Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque

Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque PDF Author: Réjean Savard
Publisher: Walter de Gruyter
ISBN: 3110962217
Category : Language Arts & Disciplines
Languages : en
Pages : 340

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Book Description
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque

Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque PDF Author: Réjean Savard
Publisher: Walter de Gruyter
ISBN: 3110962217
Category : Language Arts & Disciplines
Languages : en
Pages : 340

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Book Description
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

The Teaching Library

The Teaching Library PDF Author: Scott Walter
Publisher: Routledge
ISBN: 1317965388
Category : Education
Languages : en
Pages : 249

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Book Description
Get the information needed to advocate for the significance of your library! How do you make the case that your library is a valuable instruction center? The Teaching Library helps librarians assess data on information literacy instruction programs so that they can better support the teaching role of the academic library in campus settings. This practical, professional resource features case studies from across the United States and Canada—in both public and private institutions—that offer a variety of evaluation methods. Here are the latest, easy-to-adopt ways of measuring your library’s direct contribution to student learning, on-campus and off. With a unique multifaceted approach to questions of assessment, The Teaching Library is an important resource that not only offers the latest techniques, but answers the larger question of how to make use of this data in ways that will best advocate information literacy instruction programs. From creating a multidimensional assessment to turning an initiative into a program to teaching and learning goals and beyond, this invaluable text covers many of the core issues those in this rapidly-evolving field must contend with. These contributions reinforce the importance of the learning that takes place in the classroom, in the co-curriculum, the extra-curriculum, and the surrounding community. Some of the key topics covered in The Teaching Library are: assessment practices such as 360° analysis, attitudinal, outcomes-based, and gap-measured integrating the teaching library into core mission, vision, and values statements presenting the message of a library’s value to internal audiences of colleagues building momentum—and maintaining it tying information literacy assessment to campus-wide assessment activities identifying and reaching end-of-program learning outcomes assessing the impact of the one-shot session on student learning information literacy instruction and the credit-course model promoting instruction among Library and Information Science educators and many more! The essays in The Teaching Library offer viable and practical ways for librarians to demonstrate their direct contribution to student learning in ways consistent with those accepted as valid across the campus. An important resource for academic librarians and Information Science professionals, The Teaching Library is also a useful tool for those in the campus community concerned with developing, funding, and continuing successful library programs—professional staff such as alumni directors; faculty and educators looking to make students more successful; and researchers.

Education and Research for Marketing and Quality Management in Libraries

Education and Research for Marketing and Quality Management in Libraries PDF Author: Réjean Savard
Publisher:
ISBN:
Category :
Languages : en
Pages : 326

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Book Description


Bibliographie Mensuelle

Bibliographie Mensuelle PDF Author: United Nations Library (Geneva, Switzerland)
Publisher:
ISBN:
Category : International law
Languages : en
Pages :

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Marketing Library and Information Services

Marketing Library and Information Services PDF Author: Dinesh K. Gupta
Publisher: Walter de Gruyter
ISBN: 9783598117534
Category : Business & Economics
Languages : en
Pages : 448

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Book Description
Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.

E-formation Pour Le Marketing Et Le Management Des Bibliothèques

E-formation Pour Le Marketing Et Le Management Des Bibliothèques PDF Author: Daisy McAdam
Publisher: Walter de Gruyter
ISBN: 9783598218439
Category : Business & Economics
Languages : en
Pages : 176

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Book Description
Reflects the content and richness of the IFLA satellite meeting held in Geneva, Switzerland, in 2003. It was devoted to e-learning for the marketing and management of libraries and was organized by the IFLA Management & Marketing Section, with the help of the University of Geneva, the Ecole nationale supérieure des sciences de l'information des bibliothèques (ENSSIB, France) and the Agence Intergouvernementale de la Francophonie-INTIF. Contributions from experts examine the fundamental e-learning issues raised in Africa, Europe, India and North America, as well as illustrating the power and diversity of this new teaching medium. In the final, informal discussions, chaired by Réjean Savard and Jean-Michel Salaün, we are given many tentative insights into what the future holds for both teachers and students alike.

