Author: Amanda Sikarskie
Publisher: Bloomsbury Publishing
ISBN: 1350042528
Category : Design
Languages : en
Pages : 233
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Book Description
Are you a researcher struggling to mine and make sense of a mountain of fashion data? Are you interested in learning about how digital methods and tools could enhance your research? Have you thought about ways to spark and engage in academic conversations on social media? Have you wondered how digital technologies are internationalizing the field of fashion and textile studies? Digital Research Methods in Fashion and Textile Studies presents the reader with a variety of digital methodologies to help build skills in searching for, analyzing, and discussing vintage design, photography, and writing on fashion, as well as historic and ethnographic dress and textile objects themselves. Each chapter focuses upon a different method, problem, or research site, including: - Maximalism and mixed-methods approaches to research - Searching large databases effectively - Pattern recognition and visual searching. - Critical reading, use, and citation of social media texts - Digital ethnography and shopping as research - Data visualization and mapping - Images in the public domain From advanced undergraduates and postgraduate students working on research projects to veteran professionals in fashion and textile history and beyond, everyone can benefit from a diverse set of fresh approaches to conducting and disseminating research. In the current age of instant gratification, with users snapping and posting images from runway shows long before the clothes will ever appear instores, the world of fashion is increasingly digital and fast-paced. Research on fashion is, too. Digital Research Methods in Fashion and Textile Studies will help you keep up in this rapidly changing world.
Author: Amanda Grace Sikarskie
Publisher:
ISBN: 9781350042537
Category : Digital media
Languages : en
Pages : 216
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Book Description
"Digital Research Methods in Fashion and Textile Studies presents the reader with a variety of digital methodologies to help build skills in searching for, analyzing, and discussing vintage design, photography, and writing on fashion, as well as historic and ethnographic dress and textile objects themselves"--
Author: Amanda Sikarskie
Publisher: Routledge
ISBN: 1000259684
Category : Design
Languages : en
Pages : 211
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Book Description
This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing. With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively. The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.
Author: Julia Gaimster
Publisher: Bloomsbury Publishing
ISBN: 1474263798
Category : Business & Economics
Languages : en
Pages : 432
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Book Description
The ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research. Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective. Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market.
Author: Heike Jenss
Publisher: Bloomsbury Publishing
ISBN: 1472583191
Category : Social Science
Languages : en
Pages : 281
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Book Description
The study of fashion has expanded into a thriving field of inquiry, with researchers utilizing diverse methods from across subject disciplines to explore fashion and dress in wide-ranging contexts. With an emphasis on material culture and ethnographic approaches in fashion studies, this groundbreaking volume offers fascinating insights into the complex dynamics of research and fashion. Featuring unique case studies, with interdisciplinary scholars reflecting on their practical research experiences, Fashion Studies provides rich and nuanced perspectives on the use, and mixing and matching of methodological approaches – including object and image based research, the integration of qualitative and quantitative methods and the fluid bridging of theory and practice. Engaging with diverse subjects, from ethnographies of model casting and street-style blogging, wardrobe studies and a material culture analysis of global denim wearing, to Martin Margiela's design and archival methods, Fashion Studies presents complex approaches in a lively and informative manner that will appeal to students of fashion, anthropology, sociology, cultural studies and related fields.
Author: Nadzeya Sabatini
Publisher: Springer Nature
ISBN: 3031385411
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
This is an open access book. FACTUM Conference proceedings are the output of one of the few academic events of its nature happening globally, researching fashion communication from different angles and perspectives. It includes contributions from scholars studying communication and marketing, management, digital transformation, and cultural heritage, among other disciplines. This book presents papers from the third bi-annual Conference, which aims to become the major reference point in the field. These proceedings seek to promote theoretical and empirical interdisciplinary work on how various communication practices impact both the fashion industry and societal fashion-related practices and values. With these proceedings, several objectives are aimed to be achieved, namely: - to establish and consolidate an international and interdisciplinary network of scholars in the field of fashion communication; - to share methodological approaches; - to expand the dialogue between communications studies and fashion-related disciplines; - to encourage junior researchers to pursue their scientific interests in this field. Finally, the book can be used by professionals in the field of fashion communication and marketing, who are eager to access sound research in a field that is developing very fast due to its digital transformation.
