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Author: Steven G. Medema
Publisher: Union Square + ORM
ISBN: 1454935561
Category : Business & Economics
Languages : en
Pages : 1187
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Book Description
“Short essays about the [250] most significant developments in economic history . . . accessible [and] beautifully illustrated.” —Booklist From the philosophical dialogues of Ancient Greece and the moral contemplations of Medieval Europe to deregulation and cryptocurrency, The Economics Book presents 250 milestones in the science of the production, sale, and purchase of goods and services. These concise, engaging, informative essays examine the full gamut of subjects, revealing both the entertaining stories and the world-changing developments in the field. Shedding thoughtful light on the field’s significant subdisciplines—including: mercantilism, the Enlightenment, communism, econometrics, Keynesianism, macroeconomics, game theory, cliometrics, market design theory, and the Keynesian Resurgence that emerged in the wake of the Great Recession—this vibrant, colorfully illustrated collection will captivate you with a bird’s-eye view of the development of the world’s markets, what has shaped and affected them, and what drives them today.
Author: Steven G. Medema
Publisher: Union Square + ORM
ISBN: 1454935561
Category : Business & Economics
Languages : en
Pages : 1187
Get Book
Book Description
“Short essays about the [250] most significant developments in economic history . . . accessible [and] beautifully illustrated.” —Booklist From the philosophical dialogues of Ancient Greece and the moral contemplations of Medieval Europe to deregulation and cryptocurrency, The Economics Book presents 250 milestones in the science of the production, sale, and purchase of goods and services. These concise, engaging, informative essays examine the full gamut of subjects, revealing both the entertaining stories and the world-changing developments in the field. Shedding thoughtful light on the field’s significant subdisciplines—including: mercantilism, the Enlightenment, communism, econometrics, Keynesianism, macroeconomics, game theory, cliometrics, market design theory, and the Keynesian Resurgence that emerged in the wake of the Great Recession—this vibrant, colorfully illustrated collection will captivate you with a bird’s-eye view of the development of the world’s markets, what has shaped and affected them, and what drives them today.
Author: Kate Raworth
Publisher: Chelsea Green Publishing
ISBN: 1603587969
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Economics is the mother tongue of public policy. It dominates our decision-making for the future, guides multi-billion-dollar investments, and shapes our responses to climate change, inequality, and other environmental and social challenges that define our times. Pity then, or more like disaster, that its fundamental ideas are centuries out of date yet are still taught in college courses worldwide and still used to address critical issues in government and business alike. That’s why it is time, says renegade economist Kate Raworth, to revise our economic thinking for the 21st century. In Doughnut Economics, she sets out seven key ways to fundamentally reframe our understanding of what economics is and does. Along the way, she points out how we can break our addiction to growth; redesign money, finance, and business to be in service to people; and create economies that are regenerative and distributive by design. Named after the now-iconic “doughnut” image that Raworth first drew to depict a sweet spot of human prosperity (an image that appealed to the Occupy Movement, the United Nations, eco-activists, and business leaders alike), Doughnut Economics offers a radically new compass for guiding global development, government policy, and corporate strategy, and sets new standards for what economic success looks like. Raworth handpicks the best emergent ideas—from ecological, behavioral, feminist, and institutional economics to complexity thinking and Earth-systems science—to address this question: How can we turn economies that need to grow, whether or not they make us thrive, into economies that make us thrive, whether or not they grow? Simple, playful, and eloquent, Doughnut Economics offers game-changing analysis and inspiration for a new generation of economic thinkers.
