Author: Steve Yastrow
Publisher: Select Books Incorporated
ISBN: 9781590791264
Category : Business & Economics
Languages : en
Pages : 176
Book Description
"Founder of business strategy consulting firm argues that customers are more persuaded by improvised conversations than scripted sales pitches. Presents techniques and practices for six habits people can learn to enable spontaneous conversations that persuade customers to say 'yes'"--
Ditch the Pitch
The 3-Minute Rule
Author: Brant Pinvidic
Publisher: Penguin
ISBN: 0525540725
Category : Business & Economics
Languages : en
Pages : 258
Book Description
Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.
Publisher: Penguin
ISBN: 0525540725
Category : Business & Economics
Languages : en
Pages : 258
Book Description
Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.
Brand Harmony
Author: Steve Yastrow
Publisher: SelectBooks, Inc.
ISBN: 1590792823
Category : Business & Economics
Languages : en
Pages : 134
Book Description
Brand Harmony presents a fresh and revealing approach to branding and explains how companies of all types and sizes can achieve dynamic results by orchestrating their customers' total experience. Brand Harmony is a breakthrough concept that aligns everyone in a company to deliver a powerful, harmonious message to customers.Full of common-sense wisdom, Brand Harmony dispels the myths about branding and shows how companies can successfully create Brand Harmony in the minds of their customers by aligning the entire organization to tell one cumulative story. Brand Harmony takes marketing beyond the marketing department by showing how people throughout an organization need to "be the brand" in order to create comprehensive, company-wide messages that customers will understand and believe. Brand Harmony includes 10 how-to exercises based on Yastrow's proven methods and real-life examples which walk the reader through each stage of the branding process.
Publisher: SelectBooks, Inc.
ISBN: 1590792823
Category : Business & Economics
Languages : en
Pages : 134
Book Description
Brand Harmony presents a fresh and revealing approach to branding and explains how companies of all types and sizes can achieve dynamic results by orchestrating their customers' total experience. Brand Harmony is a breakthrough concept that aligns everyone in a company to deliver a powerful, harmonious message to customers.Full of common-sense wisdom, Brand Harmony dispels the myths about branding and shows how companies can successfully create Brand Harmony in the minds of their customers by aligning the entire organization to tell one cumulative story. Brand Harmony takes marketing beyond the marketing department by showing how people throughout an organization need to "be the brand" in order to create comprehensive, company-wide messages that customers will understand and believe. Brand Harmony includes 10 how-to exercises based on Yastrow's proven methods and real-life examples which walk the reader through each stage of the branding process.
Chicken In
Author: Leanne Wyvill
Publisher:
ISBN: 9780646965833
Category :
Languages : en
Pages :
Book Description
With over 150 experience and evidence-based practical tips for dealing with nerves, Chicken In - ditch the nerves and pitch the power will help you overcome your public speaking fears. It looks at the relationship between nervousness - the fear and hesitancy we feel when a pitching, presenting or other spotlight speaking occasion looms - and our power to change the experience for ourselves and our audience.
Publisher:
ISBN: 9780646965833
Category :
Languages : en
Pages :
Book Description
With over 150 experience and evidence-based practical tips for dealing with nerves, Chicken In - ditch the nerves and pitch the power will help you overcome your public speaking fears. It looks at the relationship between nervousness - the fear and hesitancy we feel when a pitching, presenting or other spotlight speaking occasion looms - and our power to change the experience for ourselves and our audience.
Bluefishing
Author: Steve D. Sims
Publisher: Simon and Schuster
ISBN: 150115253X
Category : Self-Help
Languages : en
Pages : 131
Book Description
Whether it’s climbing Everest, launching a business, applying for a dream job, or just finding happiness in everyday life, Steve Sims, founder of the luxury concierge service, Bluefish, reveals simple and effective ways to sharpen your mind, gain a new perspective, and achieve your goals. From helping a client get married in the Vatican, to charming and connecting with business mogul Elon Musk, Bluefish founder Steve Sims is known to make the impossible possible. Now, in his first book, he shares tips, techniques, and principles to break down any door and step onto whatever glamorous stage awaits you. By following Steve’s succinct yet insightful advice—as well as inspiration gleaned from the moving stories of others—you, too, can transform your life and achieve the impossible.
Publisher: Simon and Schuster
ISBN: 150115253X
Category : Self-Help
Languages : en
Pages : 131
Book Description
Whether it’s climbing Everest, launching a business, applying for a dream job, or just finding happiness in everyday life, Steve Sims, founder of the luxury concierge service, Bluefish, reveals simple and effective ways to sharpen your mind, gain a new perspective, and achieve your goals. From helping a client get married in the Vatican, to charming and connecting with business mogul Elon Musk, Bluefish founder Steve Sims is known to make the impossible possible. Now, in his first book, he shares tips, techniques, and principles to break down any door and step onto whatever glamorous stage awaits you. By following Steve’s succinct yet insightful advice—as well as inspiration gleaned from the moving stories of others—you, too, can transform your life and achieve the impossible.