Author: Srivastava, Anugamini Priya
Publisher: IGI Global
ISBN:
Category : Reference
Languages : en
Pages : 313
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Book Description
Those entrenched in academia often have daunting processes of formulating research questions, data collection, analysis, and scholarly paper composition. Artificial intelligence (AI) emerges as an invaluable ally, simplifying these processes and elevating the quality of scholarly output. Where the pursuit of knowledge meets the cutting edge of technology, Utilizing AI Tools in Academic Research Writing unfolds a transformative journey through the symbiotic relationship between AI and academic inquiry. It offers practical insights into the myriad ways AI can revolutionize academic pursuits. This book extends beyond theoretical discussions, delving into practical dimensions of AI integration, demonstrating how it facilitates topic identification, refines research design, empowers data analysis, and enriches literature reviews. Readers will explore AI's indispensable role in precise hypothesis development, enhancing the very foundation of academic inquiry. The book introduces AI-powered tools that streamline writing and editing, ensuring research papers meet the highest standards of clarity and correctness. Ethical considerations in AI-integrated research take center stage, emphasizing responsible and transparent practices. This book is ideal for doctoral candidates, master's students, undergraduates, or seasoned faculty members.
Author: Teresa Sádaba
Publisher: Springer Nature
ISBN: 3030813215
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
These conference proceedings are the output of one of the first academic events of its nature happening globally, targeting fashion from a communication sciences perspective, including, in a broad sense, cultural heritage studies and marketing. The chapters present theoretical and empirical interdisciplinary work on how various communication practices impact the fashion industry and on societal fashion-related practices and values. The special focus of this volume is how digital transformation is changing the field and its utility to practitioners. Using these academic insights, practitioners can understand the core causes and reasons for trends and developments in the field of fashion communication and marketing.
Author: Richard Sorger
Publisher: Bloomsbury Publishing
ISBN: 1350131016
Category : Design
Languages : en
Pages : 219
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Book Description
Fashion demands a steady flow of creative ideas. Research and Design for Fashion will guide you through the research techniques that could spark your next original collection. With practical advice on designing effective moodboards, recycling existing garments and getting to know your customer, this new edition will help you master the research process and apply it to your own designs. There's also a wealth of advice through interviews with exceptional designers, including Christopher Raeburn, ThreeASFOUR and Magdaléna Mikulicáková, as well as updated imagery of the research and design work behind both single garments and entire collections. This fourth edition also explores how cultural events, historical anniversaries and sport influences can be the starting point for a collection. There's also more on creative ways of recording your findings and designing for menswear, childrenswear and gender-neutral clothing.
Author: Rose Sinclair
Publisher: Elsevier
ISBN: 0857095617
Category : Technology & Engineering
Languages : en
Pages : 895
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Book Description
This major textbook is designed for students studying textiles and fashion at higher and undergraduate level, as well as those needing a comprehensive and authoritative overview of textile materials and processes. The first part of the book reviews the main types of natural and synthetic fibres and their properties. Part two provides a systematic review of the key processes involved first in converting fibres into yarns and then transforming yarns into fabrics. Part three discusses the range of range of finishing techniques for fabrics. The final part of the book looks specifically at the transformation of fabric into apparel, from design and manufacture to marketing. With contributions from leading experts in their fields, this major book provides the definitive one-volume guide to textile manufacture. - Provides comprehensive coverage of the types and properties of textile fibres to yarn and fabric manufacture, fabric finishing, apparel production and fashion - Focused on the needs of college and undergraduate students studying textiles or fashion courses - Each chapter ends with a summary to emphasise key points, a comprehensive self-review section, and project ideas are also provided
