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Author: Karla A. Williams
Publisher: Jones & Bartlett Learning
ISBN: 9780763725051
Category : Business & Economics
Languages : en
Pages : 312
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Book Description
Fundraising
Author: Karla A. Williams
Publisher: Jones & Bartlett Learning
ISBN: 9780763725051
Category : Business & Economics
Languages : en
Pages : 312
Get Book Here
Book Description
Fundraising
Author: Penelope Burk
Publisher:
ISBN: 9780968797853
Category : Fund raising
Languages : en
Pages : 329
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Book Description
"Supported by dozens of studies over twenty years involving tens of thousands of donors, 'Donor-Centered Fundraising' paints a candid picture of why donors stop giving, and what it will take to preserve their ongoing loyalty in the future. In clear language and backed by statistical evidence, the book explores the pitfalls of the fundraising industry's traditional approaches to donor communication and recognition and clarifies what donors want but seldom get from the charities they support."--Publisher description.
Author: Eugene R. Tempel
Publisher: John Wiley & Sons
ISBN: 1118853822
Category : Business & Economics
Languages : en
Pages : 610
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Book Description
Achieving Excellence in Fundraising is the go-to reference for fundraising principles, concepts, and techniques. With comprehensive guidance toward the fundraising role, this book reflects the latest advances in fundraising knowledge. Coverage includes evolving technologies, the importance of high net worth donors, global fundraising perspectives, results analysis and performance evaluation, accountability, and credentialing, with contributions from noted experts in the field. You'll gain essential insight into the practice of fundraising and the fundraising cycle, reinforced by ancillary discussion questions, case studies, and additional readings. With contributions from members of The Fund Raising School and the faculty of Indiana University's Lilly Family School of Philanthropy, this new edition includes detailed guidance on nonprofit accounting practices as defined by the Financial Accounting Standards Board and the American Institute of Certified Public Accountants, rounding out the complete, thorough coverage of the fundraising profession. Designed to provide both theory and practical knowledge, this book is an all-in-one resource for anyone who performs fundraising duties. Understand donor dynamics and craft an institutional development plan Explore essential marketing and solicitation techniques Learn effective volunteer recruitment, retention, and management strategies Fundraising merges a variety of fields including psychology, business management, accounting, and marketing, making it a unique role that requires a uniquely well rounded yet focused skillset. Amidst economic uncertainty and a widening wealth gap the world over, it's more important than ever for fundraisers to have a firm grasp on the tools at their disposal. Achieving Excellence in Fundraising is the ultimate guide to succeeding in this critical role.
Author: Beth Kanter
Publisher: John Wiley & Sons
ISBN: 1119251117
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Steer your organization away from burnout while boosting all-around performance The Happy, Healthy Nonprofit presents realistic strategies for leaders looking to optimize organizational achievement while avoiding the common nonprofit burnout. With a uniquely holistic approach to nonprofit leadership strategy, this book functions as a handbook to help leaders examine their existing organization, identify trouble spots, and resolve issues with attention to all aspects of operations and culture. The expert author team walks you through the process of building a happier, healthier organization from the ground up, with a balanced approach that considers more than just quantitative results. Employee wellbeing takes a front seat next to organizational performance, with clear guidance on establishing optimal systems and processes that bring about better results while allowing a healthier work-life balance. By improving attitudes and personal habits at all levels, you'll implement a positive cultural change with sustainable impact. Nonprofits are driven to do more, more, more, often with fewer and fewer resources; there comes a breaking point where passion dwindles under the weight of pressure, and the mission suffers as a result. This book shows you how to revamp your organization to do more and do it better, by putting cultural considerations at the heart of strategy. Find and relieve cultural and behavioral pain points Achieve better results with attention to well-being Redefine your organizational culture to avoid burnout Establish systems and processes that enable sustainable change At its core, a nonprofit is driven by passion. What begins as a personal investment in the organization's mission can quickly become the driver of stress and overwork that leads to overall lackluster performance. Executing a cultural about-face can be the lifeline your organization needs to thrive. The Happy, Healthy Nonprofit provides a blueprint for sustainable change, with a holistic approach to improving organizational outlook.