The Ditch
Author: Herman Koch
Publisher: Text Publishing
ISBN: 192577418X
Category : Fiction
Languages : en
Pages : 315
Book Description
I played the scene back about ten times in my mind. First from start to finish, then from finish to start. In slow motion. Frame by frame. I tried to stop the action at the moment when my wife looked from me to the alderman. I corrected myself: avoided looking at the alderman. Robert Walter, popular mayor of Amsterdam, suspects his wife is cheating on him. Then Robert’s elderly parents tell him that they’re planning to end their lives. His father hints that it will be sooner rather than later, but he won’t say when. Alarmed, Robert starts to doubt himself and everyone around him, lost in increasingly panicked and paranoid trains of thought. But is it paranoia? Or is he actually seeing things clearly for the very first time? The Ditch shows how quickly even the most stable lives can be sabotaged by secrecy and suspicion—and humans’ masochistic urge to undermine ourselves. ‘Herman Koch is rapidly becoming one of my favourite writers. His three novels, taken together, are like a killer EP where every track kicks ass.’ Stephen King ‘Chilling, nasty, smart, shocking and unputdownable.’ Gillian Flynn on The Dinner ‘The Dinner is a riveting, compelling and deliciously uncomfortable read... both a punch to the guts and...a tonic. It clears the air. A wonderful book.’ Christos Tsiolkas ‘Blackly funny, full of sharp edges and hot issues, and compulsively readable. Verdict: feast on this.’ Herald Sun on The Dinner ‘The Dinner is a masterful, disturbing piece of theatre.’ Age/SMH
Publisher: Text Publishing
ISBN: 192577418X
Category : Fiction
Languages : en
Pages : 315
Book Description
I played the scene back about ten times in my mind. First from start to finish, then from finish to start. In slow motion. Frame by frame. I tried to stop the action at the moment when my wife looked from me to the alderman. I corrected myself: avoided looking at the alderman. Robert Walter, popular mayor of Amsterdam, suspects his wife is cheating on him. Then Robert’s elderly parents tell him that they’re planning to end their lives. His father hints that it will be sooner rather than later, but he won’t say when. Alarmed, Robert starts to doubt himself and everyone around him, lost in increasingly panicked and paranoid trains of thought. But is it paranoia? Or is he actually seeing things clearly for the very first time? The Ditch shows how quickly even the most stable lives can be sabotaged by secrecy and suspicion—and humans’ masochistic urge to undermine ourselves. ‘Herman Koch is rapidly becoming one of my favourite writers. His three novels, taken together, are like a killer EP where every track kicks ass.’ Stephen King ‘Chilling, nasty, smart, shocking and unputdownable.’ Gillian Flynn on The Dinner ‘The Dinner is a riveting, compelling and deliciously uncomfortable read... both a punch to the guts and...a tonic. It clears the air. A wonderful book.’ Christos Tsiolkas ‘Blackly funny, full of sharp edges and hot issues, and compulsively readable. Verdict: feast on this.’ Herald Sun on The Dinner ‘The Dinner is a masterful, disturbing piece of theatre.’ Age/SMH
Ditch the Pitch
Author: Steve Yastrow
Publisher: SelectBooks, Inc.
ISBN: 1590791371
Category : Business & Economics
Languages : en
Pages : 206
Book Description
"Founder of business strategy consulting firm argues that customers are more persuaded by improvised conversations than scripted sales pitches. Presents techniques and practices for six habits people can learn to enable spontaneous conversations that persuade customers to say 'yes'"--
Publisher: SelectBooks, Inc.
ISBN: 1590791371
Category : Business & Economics
Languages : en
Pages : 206
Book Description
"Founder of business strategy consulting firm argues that customers are more persuaded by improvised conversations than scripted sales pitches. Presents techniques and practices for six habits people can learn to enable spontaneous conversations that persuade customers to say 'yes'"--
Life's a Pitch
Author: Stephen Bayley
Publisher: Random House
ISBN: 1446487644
Category : Business & Economics
Languages : en
Pages : 303
Book Description
The pitch is the absolute essence of modern business. Ideas are the most valuable commodity in the modern economy and it is human skill which develops them. However the skills of the pitch are not only relevant to the world of business, rather they apply to just about every significant personal transaction in your life... So whether at a sales conference in corporate conference room hell or over lunch at a glamorous restaurant, Life's a Pitch tells you how to handle human transactions. A pitch is not a meeting, it's a drama. A pitch is not about transferring information, it's about transferring power. It is business, but it is also theatre. Part inspirational manual for business, part guidebook to a successful and happy social life, Life's a Pitch is written as the result of an accumulated half century of (mostly successful) pitching by the authors. Ground-breaking and genre-busting, it will transform the way you think about the art of persuasion for ever.
