Customer-centered Telecommunications Services Marketing PDF Download

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Customer-centered Telecommunications Services Marketing

Customer-centered Telecommunications Services Marketing PDF Author: Karen G. Strouse
Publisher: Artech House
ISBN: 9781580538558
Category : Business & Economics
Languages : en
Pages : 232

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Book Description
Offering telecom service providers a survival strategy based on customer-centered marketing, this forward-looking resource helps strategic planners and managers assess their company's market potential and target desirable segments successfully.