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Author: Stephen F. Schatz
Publisher: John Wiley & Sons
ISBN: 0470617683
Category : Business & Economics
Languages : en
Pages : 383
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Book Description
An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call "scripts", Effective Telephone Fundraising explains the necessary and effective components of an effective call from beginning to end, and provides helpful hints, detailed examples, phrases to employ, phraseology to avoid, and a "road map/chart" for structuring effective call scripts. This how-to manual examines in detail the various stages of an effective telephone call from identifying the prospect and introducing yourself; getting through screens and talking to the decision maker; developing rapport and a creating two-way conversation; explaining the purpose of your call; making a proposal to the prospect;the process of negotiation and effective closing strategies; results of the negotiation;and ending the call. Examines in detail a systematic way of dealing with objections Deflection/decision deferral strategies, along with psychological motivators for giving over the telephone Reveals how to assess the giving potential of prospects Includes sample scripts or call outlines Effective lines that could immediately be incorporated into existing telephone fundraising strategies to improve results A complete, start-to-finish guide for successful telephone fundraising, Effective Telephone Fundraising helps you structure effective call scripts for your nonprofit's best advantage.
Author: Stephen F. Schatz
Publisher: John Wiley & Sons
ISBN: 0470617683
Category : Business & Economics
Languages : en
Pages : 383
Get Book Here
Book Description
An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call "scripts", Effective Telephone Fundraising explains the necessary and effective components of an effective call from beginning to end, and provides helpful hints, detailed examples, phrases to employ, phraseology to avoid, and a "road map/chart" for structuring effective call scripts. This how-to manual examines in detail the various stages of an effective telephone call from identifying the prospect and introducing yourself; getting through screens and talking to the decision maker; developing rapport and a creating two-way conversation; explaining the purpose of your call; making a proposal to the prospect;the process of negotiation and effective closing strategies; results of the negotiation;and ending the call. Examines in detail a systematic way of dealing with objections Deflection/decision deferral strategies, along with psychological motivators for giving over the telephone Reveals how to assess the giving potential of prospects Includes sample scripts or call outlines Effective lines that could immediately be incorporated into existing telephone fundraising strategies to improve results A complete, start-to-finish guide for successful telephone fundraising, Effective Telephone Fundraising helps you structure effective call scripts for your nonprofit's best advantage.
Author: Mal Warwick
Publisher: Aspen Publishers
ISBN: 9780962489129
Category : Business & Economics
Languages : en
Pages : 316
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Book Description
This compendium of fundraising information identifies current trends, outlines a three-step process, offers copywriting tips, and addresses the subject of mailing frequency.
Author: Jeff Stauch
Publisher: Apress
ISBN: 1430239018
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
Today, nearly every charitable nonprofit, advocacy group, professional group, and politician relies on the philanthropy of others. Whether it's a private college, a hospital or museum, a lobbying group, or a local, low-budget food shelf, operational and marketing costs and capital investments are often largely underwritten through the generous support of donors. Nonprofits need some people to write $25 checks on a regular basis, and they need others to make six-figure pledges. The bad news: Since the economic collapse of 2008, getting people to part with precious dollars has become ever more difficult. The good news is that people are still inclined to be generous to organizations, causes, and candidates they believe in. Effective Frontline Fundraising provides the information you'll need to set up and manage an effective development team capable of consistently raising gifts, both large and small. Effective Frontline Fundraising will not only teach those skills for getting the gift you want in the short run, but it will also show how to build a meaningful, long-lasting relationship between your organization and your donor base. This book: Shows how to keep that organizational lifeblood—cash—running through your vital operations Explains how to create a firm foundation from which to solicit funds Provides examples of successful and unsuccessful fundraising messages and plans Teaches you how to ask confidently for gifts from $25 to $1,000,000 ... or more!
Author: Jonathan A. Segal
Publisher: Springer Science & Business Media
ISBN: 1461318033
Category : Social Science
Languages : en
Pages : 220
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Book Description
There was a time when bake sales, raffles, and the like provided non profit-making organizations with the funds they needed to flourish. Those days have long passed. Non-profit-making organizations now find themselves competing with one another for public and private sup port just to survive. The organizations that will survive are the ones that are not afraid of sophisticated fund-raising methods. Telephone fund raising is such a method. There is virtually no limit to the amount of money telephone fund raising can bring your organization. Telephone fund raising is so successful because it is personal. It allows for dialogue. More specifical ly, it allows the caller to answer questions, deal with complaints, negoti ate hard, and stress those aspects of the program that interest the poten tial contributor most. No method of fund raising other than a personal visit can do this. And, of course, visiting all your potential contributors personally would be impossible. This book provides you with all the information you need to devel op and maintain a lucrative telephone fund-raising program on your own. The general principles of telephone fund raising apply universally. Therefore, the principles will work for you, whatever your cause. They also will apply whatever your need. Whether you need a long-term telephone fund-raising program bringing in money at a steadily increas ing rate over the years or a short-term program lasting one month, one week, or even one day, this book is for you.