Publisher: Random House
ISBN: 1446487644
Category : Business & Economics
Languages : en
Pages : 303
Book Description
The pitch is the absolute essence of modern business. Ideas are the most valuable commodity in the modern economy and it is human skill which develops them. However the skills of the pitch are not only relevant to the world of business, rather they apply to just about every significant personal transaction in your life... So whether at a sales conference in corporate conference room hell or over lunch at a glamorous restaurant, Life's a Pitch tells you how to handle human transactions. A pitch is not a meeting, it's a drama. A pitch is not about transferring information, it's about transferring power. It is business, but it is also theatre. Part inspirational manual for business, part guidebook to a successful and happy social life, Life's a Pitch is written as the result of an accumulated half century of (mostly successful) pitching by the authors. Ground-breaking and genre-busting, it will transform the way you think about the art of persuasion for ever.
Pitch Perfect
Author: Bill McGowan
Publisher: Harper Collins
ISBN: 006227323X
Category : Business & Economics
Languages : en
Pages : 210
Book Description
Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com. Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It’s essential to be pitch perfect—to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language—both verbal and nonverbal. Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan’s simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you’ve left the room.
Publisher: Harper Collins
ISBN: 006227323X
Category : Business & Economics
Languages : en
Pages : 210
Book Description
Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com. Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It’s essential to be pitch perfect—to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language—both verbal and nonverbal. Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan’s simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you’ve left the room.
The Middle Finger Project
Author: Ash Ambirge
Publisher: Penguin
ISBN: 0525540326
Category : Self-Help
Languages : en
Pages : 306
Book Description
Fresh, funny, and fearless, The Middle Finger Project is a point-by-point primer on how to get unstuck, slay imposter syndrome, trust in your own worth and ability, and become a strong, capable, wonderful, weird, brilliant, ballsy, unfuckwithable YOU. "Don't worry, this isn't a book about God, nor is it a book about Ryan Gosling (second in command). But it is a book about authority and becoming your own." --Ash Ambirge After a string of dead-end jobs and a death in the family, Ash Ambirge was down to her last $26 and sleeping in a Kmart parking lot when she faced the truth: No one was coming to her rescue. It was up to her to appoint herself. That night led to what eventually became a six-figure freelance career as a sought-after marketing and copywriting consultant, all while sipping coffee from her front porch in Costa Rica. She then launched The Middle Finger Project, a blog and online course hub, which has provided tens of thousands of young "women who disobey" with the tools and mindset to give everyone else's expectations the finger and get on your own path to happiness, wealth, independence, and adventure. In her first book, Ash draws on her unconventional personal story to offer a fun, bracing, and occasionally potty-mouthed manifesto for the transformative power of radical self-reliance. Employing the signature wit and wordsmithing she's used to build an avid following, she offers paradigm-shifting advice along the lines of: • The best feeling in the world is knowing who you are and what you're capable of doing. • Life circumstances are not life sentences. If a Scranton girl who grew up in a trailer park can make it, so can you. • What you believe about yourself will either murder your chances or save your life. So why not believe something good? • You don't need a high-ranking job title to be authorized to contribute. You just need to contribute. • Be your own authority. Authority only works as long as you trust that someone smarter than you is making the rules. • The way you become a force is by being the most radically real version of yourself that you can be. • You only have 12 fucks a day to give, so use them wisely.
Publisher: Penguin
ISBN: 0525540326
Category : Self-Help
Languages : en
Pages : 306
Book Description
Fresh, funny, and fearless, The Middle Finger Project is a point-by-point primer on how to get unstuck, slay imposter syndrome, trust in your own worth and ability, and become a strong, capable, wonderful, weird, brilliant, ballsy, unfuckwithable YOU. "Don't worry, this isn't a book about God, nor is it a book about Ryan Gosling (second in command). But it is a book about authority and becoming your own." --Ash Ambirge After a string of dead-end jobs and a death in the family, Ash Ambirge was down to her last $26 and sleeping in a Kmart parking lot when she faced the truth: No one was coming to her rescue. It was up to her to appoint herself. That night led to what eventually became a six-figure freelance career as a sought-after marketing and copywriting consultant, all while sipping coffee from her front porch in Costa Rica. She then launched The Middle Finger Project, a blog and online course hub, which has provided tens of thousands of young "women who disobey" with the tools and mindset to give everyone else's expectations the finger and get on your own path to happiness, wealth, independence, and adventure. In her first book, Ash draws on her unconventional personal story to offer a fun, bracing, and occasionally potty-mouthed manifesto for the transformative power of radical self-reliance. Employing the signature wit and wordsmithing she's used to build an avid following, she offers paradigm-shifting advice along the lines of: • The best feeling in the world is knowing who you are and what you're capable of doing. • Life circumstances are not life sentences. If a Scranton girl who grew up in a trailer park can make it, so can you. • What you believe about yourself will either murder your chances or save your life. So why not believe something good? • You don't need a high-ranking job title to be authorized to contribute. You just need to contribute. • Be your own authority. Authority only works as long as you trust that someone smarter than you is making the rules. • The way you become a force is by being the most radically real version of yourself that you can be. • You only have 12 fucks a day to give, so use them wisely.