Author: Eric Benjamin Seufert
Publisher: Elsevier
ISBN: 0124166989
Category : Business & Economics
Languages : en
Pages : 254
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Book Description
Freemium Economics presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. Your freemium product generates vast volumes of data, but using that data to maximize conversion, boost retention, and deliver revenue can be challenging if you don't fully understand the impact that small changes can have on revenue. In this book, author Eric Seufert provides clear guidelines for using data and analytics through all stages of development to optimize your implementation of the freemium model. Freemium Economics de-mystifies the freemium model through an exploration of its core, data-oriented tenets, so that you can apply it methodically rather than hoping that conversion and revenue will naturally follow product launch. By reading Freemium Economics, you will: Learn how to apply data science and big data principles in freemium product design and development to maximize conversion, boost retention, and deliver revenue Gain a broad introduction to the conceptual economic pillars of freemium and a complete understanding of the unique approaches needed to acquire users and convert them from free to paying customers Get practical tips and analytical guidance to successfully implement the freemium model Understand the metrics and infrastructure required to measure the success of a freemium product and improve it post-launch Includes a detailed explanation of the lifetime customer value (LCV) calculation and step-by-step instructions for implementing key performance indicators in a simple, universally-accessible tool like Excel
Author: Jocelyn Blink
Publisher: Oxford University Press - Children
ISBN: 1382004958
Category : Business & Economics
Languages : en
Pages : 548
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Book Description
This comprehensive and engaging text, developed in cooperation with the IB, follows the new curriculum for first assessment in 2022. With accessible, engaging lessons students will actively relate economics to real-world issues and the global economy. The international examples and case studies encourage students to analyse economics in terms of present-day challenges and concerns. Conceptual links are provided to help students understand the over-arching big questions that relate economics to the multi-faceted challenges of the world economy including how it works and changes over time. Through inquiry-based tasks and links to TOK and ATL activities students will gain a deep understanding of economics. Practice activities will develops the skills required to succeed in the IB assessment including exam-style questions and data response questions. Clear explanations will help students achieve assessment success. About the Series: Oxford's IB Diploma Course Books are essential resource materials designed in cooperation with the IB to provide students with extra support through their IB studies. Course Books provide advice and guidance on specific course assessment requirements, mirroring the IB philosophy and providing opportunities for critical thinking.
Author: Steven A. Greenlaw
Publisher:
ISBN: 9781947172364
Category :
Languages : en
Pages :
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Book Description
Author: Ananish Chaudhuri
Publisher: Routledge
ISBN: 113402391X
Category : Business & Economics
Languages : en
Pages : 268
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Book Description
Are humans fair by nature? Why do we often willingly trust strangers or cooperate with them even if those actions leave us vulnerable to exploitation? Does this natural inclination towards fairness or trust have implications in the market-place? Traditional economic theory would perhaps think not, perceiving human interaction as self-interested at heart. There is increasing evidence however that social norms and norm-driven behaviour such as a preference for fairness, generosity or trust have serious implications for economics. This book provides an easily accessible overview of economic experiments, specifically those that explore the role of fairness, generosity, trust and reciprocity in economic transactions. Ananish Chaudhuri approaches a variety of economic issues and problems including: Pricing by firms Writing labour contracts between parties Marking voluntary contributions to charity, Addressing issues of environmental pollution, Providing micro-credit to small entrepreneurs, Resolving problems of coordination failure in organizations. The book discusses how norm-driven behaviour can often lead to significantly different outcomes than those predicted by economic theories and these findings should in turn cause us to re-think how we approach economic analysis and policy. Assuming no prior knowledge of economics and containing a variety of examples, this reader friendly volume will be perfect reading for people from a wide range of backgrounds including students and policy-makers. The book should appeal to economics undergraduates studying experimental economics, microeconomics or game theory as well as students in social psychology, organizational behaviour, management and other business related disciplines.
Author: DK
Publisher: Penguin
ISBN: 1465438408
Category : Business & Economics
Languages : en
Pages : 751
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Book Description
Learn about trade and global economic crises in The Economics Book. Part of the fascinating Big Ideas series, this book tackles tricky topics and themes in a simple and easy to follow format. Learn about Economics in this overview guide to the subject, great for novices looking to find out more and experts wishing to refresh their knowledge alike! The Economics Book brings a fresh and vibrant take on the topic through eye-catching graphics and diagrams to immerse yourself in. This captivating book will broaden your understanding of Economics, with: - More than 100 of the greatest ideas in economics - Packed with facts, charts, timelines and graphs to help explain core concepts - A visual approach to big subjects with striking illustrations and graphics throughout - Easy to follow text makes topics accessible for people at any level of understanding The Economics Book is a captivating introduction to historically important and emerging ideas in a field of science that often confuses newcomers, aimed at adults with an interest in the subject and students wanting to gain more of an overview. Here you’ll discover more than 100 of the greatest ideas, from the earliest experiences of trade to global economic crises, through exciting text and bold graphics. Your Economics Questions, Simply Explained This fresh new guide examines everything from the current financial climate of markets in turmoil and whole economies in melt-down. If you thought it was difficult to learn about this field of science, The Economics Book presents key information in a clear layout. From the earliest development of private property to the cutting-edge modern game theory, learn about centuries of economic thought, making clear even the most complex of concepts. The Big Ideas Series With millions of copies sold worldwide, The Economics Book is part of the award-winning Big Ideas series from DK. The series uses striking graphics along with engaging writing, making big topics easy to understand.