Adapting Marketing to Libraries in a Changing and World-wide Environment / Le marketing des bibliothèques à l'heure du changement et de la mondialisation

Adapting Marketing to Libraries in a Changing and World-wide Environment / Le marketing des bibliothèques à l'heure du changement et de la mondialisation PDF Author: Réjean Savard
Publisher: Walter de Gruyter
ISBN: 3110954109
Category : Language Arts & Disciplines
Languages : en
Pages : 96

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Book Description
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

International Network of Public Libraries: Quality management in public libraries

International Network of Public Libraries: Quality management in public libraries PDF Author: Ute Klaassen
Publisher: Scarecrow Press
ISBN: 9780810835771
Category : Business & Economics
Languages : en
Pages : 236

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Book Description
Sponsored by the Bertelsmann Foundation, the International Network of Public Libraries series recognizes the challenges faced by today's librarians. Consisting of sixteen experts from ten countries, the network strives to create a forum in which information and expertise can be shared in order to increase the effectiveness and efficiency of libraries. Their approach is highly practice-oriented; case studies present especially successful solutions. This series is an innovative resource for public library professionals. Ute Klaassen of the Gütersloh City Library, Germany and Chris Wiersma of the Grönigen City Library, the Netherlands, apply the concept of Total Quality Management (TQM) to the field of library science. They propose models and strategies for meeting the needs and expectations of library customers in order to gain their acceptance and loyalty. Thierry Giappiconi of the City Library of Frèsnes, France, discusses the implementation of marketing tools and techniques to complement and augment existing library strategies, discussing factors such as product, price, distribution, and promotion. Giappiconi cites the importance of setting high standards of customer service through close examination of customer needs.

IT Applications for TQM and Library Marketing

IT Applications for TQM and Library Marketing PDF Author: K. C. Dabas
Publisher: Ess Ess Publication
ISBN: 9788170005476
Category : Language Arts & Disciplines
Languages : en
Pages : 243

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Book Description
The book has been written with a view to raise awareness level of Library and information Professionals about the wonderful body of knowledge and opportunities and challenges posed by information technology and build confidence among them to play a proactive role in the service of the end-users in this insecure and unstable era. This book discusses in detail, many new and relevant issues being faced by the librarians and information scientists today. Such as; information/knowledge society, development of library management techniques in the light of automation, information/knowledge/ data and wisdom, information access, genesis of Internet, its capabilities, benefits and resources, internet libraries, the evolution of Intranet, its application and benefits, general philosophy of the evolution of CD-ROM networking, its requirements and benefits, DVD-ROM network and networking, non-CD-ROM/DVD optical storage solutions, appropriate technology for qualitative and sustainable librarianship, library computer network security, library network set-up for data availability, confidentiality and data integrity, digital collections, e-publishing, e-documents, and e-book, the digital initiatives in management of a library. All these topics are discussed in detail while presenting their resultant impact on Total Quality Management (TQM) and Marketing of library and information services. It is hoped that this book shall be of immense use as a reference tool for all librarians, information scientists, students of library science and information professionals."

Measuring Quality

Measuring Quality PDF Author: Roswitha Poll
Publisher: Walter de Gruyter
ISBN: 3598440286
Category : Language Arts & Disciplines
Languages : en
Pages : 272

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Book Description
The first edition of this handbook appeared in 1996 and dealt with academic libraries. It gained wide acceptance and was translated into five other languages. After ten years the new edition widens the perspective to public libraries and adds indicators for electronic services and cost-effectiveness. The handbook has been considerably enlarged, from 17 to 40 indicators. It gives practical help by showing examples of possible results for each indicator. The handbook is intended as practical instrument for the evaluation of library services. Although it aims specifically at academic and public libraries, most indicators will also apply to all other types of libraries.