sales. For this to work, employees must engage in real-time conversations, even if they aren't professional communicators. This requires new skills, governance, and infrastructure, as well as new ways of managing risk. Social business pioneers Chris Boudreaux and Susan Emerick present frameworks, guidelines, and new case studies for managing these changes within your business.