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Author: Gabriel Weimann
Publisher: State University of New York Press
ISBN: 1438423578
Category : Philosophy
Languages : en
Pages : 388
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Book Description
Although opinion leadership has been the subject of numerous studies, in areas ranging from politics to fashion and in many societies and cultures, The Influentials represents the first systematic analysis of the concept. It offers a multidisciplinary presentation of the definitions, typologies, methods, and findings of opinion leadership, from its early formulation, through the emergence of the first empirical evidence, to the most recent research. Weimann examines opinion leadership and personal influence in a number of areas, including marketing, public opinion and elections, education, fashion, science, agriculture, and health care. He also examines the growing criticism of the model based on theoretical and empirical weaknesses of the original concept and evaluates for the first time modifications that have emerged, including a new measure (the PS Scale) and its testing and application. The final chapters for the first time link opinion leadership with the important theoretical and research tradition of agenda setting.
Author: Wang Shaoquiang
Publisher:
ISBN: 9789814394918
Category : Commercial art
Languages : en
Pages : 200
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Book Description
FASHION & SOCIETY. Fashion is the embodiment of good taste and individuality. For the time being, fashion industry is so prosperous that there are countless fashion brands dazzling people's eyes. In addition to high production quality, a fashion brand also needs to make use eye-catching graphics to promote it and to provide visual support that lets it stand out among a fiercely competitive crowd. The right fashion graphics and advertising campaign are unquestionably a key ingredient in helping a fashion brand achieve success. "Fashion Exposed" covers the whole spectrum of fashion graphics, from advertising campaigns and fashion photography to promotional graphics such as fashion catalogues, fashion-show invitation cards, and label and tag designs. In celebrating the successful experiences of fashion brand, "Fashion Exposed" explores the diversity of their uniqueness and personality. Colour photographs.
Author: Gabriel Weimann
Publisher: State University of New York Press
ISBN: 1438423578
Category : Philosophy
Languages : en
Pages : 388
Get Book Here
Book Description
Although opinion leadership has been the subject of numerous studies, in areas ranging from politics to fashion and in many societies and cultures, The Influentials represents the first systematic analysis of the concept. It offers a multidisciplinary presentation of the definitions, typologies, methods, and findings of opinion leadership, from its early formulation, through the emergence of the first empirical evidence, to the most recent research. Weimann examines opinion leadership and personal influence in a number of areas, including marketing, public opinion and elections, education, fashion, science, agriculture, and health care. He also examines the growing criticism of the model based on theoretical and empirical weaknesses of the original concept and evaluates for the first time modifications that have emerged, including a new measure (the PS Scale) and its testing and application. The final chapters for the first time link opinion leadership with the important theoretical and research tradition of agenda setting.
Author: Djurdja Bartlett
Publisher: Yale University Press
ISBN: 030023886X
Category : Design
Languages : en
Pages : 241
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Book Description
In this incisive book, leaders from international fashion research and artistic practices probe the nuanced relationship between fashion and politics.
Author: DK
Publisher: Penguin
ISBN: 0744022827
Category : Design
Languages : en
Pages : 480
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Book Description
The definitive guide to the history of fashion. From Ancient Egypt and Marie Antionette to Alexander McQueen and Chanel, this visually stunning fashion design book charts the evolution of clothing and shows how every generation reinvents fashion! The perfect fashion coffee table book! Here’s what you’ll find inside: • Covers the most important fashion periods in vivid detail, from ancient times to the present day, in extensive catalog spreads • From a crinoline to a Givenchy gown, specially photographed “virtual tours” of classic pieces spotlight the details that make up a masterpiece • Profiles showcase the key styles and works of trailblazing designers, describing how they have influenced the clothes we wear • Beautiful double-page images from fashion archives show how people have embraced fashion in every era and place fashion in its cultural context The fashion industry is yours to explore! Packed with a dazzling combination of original fashion plates, archive images and commissioned photography, Fashion takes you on a fabulous tour across the centuries! It catalogs the history of what people wear — revealing how Western fashion has been influenced by design from around the world — and celebrating everything from costumes to haute couture. Now fully revised and updated, this lavishly illustrated book about fashion includes recent subjects of interest including the increased role of social media, fast fashion, sustainable fashion, and the drive for improved diversity and beauty ideals. The illustrated glossary of technical terms and a comprehensive index help make this page-turning fashion book an indispensable work of reference for any fashion student or fashionista’s shelf. Look out for more titles in The Definitive Visual Guide series from DK. Experience the power of art and take a guided tour of the world’s most influential paintings in Art, or celebrate the history and evolution of design movements in Design.
Author: Jennifer Craik
Publisher:
ISBN:
Category : Crafts & Hobbies
Languages : en
Pages : 296
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Book Description
Uniforms are perhaps the most widely worn garments in the world. Craik looks at the meaning of uniforms as well as how they have influenced fashion, and shows the centrality of uniforms to cultural politics. She draws on historical and contemporary examples of uniforms across different cultures.
Author: Anne Hollander
Publisher: Univ of California Press
ISBN: 9780520082311
Category : Art
Languages : en
Pages : 538
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Book Description
In this generously illustrated book, Anne Hollander examines the representation of the body and clothing in Western art, from Greek sculpture and vase painting through medieval and renaissance portraits, to contemporary films and fashion photography. First published ahead of its time, this book has become a classic.
Author: Vittorio Castelli
Publisher: John Wiley & Sons
ISBN: 0471464074
Category : Computers
Languages : en
Pages : 609
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Book Description
The explosive growth of multimedia data transmission has generated a critical need for efficient, high-capacity image databases, as well as powerful search engines to retrieve image data from them. This book brings together contributions by an international all-star team of innovators in the field who share their insights into all key aspects of image database and search engine construction. Readers get in-depth discussions of the entire range of crucial image database architecture, indexing and retrieval, transmission, display, and user interface issues. And, using examples from an array of disciplines, the authors present cutting-edge applications in medical imagery, multimedia communications, earth science, remote sensing, and other major application areas.
Author: Mrs. Oliphant
Publisher: London, Macmillan and Company
ISBN:
Category : Clothing and dress
Languages : en
Pages : 126
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Book Description
Dress reform was a significant area of concern among 19th century feminists and health reformers. Oliphant presents some of the reasons why women's fashions were considered so detrimental to their lives.
Author: Harald Bathelt
Publisher: Edward Elgar Publishing
ISBN: 1782548092
Category : Political Science
Languages : en
Pages : 331
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Book Description
Temporary Knowledge Ecologies investigates and theorizes the nature, rise and evolution of trade fair knowledge ecologies in the Asia-Pacific region. It provides a comprehensive overview of trade fairs in this key world region applying a comparative pe
Author: A. Maxwell
Publisher: Springer
ISBN: 1137277149
Category : History
Languages : en
Pages : 290
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Book Description
During the era of the French revolution, patriots across Europe tried to introduce a national uniform. This book, the first comparative study of national uniform schemes, discusses case studies from Austria, Bulgaria, England, France, Germany, Hungary, Italy, the Netherlands, Spain, Sweden, Turkey the United States, and Wales.
