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Author: Ricky W. Griffin
Publisher: Pearson Educación
ISBN: 9789702605973
Category : Business & Economics
Languages : en
Pages : 722
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Book Description
For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e
Author: Ricky W. Griffin
Publisher: Pearson Educación
ISBN: 9789702605973
Category : Business & Economics
Languages : en
Pages : 722
Get Book Here
Book Description
For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e
Author: Gary Armstrong
Publisher: Pearson Educación
ISBN: 9789702604006
Category : Business & Economics
Languages : en
Pages : 686
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Book Description
Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.
Author: Norma Lopez-Burton
Publisher: John Wiley & Sons
ISBN: 111949334X
Category : Foreign Language Study
Languages : en
Pages : 594
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Book Description
In Pura vida (Life is good)Spanish is more than vocabulary and grammar, just as Spanish-speaking cultures are more than products and practices. In this learner-centered introductory program, the authors’ commitment to a methodology based on true-to-life experiences brings Spanish to life. Pura vida is the discovery of a Spanish-speaking world through the experiences of real people who share anecdotes and reflections on those experiences. Students relate to these people and make deeper, more meaningful connections between language and culture, and acquire Spanish with an unparalleled sense of personal engagement. In this 12-chapter introductory program, students don’t only learn Spanish for real life, but also from real life. They discover that there is not just one homogeneous Hispanic culture, but rather that each Spanish-speaking country has its own rich, unique culture and that the people who live in these countries speak one common language with different accents, characteristics, and idiosyncrasies. The program offers truly seamless integration of cultural notions and language instruction and features 100% contextualized and personalized activities.
Author:
Publisher: Editorial Elearning, S.L.
ISBN:
Category :
Languages : en
Pages : 438
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Book Description
Author: Jordi Villar Lleonart
Publisher: Libros de Cabecera
ISBN: 8494907964
Category : Business & Economics
Languages : en
Pages : 169
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Book Description
El éxito de los vendedores depende de su conocimiento de los procesos automáticos de toma de decisiones y de su capacidad para influir en ellos. La venta depende del filtro que el cliente utilice para juzgar al vendedor y a su producto. En este libro aprenderás cómo funciona el cerebro de los clientes a la hora de tomar decisiones, es decir, qué hace que un cliente tome una decisión u otra, y por qué a veces confía más en un vendedor que en otro; y qué decir, cómo y cuándo para condicionar esos automatismos mentales a tu favor y aumentar significativamente tus probabilidades de conseguir un sí.
Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779714955
Category : Business & Economics
Languages : pt-BR
Pages : 69
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Book Description
En ventas, la objeción es un sonido familiar. Ya sea un rotundo "no", un vacilante "Necesito pensar más" o una preocupación por el precio, lidiar con las objeciones de los clientes es un desafío al que se enfrenta todo vendedor. Pero ¿y si te dijera que las objeciones no son obstáculos, sino oportunidades? En este libro electrónico, descubriremos el poder de las objeciones y lo guiaremos a través de un proceso de 4 pasos para transformarlas en oportunidades de ventas. Cubriremos técnicas comprobadas para manejar objeciones de manera efectiva, generar confianza con sus clientes y cerrar más acuerdos. Aprenda mucho más...
Author: Suen
Publisher: Carson-Dellosa Publishing
ISBN: 173161554X
Category : Juvenile Nonfiction
Languages : en
Pages : 36
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Book Description
Book Features: • 32 pages, 7.5 inches x 10 inches • Ages 8-12, Grades 3-6 leveled readers • Simple, easy-to-read pages with vibrant illustrations • Features a timeline and reading extension activity • Glossary and comprehension questions included The Magic of Reading: Introduce your child to the magic of reading and dinosaurs with North American Dinosaurs: Hadrosaurus! The 32-page book has vibrant illustrations and simple, easy-to-read language with interesting facts children will love! Hands-On Reading: Did you know the first North American dinosaur ever seen by the public was from old bones discovered behind a house? Uncover what interesting things scientists know (and what they're still learning) about this prehistoric dinosaur! Features: More than just an engaging story full of fun and interesting facts about paleontology and Hadrosaurus dinosaurs, this kids book also includes a glossary, comprehension questions, a timeline, and an extension activity for added engagement. Leveled Books: Vibrant illustrations and leveled text work together to engage children and promote reading comprehension skills. This dinosaur book engages 3rd-6th grade readers with fun facts and engaging topics like dinosaurs. Why Rourke Educational Media: Since 1980, Rourke Publishing Company has specialized in publishing engaging and diverse non-fiction and fiction books for children in a wide range of subjects that support reading success on a level that has no limits.
Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779714912
Category : Business & Economics
Languages : pt-BR
Pages : 70
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Book Description
El mundo de las ventas cambia constantemente. Las técnicas tradicionales, basadas en la intuición y la experiencia, son cada vez menos efectivas. En el panorama competitivo actual, el éxito depende de la capacidad de tomar decisiones estratégicas y personalizadas basadas en datos concretos. Ahí es donde entra en juego la venta basada en datos. Este enfoque innovador utiliza el análisis de datos para identificar oportunidades de ventas y personalizar el enfoque para cada cliente, aumentando significativamente las posibilidades de éxito. En este completo libro electrónico, encontrará una guía completa para dominar las ventas basadas en datos. Cubriremos todo, desde conceptos básicos hasta estrategias avanzadas, con ejemplos prácticos y herramientas para ayudarte a aplicar este conocimiento en tu vida diaria Aprenda mucho más...
Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779714939
Category : Business & Economics
Languages : pt-BR
Pages : 72
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Book Description
En un mercado cada vez más competitivo, donde la oferta de productos y servicios similares es abundante, diferenciarse de la competencia y fidelizar a los clientes es un desafío constante. La clave del éxito es brindar experiencias memorables que trasciendan el servicio tradicional y generen un efecto WOW en los clientes. Este libro electrónico es una guía para crear e implementar el Efecto WOW en tus ventas . Cubriremos todo, desde conceptos básicos hasta estrategias avanzadas, con ejemplos prácticos y conocimientos de expertos. Aprenda mucho más...
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 692
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Book Description
