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Author: Tamah Sherman
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501506838
Category : Language Arts & Disciplines
Languages : en
Pages : 380
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Book Description
This volume fills an important gap in exploring English in the domains of business and commerce through the prism of sociolinguistics and the sociology of language, as opposed to analyzing business genres or taking a linguodidactic approach. It expands the regional coverage of English in Europe, with several studies based in Central Europe, and also considers contexts which interact with Europe even though they are physically outside of it (Asia, Africa). It addresses English as just one of several languages at play in the ecology of the countries. It focuses not only on the position of languages as declared in documents of various organizations, that is, language policy, but also everyday linguistic practices as observed in business contexts, that is, interactions. The studies are divided into three thematic areas: ideologies and discourses on English in the business sphere, the management of English in business and organizational contexts, and English and other languages on local and international labor markets. It will be of interest to readers concerned with multilingualism in the economic sphere and the workplace and the interplay between macro and micro levels during the management of communication in organizations.
Author: Tamah Sherman
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501506838
Category : Language Arts & Disciplines
Languages : en
Pages : 380
Get Book Here
Book Description
This volume fills an important gap in exploring English in the domains of business and commerce through the prism of sociolinguistics and the sociology of language, as opposed to analyzing business genres or taking a linguodidactic approach. It expands the regional coverage of English in Europe, with several studies based in Central Europe, and also considers contexts which interact with Europe even though they are physically outside of it (Asia, Africa). It addresses English as just one of several languages at play in the ecology of the countries. It focuses not only on the position of languages as declared in documents of various organizations, that is, language policy, but also everyday linguistic practices as observed in business contexts, that is, interactions. The studies are divided into three thematic areas: ideologies and discourses on English in the business sphere, the management of English in business and organizational contexts, and English and other languages on local and international labor markets. It will be of interest to readers concerned with multilingualism in the economic sphere and the workplace and the interplay between macro and micro levels during the management of communication in organizations.
Author: Jane C. M. Kuo
Publisher: Cheng & Tsui
ISBN: 9780887274565
Category : Business & Economics
Languages : zh-CN
Pages : 428
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Book Description
Open for Business, Volume 1 is a textbook & exercise book set filled with authentic, everyday business expressions along with practical explanati
Author: J. H. Adam
Publisher: Longman Publishing Group
ISBN:
Category : Business & Economics
Languages : en
Pages : 584
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Book Description
This new edition of the Longman Dictionary of Business English is an up-to-date guide to the language of business and commerce. It provides definitions and examples of the terms used in buying and selling, in banking, finance, insurance and shipping - the language of commerce and economics textbooks, newspapers, journals, company reports and commercial law.
Author: Daniel Defoe
Publisher:
ISBN:
Category : Great Britain
Languages : en
Pages : 308
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Book Description
Author: European Federation of National Institutions for Language. Conference
Publisher: Peter Lang
ISBN: 9783631588031
Category : Business & Economics
Languages : en
Pages : 214
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Book Description
The linguistic domains of business and commerce are especially affected by the economic and communicative globalization. Since language use in these domains has an impact on the use of a language in other domains, the future development of the European languages will not mainly depend on language-internal processes, but will increasingly be influenced by the use of English as the international vehicular language. The present development in Europe is discussed in several overview articles and a series of reports on the specific situation in various European countries. In addition, the Lisbon Resolution of EFNIL, pointing at the advantages of multilingualism in international business, is presented in 26 languages including the 23 official languages of the European Union. It calls the EU and its members to acknowledge languages as key factors for economic success, also from the perspective of consumers and workers.
Author: Martyn Hobbs
Publisher: OXFORD University Press
ISBN: 9780194569828
Category : Foreign Language Study
Languages : en
Pages : 135
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Book Description
Oxford English for careers is a new, up-to-date course where you learn what you need to know for a career in commerce.
Author: Rana Tassabehji
Publisher: SAGE
ISBN: 1412933595
Category : Computers
Languages : en
Pages : 376
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Book Description
This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with examples that are drawn from around the globe, consistent with the nature of e-commerce. Visit the companion website This textbook gives an overview of e-commerce, relevant issues and frameworks. It looks at the foundations on which e-commerce is built - the technology. Managers and students of management must have an understanding of the infrastructure and inextricable linkages between processes and technology in a 21st century business. It is no longer acceptable or good business practice for technology to be the sole responsibility of IT departments. The book then goes on to examine businesses that have been built on these technology foundations. It explains the concept of the business model, the `dot com′ phenomenon and frameworks that have emerged as a result. It also outlines the legal and ethical implications for an e-business. It outlines the academic debate about the impact of e-commerce on economics and management thinking. It concludes with a glance to the future, exploring the potential new wave of technology. This textbook will be essential for undergraduate and post graduate students. It is a user-friendly text with case studies, and learning objectives to guide the student and lecturers. A companion website will accompany the text including cases, student activities, PowerPoint slides, notes and articles in support of the book. It will also give lecturers direct access to the author. It will provide students with the skills to be able to converse knowledgeably with IT managers and be able to ask the right questions in order to make a decision about IT.
Author: David Crystal
Publisher: Cambridge University Press
ISBN: 1107611806
Category : Foreign Language Study
Languages : en
Pages : 227
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Book Description
Written in a detailed and fascinating manner, this book is ideal for general readers interested in the English language.
Author: Tsedal Neeley
Publisher: Princeton University Press
ISBN: 0691196125
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.
Author: Raqib Chowdhury
Publisher: Springer
ISBN: 9811307083
Category : Education
Languages : en
Pages : 354
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Book Description
This book reflects the paradigm shift now manifesting in Bangladesh’s education system by highlighting recent empirical research. It shares essential insights by presenting research conducted on diverse aspects of current day education in Bangladesh, including policy and governance, equity, access and participation, curriculum and pedagogy, assessment, and education programs and projects run by NGOs. Further, it offers a platform for these unique studies to be showcased and disseminated to scholars and researchers from developing and developed countries alike, and represents a unique reference resource for the education research community in Bangladesh, Asia and all over the world. With Foreword from Professor Serajul Islam Choudhury.