Author: Louis Arthur Schultz
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 430
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Book Description
Author: Stanley Weinstein
Publisher: John Wiley & Sons
ISBN: 111847838X
Category : Business & Economics
Languages : en
Pages : 758
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Book Description
An invaluable—and affordable—collection of essential fundraising titles from three widely respected fundraising experts Written by renowned nonprofit leaders Stanley Weinstein, Brydon DeWitt, and Erik Daubert, Fundraising Essentials provides you with proven fundraising strategies that are easy to achieve and don't require significant resources or extensive knowledge of fundraising. This e-book bundle explores all aspects of nonprofit fundraising, from creating and recreating your mission statement and knowing when your organization is ready to launch its campaign to getting your volunteer force purposefully engaged. The Complete Guide to Fundraising Management, Third Edition/Stanley Weinstein—an A to Z direction for planning, cost effective fundraising strategies, Internet fundraising, and much more The Nonprofit Development Companion: A Workbook for Fundraising Success/Brydon M. DeWitt—a thorough, to-the-point fundraising blueprint covering all aspects of successful nonprofit development The Annual Campaign/Erik J. Daubert—solid advice for building and managing a well-run annual support campaign for your organization Packed with countless tools and techniques for fundraising success, this unique e-book collection presents straightforward guidelines and step-by-step instructions to help your nonprofit make the most of its monetary and staffing resources.
Author: Stanley Weinstein
Publisher: John Wiley & Sons
ISBN: 111928936X
Category : Business & Economics
Languages : en
Pages : 311
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Book Description
The real-world guide to successfully funding your nonprofit program The Complete Guide to Fundraising Management is the comprehensive handbook for successful fundraising, with a practical focus that applies across the nonprofit sector. With a focus on planning, self-assessment, continual improvement, and high-payoff strategies, this book provides more than just ideas—it shows you the concrete, real-world actions that make it all happen, and gives you the tools you need to bring these concepts to life. This new fourth edition features the latest information about social media campaigning, internet fundraising, crowdfunding, and more. Timelines, checklists, and forms help you streamline management tasks to focus on effective development, and updated sample reports and budget information help you begin implementing these approaches quickly. The nonprofit world is becoming increasingly competitive in terms of funding, and fundraisers are being asked to perform miracles more than ever before. This book offers a time-tested framework for fundraising success, with step-by-step guidance through the entire process from prospect to program. Understand and apply the major principles and best practices of fundraising Manage information, resources, development, and volunteers Adopt new approaches to relationship-building and prospect identification Write grants and fundraising materials that make a rock-solid case for support There is never enough funding to go around. To survive and thrive, nonprofits must revitalize interest and generate more support. Gone are the days of door-knocking and bake sales; strategy is critical, and execution must be top-notch. The Complete Guide to Fundraising Management shows you the real-world strategies that get your programs funded.
Author: Robert M. Zimmerman
Publisher: John Wiley & Sons
ISBN: 0787973785
Category : Business & Economics
Languages : en
Pages : 130
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Book Description
Written by Robert Zimmerman and Ann Lehman--leading experts in the field of fundraising and board development--Boards That Love Fundraising not only shows that all board members (no matter the level of experience) can learn to raise funds but also provides effective tips to the more experienced fundraisers. This workbook explains your fundraising responsibility as a board member while it: Provides information on board structure and its impact on raising money Outlines the concepts that will empower you to ask for money effectively and fearlessly Describes the wide variety of methods nonprofits use to raise money and the board's role in each area Shows how to recruit board members who can help with fundraising Explores the vital issues of fundraising, planning, staffing, evaluation, and working with consultants "The book provides tips to help board members overcome the fear of rejection and feel more comfortable asking for support." -- The Chronicle of Philanthropy, May 27, 2004 [The authors exploration of] " ..topics such as how to ask for a substantial gift and motivations for giving are especially effective." -- September 22, 2004, The Foundation Center, Philanthropy News Digest
Author:
Publisher: Institute of Fundraising
ISBN: 1874541035
Category :
Languages : en
Pages : 66
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Book Description
Author: Ken Burnett
Publisher: John Wiley & Sons
ISBN: 0787966819
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to Implement creative approaches to relationship-building fundraising Avoid common fundraising errors and pitfalls Apply the vital ingredients for fundraising success Build good relationships through marketing Achieve a greater understanding of their donors Communicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more. Prepare for the challenges of twenty-first century fundraising
