Friends, Followers and the Future

Friends, Followers and the Future PDF Author: Rory O'Connor
Publisher: City Lights Publishers
ISBN: 0872865622
Category : Social Science
Languages : en
Pages : 290

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Book Description
There’s a revolution going on, as ever-accelerating developments in digital information technologies change nearly every aspect of how we live, work, play, do business and engage in politics. Share and share alike—the numbers say it all as billions of people worldwide flock to online media and use social networks to discover and spread news and information. In the process, ever-growing networks of “ordinary people” are using these powerful new tools to trim the influence long held by Big Business, Big Government and Big Media. No longer just passive recipients, participants in social networks now regularly make and break news while organizing civic and political actions that bypass censors, outpace traditional media, attract massive audiences and influence the rise and fall of brands, industries, politicians and even governments. In this insider’s look at how social media are transforming our world, Rory O’Connor explains the trends and explores what tech visionaries, media makers, political advisers and businesspeople are saying about the meteoric rise of the various social networks of friends and followers, and what they bode for our future. "Rory O'Connor is one of the smartest media guys around. He knows who's spinning, who's pandering, and who's putting money in his own pocket at the expense of logic, reason, and the public good."—Michael Wolff, Vanity Fair media critic "This is a timely book about a vital subject: How do we get information and is it reliable? With a 'cold eye,' author Rory O'Connor shows how traditional journalism cheapened its value by sabotaging its trust, and how the digital revolution wonderfully democratizes information yet often removes the journalistic curator, creating more noise, more ME and less WE news. If you want to understand the future of news, its opportunities and its pitfalls, read this book."—Ken Auletta, author and New Yorker media writer Rory O’Connor, co-founder of MediaChannel.org, is the author of Shock Jocks: Hate Speech & Talk Radio. He has won two Emmys and a George Orwell Award, among many other honors.

Friends, Followers and the Future

Friends, Followers and the Future PDF Author: Rory O'Connor
Publisher: City Lights Publishers
ISBN: 0872865622
Category : Social Science
Languages : en
Pages : 290

Get Book Here

Book Description
There’s a revolution going on, as ever-accelerating developments in digital information technologies change nearly every aspect of how we live, work, play, do business and engage in politics. Share and share alike—the numbers say it all as billions of people worldwide flock to online media and use social networks to discover and spread news and information. In the process, ever-growing networks of “ordinary people” are using these powerful new tools to trim the influence long held by Big Business, Big Government and Big Media. No longer just passive recipients, participants in social networks now regularly make and break news while organizing civic and political actions that bypass censors, outpace traditional media, attract massive audiences and influence the rise and fall of brands, industries, politicians and even governments. In this insider’s look at how social media are transforming our world, Rory O’Connor explains the trends and explores what tech visionaries, media makers, political advisers and businesspeople are saying about the meteoric rise of the various social networks of friends and followers, and what they bode for our future. "Rory O'Connor is one of the smartest media guys around. He knows who's spinning, who's pandering, and who's putting money in his own pocket at the expense of logic, reason, and the public good."—Michael Wolff, Vanity Fair media critic "This is a timely book about a vital subject: How do we get information and is it reliable? With a 'cold eye,' author Rory O'Connor shows how traditional journalism cheapened its value by sabotaging its trust, and how the digital revolution wonderfully democratizes information yet often removes the journalistic curator, creating more noise, more ME and less WE news. If you want to understand the future of news, its opportunities and its pitfalls, read this book."—Ken Auletta, author and New Yorker media writer Rory O’Connor, co-founder of MediaChannel.org, is the author of Shock Jocks: Hate Speech & Talk Radio. He has won two Emmys and a George Orwell Award, among many other honors.

Friends, Followers and the Future

Friends, Followers and the Future PDF Author: Rory O'Connor
Publisher: City Lights Books
ISBN: 0872865568
Category : Computers
Languages : en
Pages : 290

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Book Description
Discusses the impact online social networking has had on business, politics, media, and culture, and how it will affect the future.

Sermons

Sermons PDF Author: Hugh Blair
Publisher:
ISBN:
Category : Presbyterian Church
Languages : en
Pages : 454

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Book Description


The Webinar Manifesto

The Webinar Manifesto PDF Author: Stephen R. Covey
Publisher: FranklinCovey Co.
ISBN: 1633532240
Category : Business & Economics
Languages : en
Pages : 124

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Book Description
The Webinar Manifesto The Special Interactive Edition delivers the 7 fundamental strategies needed to captivate any audience. These strategies transform the webinar experience as they teach you how to get the most out of your technology without compromising design and value. This Special Interactive Edition avoids all the missteps of traditional how-to books by focusing primarily on the principles and behaviors, rather than the tactics. It is these values that are necessary for webinars across to reach their full potential.