Author: Diana V. Hoyt
Publisher: Wheatmark, Inc.
ISBN: 1627876553
Category : Business & Economics
Languages : en
Pages : 147
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Book Description
With Formula for Fundraising, Diana V. Hoyt walks nonprofits through the fundamentals of writing a fundraising plan and explains what to consider for each facet of the plan, making the fundraiser's task easier and the end result more successful. Full of solid, prescriptive advice, Formula for Fundraising contains real-world strategies that work. Designed to energize and empower fundraisers, you will learn how to: • Garner corporate and foundation support • Engage the board in fundraising • Cultivate major gift donations • Manage donor-advised funds • Acquire and retain donors • Secure tribute and corporate matching gifts • Understand generational giving You also will find valuable templates for: • Charitable Gift Acceptance Policies and Guidelines • Donor Recognition Policy • Case Statement • Donor Management Policies and Procedures • Fundraising Plan Formula for Fundraising helps any nonprofit reach its goal and support its mission, unlocking the organization's fundraising potential.
Author: Michael J. Rosen
Publisher: John Wiley & Sons
ISBN: 0470915331
Category : Business & Economics
Languages : en
Pages : 390
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Book Description
A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generously Donor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and reveals how putting the focus on the donor can produce the best outcomes for all. Here, nonprofits new to gift planning will learn to market effectively from the start while those with established programs will discover ways to enhance their efforts. You will learn about various donor-centered marketing channels and techniques, as well as how to generate internal support for an improved planned gift marketing effort. Full of useful and proven tips you can implement for immediate results Offers practical tools including forms and checklists Includes a worksheet to help organizations calculate their planned giving potential Sharing the latest research findings, this book shows you how to identify who your planned giving prospects are. You will learn how to effectively focus on them through meaningful communication that ultimately inspires them to give-and give more.
Author: Pamela H. Witter
Publisher: Charitychannel LLC
ISBN: 9781938077975
Category : Business & Economics
Languages : en
Pages : 212
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Book Description
The annual fund is the most critical form of fundraising. The author has brilliantly distilled down the entire process into five strategies that she uses to successfully grow the annual funds she manages: perfecting messaging, utilizing data to improve systems, segmentation, relationship building, and best practices.
Author: Adrian Sargeant
Publisher: John Wiley & Sons
ISBN: 1119196493
Category : Business & Economics
Languages : en
Pages : 757
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Book Description
The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches.
Author: Karla A. Williams
Publisher: John Wiley & Sons
ISBN: 0470621982
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
Practical guidance to deal with the challenges executives face when leading a philanthropically supported nonprofit organization In today's donor-focused environment, the executive director has a greater responsibility to play an active, informed, and influential role in creating an environment that is conducive to optimal philanthropy. Leading the Fundraising Charge addresses the challenges and issues that executives face when leading a nonprofit organization that is dependent on philanthropic support.. Offers nonprofit directors and executives the tools they need to help their organizations survive and thrive in any economic scenario Provides a perspective that is unique to the nonprofit executive's position Helps every executive director to evaluate and prioritize the best fund development strategies At no other time in the history of organized philanthropy has fundraising been more critical, complex, and challenging. Thorough and focused, Leading the Fundraising Charge equips you with the guidance you need to lead your nonprofit effectively.
Author: Steven Shattuck
Publisher:
ISBN: 9780578651620
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
In some ways, we're in a golden age of fundraising. There have never been more ways to capture attention, rally supporters, generate revenue, and measure fundraising performance than there are today. The accessibility of this technology has also never been greater, even to the smallest charities.When the robots work, amazing things can happen. We can A/B test the performance of emails and donation forms, stream HD video from the other side of the globe with a device that fits in our pocket, dissect website traffic data down to single visitor behavior, and predict donor behavior thanks to AI and machine learning.