Author: Liliann Fischer
Publisher: Routledge
ISBN: 1315407248
Category : Business & Economics
Languages : en
Pages : 235
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Book Description
Economics is a broad and diverse discipline, but most economics textbooks only cover one way of thinking about the economy. This book provides an accessible introduction to nine different approaches to economics: from feminist to ecological and Marxist to behavioural. Each chapter is written by a leading expert in the field described and is intended to stand on its own as well as providing an ambitious survey that seeks to highlight the true diversity of economic thought. Students of economics around the world have begun to demand a more open economics education. This book represents a first step in creating the materials needed to introduce new and diverse ideas into the static world of undergraduate economics. This book will provide context for undergraduate students by placing the mainstream of economic thought side by side with more heterodox schools. This is in keeping with the Rethinking Economics campaign which argues that students are better served when they are presented with a spectrum of economic ideas rather than just the dominant paradigm. Rethinking Economics: An Introduction to Pluralist Economics is a great entry-level economics textbook for lecturers looking to introduce students to the broader range of ideas explored within the economics profession. It is also appropriate and accessible for people outside of academia who are interested in economics and economic theory.
Author: Dean Baker
Publisher: MIT Press
ISBN: 0262291533
Category : Political Science
Languages : en
Pages : 48
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Book Description
A leading economist's exploration of what our economic arrangements might look like if we applied basic principles without ideological blinders. There is nothing wrong with economics, Dean Baker contends, but economists routinely ignore their own principles when it comes to economic policy. What would policy look like if we took basic principles of mainstream economics seriously and applied them consistently? In the debate over regulation, for example, Baker—one of the few economists who predicted the meltdown of fall 2008—points out that ideological blinders have obscured the fact there is no “free market” to protect. Modern markets are highly regulated, although intrusive regulations such as copyright and patents are rarely viewed as regulatory devices. If we admit the extent to which the economy is and will be regulated, we have many more options in designing policy and deciding who benefits from it. On health care reform, Baker complains that economists ignore another basic idea: marginal cost pricing. Unlike all other industries, medical services are priced extraordinarily high, far above the cost of production, yet that discrepancy is rarely addressed in the debate about health care reform. What if we applied marginal cost pricing—making doctors' wages competitive and charging less for prescription drugs and tests such as MRIs? Taking Economics Seriously offers an alternative Econ 101. It introduces economic principles and thinks through what we might gain if we free ourselves from ideological blinders and get back to basics in the most troubled parts of our economy.
Author: Vili Lehdonvirta
Publisher: MIT Press
ISBN: 0262535068
Category : Business & Economics
Languages : en
Pages : 307
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Book Description
How the basic concepts of economics—including markets, institutions, and money—can be used to create and analyze economies based on virtual goods. In the twenty-first-century digital world, virtual goods are sold for real money. Digital game players happily pay for avatars, power-ups, and other game items. But behind every virtual sale, there is a virtual economy, simple or complex. In this book, Vili Lehdonvirta and Edward Castronova introduce the basic concepts of economics into the game developer's and game designer's toolkits. Lehdonvirta and Castronova explain how the fundamentals of economics—markets, institutions, and money—can be used to create or analyze economies based on artificially scarce virtual goods. They focus on virtual economies in digital games, but also touch on serious digital currencies such as Bitcoin as well as virtual economies that emerge in social media around points, likes, and followers. The theoretical emphasis is on elementary microeconomic theory, with some discussion of behavioral economics, macroeconomics, sociology of consumption, and other social science theories relevant to economic behavior. Topics include the rational choice model of economic decision making; information goods versus virtual goods; supply, demand, and market equilibrium; monopoly power; setting prices; and externalities. The book will enable developers and designers to create and maintain successful virtual economies, introduce social scientists and policy makers to the power of virtual economies, and provide a useful guide to economic fundamentals for students in other disciplines.