Spark & Hustle

Spark & Hustle PDF Author: Tory Johnson
Publisher: Penguin
ISBN: 1101580917
Category : Business & Economics
Languages : en
Pages : 283

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Book Description
YOUR PASSION. YOUR PURPOSE. YOUR PROFIT. Some people are willing to spend their lives working for someone else. Not you. You’re ready to start your own business—or grow your existing business into something bigger. You’re ready to take control of your life, your finances, your future. Tory Johnson helps you make it happen. Based on her phenomenally successful “Spark & Hustle” workshops, Tory breaks down the basics, and helps you create a plan for success, including Exploring your motivations to profit from your passion How to nail a one-page business plan to launch your idea with clarity and confidence Finding the money to get going, perfecting your revenue and pricing Making social media (and other free tools) profitable for you Mastering sales without cringing at the thought of asking for money Detailed strategies for every aspect of your start-up and tactics to hustle for ongoing small business success

Friends' Intelligencer

Friends' Intelligencer PDF Author:
Publisher:
ISBN:
Category : Society of Friends
Languages : en
Pages : 860

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Book Description


Instagram Secrets

Instagram Secrets PDF Author: Alexander Vinci
Publisher: BookSummaryGr
ISBN:
Category : Business & Economics
Languages : en
Pages :

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Book Description
Do you want to know how Instagram really works and what mindset you must have to succeed in this platform? If you just starting reading through this guide and are thinking that your business isn’t an eCommerce business and so Instagram isn’t the place for you, think again. Remember, the key proposition that Instagram brings is visualization. Consider these examples: 1. You’re a real estate agent and want to highlight the newest mountain home that you have on the market 2. You are a world-class hospital that just released a new mother’s ward with beautiful birthing and stay suites with a spa-like feel 3. You’re a restaurant owner and want to highlight your savory and mouthwatering specials each week The above examples are all situations where nothing is actually being transacted online, but the business is building brand awareness and drumming up interest so that the consumer will visit their website, or pick up the phone, to learn more. The mysterious Instagram algorithm While we’ll never know exactly how Instagram has weighted the various data points that they put into their algorithm, we do know that Instagram’s back-end technology now focuses on relevancy, serving up the posts that are most likely to relate to certain users based on their activity on the site. So, every time a user clicks through a post, or spends a certain amount of time looking at a certain influencer, Instagram is capturing that data in some way, and building it into their engine to ensure that posts that users won’t care about are less likely to show up in their feed. We do know, however, that Instagram is looking at the following: ● Timely content - This is all about recency, meaning if a user hasn’t logged in for a while, they won’t have to scroll through outdated (and no longer relevant) posts. They’ll be shown timely content that matters to them. ● Interest - This is really the secret sauce, as Instagram is paying attention, and will serve content that it believes the user will be interested in. ● Relationships - Instagram knows what photos users tag, and where they comment. So, if a user has interacted in some way with certain brands in the past, they are far more likely to be served content from that brand, or similar brands, in the future. For marketers, this is a great thing. It means that as Instagram learns more about your brand, your posts and advertisements are more likely to get in front of your niche, or target audience. A few notes about Instagram Shopping With the release of Instagram Shopping in late 2016, Instagram literally turned their platform into an online marketplace. While it is still a common practice to include website links to your business site, and even to a product page, now it is possible to allow the customer to transact directly on the Instagram platform. For businesses that want to enable the Shopping capability, they need to meet the following requirements: ● You must have an Instagram business profile ● That business profile needs to be connected to a Facebook catalog ● Your company’s registered headquarters location must be located in one of the Instagram approved countries ● Items for sale must be physical goods that comply with the trading guideline and terms of use set forth by Instagram As this Instagram Marketing Guide is intended as a resource for those getting started with Instagram marketing, we will not be providing a deep dive of the Instagram Shopping capability. Here is a Preview of What You Will Get: ⁃ A Full Book Summary ⁃ An Analysis ⁃ Fun quizzes ⁃ Quiz Answers ⁃ Etc Get a copy of this summary and learn about the book.

Letter from the Shiítes

Letter from the Shiítes PDF Author: Alhaeri Alehghaghi
Publisher:
ISBN: 9780961061401
Category : California
Languages : en
Pages : 234

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Book Description


Friends' Intelligencer United with the Friends' Journal

Friends' Intelligencer United with the Friends' Journal PDF Author:
Publisher:
ISBN:
Category : Society of Friends
Languages : en
Pages : 1206

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Book Description


Friends' Weekly Intelligencer

Friends' Weekly Intelligencer PDF Author:
Publisher:
ISBN:
Category : Society of Friends
Languages : en
Pages : 1034

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Book Description